The Five Components of a Business Strategy

Can you define exactly what makes up a business strategy? Some people say no, but we think you can.

In fact, we believe a valid business strategy has five components:

1. Your company's current or desired core competencies
2. A description of how you will differentiate vs. competitors
3. The industry or industries in which you intend to compete
4. The initiatives you plan to implement in the areas of marketing, operations, information technology, finance and organizational development
5. A financial forecast that shows how your plans will meet stakeholder requirements over the next 3 to 5 years

Let's look at each of these components .

The first component of a valid business strategy is a clear description of your company's current or desired core competencies.

You may be thinking, "Great, but what's a 'core competency?"' While there are many definitions, here's a good one from Wikipedia:

" ACore competency is something that a firm can do well and that meets the following three conditions:

• It provides consumer benefits
• It is not easy for competitors to imitate
• It can be leveraged widely to many products and markets.

A core competency can take various forms, including technical / subject matter know how, a reliable process, and / or close relationships with customers and suppliers. It may also include product development or culture, such as employee dedication. "

For example, we could say that Southwest Airlines is a reliable airline that offers low fares. But in order to provide those benefits, it has to have certain "core competencies," important capabilities that enable it to have low fares and to be reliable. We believe that Southwest Airlines has four core competencies that it executes so well that it regularly beats all other US airlines in terms of profitability.

These core competencies are:

• The lowest operating costs per plane
• An economic point-to-point airport network
• A fanatical culture focused on customer service and cost savings
• An ability to keep planes in the air more of the time than its competitors.

Southwest airlines could not offer the benefits of low prices and reliable service if it did not master these core competencies. What key benefits do you want to offer your customers? What core competencies do you need to master to provide them?

The second component of a valid business strategy is a description of how you differentiate vs. competitors.

In our experience, differentiation is about being the best at something. This should be encapsulated in your mission statement - what are your company's aspirations and how are you going to beat the competition? We just talked about how Southwest Airlines differentiates - what are you going to offer customers that will make them choose your products or services so that you can grow your business?

It takes a lot of hard work to come up with a great answer to this question and even more work to make that difference real. It's easy for us to say that Southwest is the best low-cost airline in the US, but it's extraordinarily difficult for them to pull it off.

The third component of a valid business strategy is a description of the industry or industries in which you intend to compete.

You need to be able to define just what kind of company you are - are you a furniture manufacturer? A gift card retailer? A consulting firm, a bearings distributor, a toy importer, etc.? This step sounds easy but we find that companies are often so concerned about getting too narrow in their focus that they fail to become really clear about what they want to do. A company with a good business strategy will have thought through these issues and made the hard decisions necessary to clarify its identity. If it has, it can easily pass the litmus test of identifying the industry or industries in which it operates.

The fourth component of a business strategy is the set of initiatives you plan to implement in the areas of marketing, operations, information technology, finance and organizational development.

These are the plans that guide your company's focus and resource allocation over the next several years. If your business strategy is specific enough to be relevant, you will have detailed plans in all of these areas.

The fifth component of a business strategy is a financial plan that forecasts the results you expect to get from your plans and illustrates how they will meet stakeholder requirements over the next 3 to 5 years.

Your strategic planning process can not be separated from your annual budget process. In the vast majority of companies, if it's not in the budget, it does not exist. That's why you have to have a very senior financial person on your strategic planning team, preferably the CFO. During the planning process, your team must agree a financial plan that estimates the results of implementing your strategy. This plan needs to earn the approval of your company's management and board and should be reviewed on a regular basis to track results and make refinements.

So - those are the five components of a valid business strategy. Good luck planning your success. And succeeding because you plan.

Tips For Good Money Management

Learning how to effectively manage your money enables people to live comfortably within their means. Money management tips also allow people to increase their wealth, and the following money management tips can allow you to stay steadily in control of your finances!

First of all, you should set yourself a money management goal. A good money management tip like this is a means to an end. You must make your goal practically, however, and ensure that the end something that is in clear sight. Whilst your money management goal could be the prospect of having a comfortable retirement - you should begin with smaller objectives, like paying off a debt within a certain amount of months, or saving a particular amount of money within a chosen period of time. The satisfaction that comes with achieving a money management goal, motivates you to do more and more, possibly allowing yourself to have a comfortable retirement - and that's what makes this money management tip such a good one.

Secondly, it can be wise for you to know precisely what you have. You need to live within your means, and you must also understand exactly what your means are! Out of all the money management tips, this tip allows you to steadily monitor your cash flow, and allow you to see exactly how rich you actually are.

You should look specifically at any disposable income you have, in your pocket or wallet, or in any bank accounts. You must not include any sources of finance like overdrafts or loans, as extremely, that money is always owed to a creditor! Sometimes you have old bank accounts you have not used, or stashes of money left for a rainy day. Find these sums of money and include them in your calculations of how much money you really do have available to spend.

The third tip in a long line of money management tips would be to track any arm of income that you have. If there is at least one month's worth of old cheque stubs - you should add them up and divide them to see what your average incomes accounts to.

Even better, you could add them for a quarter of the year and divide this amount by the number of weeks in a quarter (13) - giving you a completely accurate view of your perception power. Perhaps you have not saved cheque stubs - so try it for four weeks. And do not just multiply your weekly wage by four, as you could well be forgetting sick days, or any other days you have not been able to make it to work, and even omitting extra income from any holidays.

Another in the long line of money management tips would be to track your overall spending. As soon as you know what money you have and what income you should expect you should be looking at where exactly your money goes. You could take one month as an example, and watch what you spend down to the very last penny. After a few weeks of doing this, you could well find yourself reconsidering some purchases, and wondering whether or not you actually need to waste your money on such things!

How I Become A Football Manager With No Previous Experience

I was always the last player to be picked for football as a child, so I never considered myself a good footballer. I dabbled in amateur football when I was in my late teens, but a spate of unforced emergencies including two broken wrists, a compound break to my arm and a sprained ankle saw me leave football and try other activities. I reached the age of thirty feeling I had never gotten involved in a sport in the way I would have liked.

I am a big fan of a well-known football management simulation where I have spent hour after hour trying to lead my favorite team to virtual glory. Notifying my aptitude for organization, planning and attention to detail I set about contacting local Sunday league football teams, asking if anyone needed help with running their club. After a short time I was contacted by a team who asked to meet me and discuss this further.

After meeting the manager I was installed as his assistant manager and my job was to fill in the team sheet, fill the water bottles before the game, help pick the team and ensure we collected all of our equipment at the end of the match. It was not glamorous, but I eagerly grasped the opportunity and thought to prove myself as a reliable helper.

The team manager left our club in the summer and rather than choose a new manager the players asked me to take over. I am now manager and in charge of the whole club. I was recently contacted by a team who play at a slightly higher level on a Saturday and asked to discuss joining their club in a management capacity. Their club chairman had noticed how I had improved the organizational structure of the club and this led to him getting in touch.

For those of you who may think that there is no chance of getting involved in football management if you have not had a strong professional or amateur football career then think again. It is possible and I would suggest it can be straightforward if you find out who the right people are to approach in your nearby league and offer your assistance to anyone who might be interested.

Running a grassroots football team is a time consuming task. Most clubs will be happy to accept your help. Always be punctual and reliable as this will be a huge asset to any club. You will be surprised at how difficult it is for managers to get their players to turn up to play on occasion, so having reliable management assistance will be very valuable to your new club.

You will find that these qualities are in demand right across the sport, so expect other offers to follow once word spreads that you are an asset to your club.

Human Resources Diplomacy

Human resource management is not always or solely the presentation of gifts. Sometimes bad news has to be delivered. We are not thinking here of bad news as in, "You're fired," in which the relationship is ended. Think instead of "You did not get the promotion" or "We will not fund that training in your case." It sometimes helps to be able to layoff at least some of the blame in such instances. Doing so can help preserve cordial relations between a superior and subordinate. In addition, hearing bad news from a third person may help the person getting the bad news to save face, a psychological fact of life that has a lot to do with the persistence of management consulting as an industry.

As for objectivity, it is sadly the case that some general managers are less than paragons of objectivity and virtue. Some are susceptible to corruption, some attend to private agendas, some are prejudiced, and some are simply capricious. To place the administration of human resources practices solely in the hands of such a manager is unlawfully to produce good outcomes. Moreover, to place the administration of human resources practices solely in the hands of a virtuous paragon can lead to (incorrect) feelings of caprice, corruption, prejudice, and so forth. Not all paragons have had the time and track record needed to develop the untarnished reputation that deserve, and an employee who is denied a promotion or rise by a paragon can be forgiven for sometimes confusing his own unhappy exit with managerial discretion exercised unfairly. And when an individual manager is given a lot of authority, even if she is incorruptible, the temptation to try to corrupt her might prove too strong for those who futures she will influence.

Even a line manager who is a veritable paragon of merit and who is recognized as such has a lot of concerns to balance. When some of those concerns involve measures of performance that can be affected quickly (such as product shipping date) and others involve noisier, long-delayed outputs (such as the manager's and firm's reputation with the work), line managers may make compromises that are not in the organization's long-term interests.

Individual line managers may not fully understand or appreciate the organization's human resources strategy and policies, and the long-term reputation sent with employees. This can be a particular problem in settings characterized by relatively high rates of managerial mobility, which can impede stability, consistency, and "memory" as far as human resources management is concerned. Simplicity, consistency, and clarity must be traded off against the complexities of real life.

For all these reasons, human resources experts in particular special areas can play an important role in advising and educating line managers; helping sustain a coherent and consistent human resources philosophy through the organization; and even, in some cases, acting as independent authorities or appealing officers, in case employees feel aggrieved by line management decisions.

In-the-field human resources specialists can also help in evaluating and improving the performance of line managers. It is perhaps difficult to evaluate performance in the area of ​​human resources strategy and policy formation, but even evaluating how well policies are implemented is difficult. General Managers have a lot of things to attend to, and it is therefore expected and natural that human resources will be pushed toward the back burner.

Promoting a culture that elevates the management of human resources, relying on intrinsic motivation of line managers to some extent. But some accountability - some measurement of performance - will support the desired culture. Specialists are likely to have the best training and widest range of evidence for conducting comparative evaluations of human resources performance. Hence, they are well positioned to provide measures of performance on which line manager accountability can be based and to counsel line managers regarding how to improve their effectiveness in formulating and implementing policies for their units.

How To Earn Money Online - The Inside Secrets Revealed!

If you want to discover how to earn money online then pay close attention to the following vitally important few paragraphs because they reveal, completely for free, the most powerful and effective methods available today for making lots of money from the Web. Making money online offers a dream lifestyle, financial freedom and the unique benefit of never having to answer directly to a horrible boss ever again. However, the truth is, you need to be aware of the most efficacious techniques for earning money online if you want to "make it" in this increasingly competitive industry. Thankfully, that's where we come in, by revealing to you directly exactly how to make all the money you desire from the Internet, as quickly as possible!

Killer Method # 1 - Build AdSense Websites!

If you're looking into how to earn money online then you may already have heard of making money from AdSense. In a nutshell, this method involves writing articles on any chosen topic you are familiar with, publishing them to your Blog or Website and then signing up to Google's AdSense program which displays ads that perfectly match your articles' topic. When people arrive at your site to read your articles they will see related adverts and, the great thing is, every time a person clicks on one of the ads you get paid. The price you are paid for a click can range from a few pennies right the way up to nearly a hundred dollars, depending on the topic of your site. All in all, this is a fantastic, easy way to get started making money online. It is very realistic to make a few extra hundred dollars a month with this method, although some top AdSense publishers like Spencer Haws actually make over $ 10,000 / month. Truly inspiring, I am sure you'll agree. Building AdSense websites is more fun than most regular online jobs, however, you probably want to work on it part-time to begin with as it can take a little time to build up.

Killer Method # 2 - Help Local Businesses With Online Marketing!

This is one of the easiest ways ever to start making good money online. In essence, what you are doing is, creating your own legitimate full-time online job by offering your online marketing services to offline businesses. The first thing to understand is that 90% of offline "bricks and mortar" businesses are completely clueless when it comes to Online Marketing. As such you can, with a just a little bit of easily and freely acquired Online Marketing knowledge, make tremendous monthly profits by serving just a few offline businesses that are easily found in any decent-sized city or town. Services you can offer include Website Design, Email Newsletter Management, Search Engine Optimization, Pay Per Click, Graphic Design, Blogging, Facebook and Twitter Management and much, much more. Just one average-sized offline business will happily pay several hundred dollars per month for your services if they see a positive ROI and so, as a simple bit of Math will show you, a few of these such clients quickly adds up to a very healthy income. This method for earning money online, where you essentially become your own boss in control of your own time, is one the best types of self-created online jobs you will ever find.

Summing Up!

If you have been searching for how to earn money online then these 2 methods work like gangbusters. Simply get started today and soon you too will be living the dream Internet Lifestyle. Good luck and be sure to get started right now!

Finding Finance and Insurance Careers in the Automotive Industry

Interested in finance and insurance (F & I)? Love cars? Looking for a way to merge the two into a long-repeating and fulfilling career in the automotive industry? It's time to consider a career in auto sales and F & I management. Now is a great time to invest in F & I training, which can provide everything you need to succeed in this career. That means you will acquire excellent leadership and communication skills and have the expertise required to handle the financial and legal aspects of a sales transaction.

Automotive Business Manager programs are designed to teach the skills required to oversee the financial and legal aspects of the automotive industry. Students in these automated training programs are trained in finance and lease options, sale of after-market products and the use of specialized software.

Becoming an F & I manager means you will be in the center of the action. It also means you will have a direct impact on profitability and be rewarded accordingly. Need another reason to invest in F & I manager? Job Futures 2000 precedents that more than one-third of all jobs created in Canada will require a skilled trade design or a college diploma.

What about the extensive restructuring of the automotive industry? There has been a lot of change, but the automotive industry remains one of the world's largest and most important business sectors. Moreover, a surge in demand is expected as consumers make purchases that would normally have been made in the last two years and additional demand is created by increases in population, new consumer offerings and improved manufacturing technology. Employment prospects for automotive sales and F & I management are good for the following reasons:

• A growing shortage of well trained individuals to fill sales occupations
• Service Canada predicts there will be strong demand for qualified candidates in Sales and Service, Business, Finance and Administration "because this sector will account for more than 45% of all retirements over the next five years."
• Significant worldwide growth within the automotive industry

You know what happens when demand for a specific job goes up. Salaries also go up. That's exactly what is happening for F & I Professionals. Key elements of F & I training programs can include the following areas of study:

• Business Manager's Role in the Dealership
• Financial Institutions and Their Requirements
• Getting the Contracts Purchased
• Credit Reporting Overview
• Understanding Credit Scores and Risks
• Reading Credit Reports
• Prequalification Using Credit Reports
• Cash Conversions
• Bank Conversions
• Use a Customer-Friendly, Aggressive F & I Process
• Qualify Your Customer, Use The Right Words
• Product Knowledge
• Effective Selling Techniques
• Menu Selling Leasing Skills and Techniques

The Evolution of Marketing Automation

While aiming to promote products and services successfully in the market, businesses had realized the importance of adopting marketing strategies early on. Due to the intense competition, marketing strategies got infused with the technological innovations in order to evolve out as the modern marketing, which is now embedded in the customer's lives and affecting it at a rapid pace.

Fortunately, from radio to internet and smart-phones, nowdays technology has revolutionized the ways marketers can reach their potential customers. But, back then in the late 50's, with almost no effective marketing channel, companies were finding it challenging to approach a huge customer base.

This is how automation technology came into existence. It has traced its origins back from a Customer Relationship Management or CRM that came out of Rolodexes and a pack of business cards. It acted as a rescuer for the companies who were endeavoring to maintain their employees and client's records into a central knowledge group. But, in no course of time, it became the fundamental business element and started finding its applications in professional business services as well.

During the late 1980s, CRM platforms had gained more power in terms of customer support servicing, sales management, and forecasting. But, the high price tag kept it limited to few multinational corporations.

In 1999, Mark Benioff, the founder of Salesforce, invented the Monthly License (MLC) fee model, with aiming to offer cost-effective and agile business model, that further introduced SaaS or Software as a Service. And in contrast, this technology evolved out as an amalgam of email capability, web analytics, and the Marketing Resource Management (MRM). With the advent of the internet, marketers were seeking potential ways to reach their customers. The pioneer of this space Eloqua came in 1999 and developed a product, later renamed as automated marketing service in 2003.

Soon, the success of this trend led to the arrival of more players in the market such as Pardot, HubSpot, WhatsNexx etc, and industry started gaining momentum while shifting marketing automation services to cloud platforms.

By 2008, new platforms such as HubSpot, Act-On, rule the market, and the advent of social media marketing, content management, search engine optimization made marketers incorporating a variety of automation tools.

In the period 2013-2014, the automation industry witnessed a huge growth financially through acquisitions when a giant marketing software company ExactTarget acquired a marketing automation company Pardot for $ 95.5 million and in turn, salesforce.com spent $ 2.5 billion to acquire ExactTarget, This is recorded as its largest acquisition ever.

I found people wondering if CRM and marketing automation co-exists. In fact, few consider the later as a subset of the CRM industry which follows one of the marketing laws proposed by Al Ries and Jack Trout. To clarify, CRM is sales focused software while the other is user-centric software that completely focuses on marketing strategy. Where a CRM manages company's interactions with their customers, a automation software streamlines company's marketing tasks, and work-flows. However, these two, together, go hands in hand and reinforce company's insights and efficiencies. A good CRM-marketing automation integration unleashes an opportunity to handle data management and strategies marketing plans.

It can filter relevant data and required fields to standardize tagging and data, and ideal processes. Also, it can run auto-cleaning processes to clean the dumped data in a CRM system. Businesses utilizing automation software have witnessed an incredible growth of 451% in qualified leads and 14.5% in sales productivity as well as 12.2% marketing overhead reduction. We can conclude by saying that the future of marketing completely belongs to Marketing Automation.

What Is Bitcoin and Is It a Good Investment?

Bitcoin (BTC) is a new kind of digital currency-with cryptographic keys-that is decentralized to a network of computers used by users and miners around the world and is not controlled by a single organization or government. It is the first digital cryptocurrency that has gained the public's attention and is accepted by a growing number of merchants. Like other treaties, users can use the digital currency to buy goods and services online as well as in some physical stores that accept it as a form of payment. Currency traders can also trade Bitcoins in Bitcoin exchanges.

There are several major differences between Bitcoin and traditional currencies (eg US dollar):

1. Bitcoin does not have a centralized authority or clearing house (eg government, central bank, MasterCard or Visa network). The peer-to-peer payment network is managed by users and miners around the world. The currency is anonymously transferred directly between users through the internet without going through a clearing house. This means that transaction fees are much lower.
2. Bitcoin is created through a process called "Bitcoin mining". Miners around the world use mining software and computers to solve complex bitcoin algorithms and to approve Bitcoin transactions. They are awarded with transaction fees and new Bitcoins generated from solving Bitcoin algorithms.
3. There is a limited amount of Bitcoins in circulation. According to Blockchain, there were about 12.1 million in circulation as of Dec. 20, 2013. The difficulty to mine Bitcoins (solve algorithms) becomes harder as more Bitcoins are generated, and the maximum amount in circulation is capped at 21 million. The limit will not be reached until approximately the year 2140. This makes Bitcoins more valuable as more people use them.
4. A public ledger called 'Blockchain' records all Bitcoin transactions and shows each Bitcoin owner's respect holdings. Anyone can access the public ledger to verify transactions. This makes the digital currency more transparent and predictable. More importantly, the transparency prevails fraud and double spending of the same Bitcoins.
5. The digital currency can be acquired through Bitcoin mining or Bitcoin exchanges.
6. The digital currency is accepted by a limited number of merchants on the web and in some brick-and-mortar retailers.
7. Bitcoin wallets (similar to PayPal accounts) are used for storing Bitcoins, private keys and public addresses as well as for anonymously transferring Bitcoins between users.
8. Bitcoins are not insured and are not protected by government agencies. Here, they can not be recovered if the secret keys are stolen by a hacker or lost to a failed hard drive, or due to the closure of a Bitcoin exchange. If the secret keys are lost, the associated Bitcoins can not be recovered and would be out of circulation. Visit this link for an FAQ on Bitcoins.

I believe that Bitcoin will gain more acceptance from the public because users can remain anonymous while buying goods and services online, transactions fees are much lower than credit card payment networks; the public ledger is accessible by anyone, which can be used to prevent fraud; the currency supply is capped at 21 million, and the payment network is operated by users and miners instead of a central authority.

However, I do not think that it is a great investment vehicle because it is extremely volatile and is not very stable. For example, the bitcoin price grows from around $ 14 to a peak of $ 1,200 USD this year before dropping to $ 632 per BTC at the time of writing.

Bitcoin surged this year because investors speculated that the currency would gain greater acceptance and that it would increase in price. The currency plunged 50% in December because BTC China (China's largest Bitcoin operator) announced that it could no longer accept new deposits due to government regulations. And according to Bloomberg , the Chinese central bank barred financial institutions and payment companies from handling bitcoin transactions.

Bitcoin will likely gain more public acceptance over time, but its price is extremely volatile and very sensitive to news-such as government regulations and restrictions-that could negatively affect the currency.

Therefore, I do not suggest investors to invest in Bitcoins unless they were purchased at a less than $ 10 USD per BTC because this would allow for a much larger margin of safety .

Otherwise, I believe that it is much better to invest in stocks that have strong fundamentals, as well as great business prospects and management teams because the undering companies have intrinsic values ​​and are more predictable.

Disclosure: Victor Liang has has no positions in Bitcoins and has no plans to change his position in the next 72 hours.

How To Choose A Boxing Gym

Health Clubs

Exercise fads come and go. If you don't believe me, sit up after midnight and watch the parade of info commercials on TV. The majority of them focus on the latest hot trend for shaping up. Some health clubs do offer boxing classes, but they may only view it as a temporary fad. In other words, the classes will be offered only as long as gym management thinks that what their customers will demand boxing training. If you want to do training for the long run, find out if the gym offers the class on a regular, on-going basis. This is important if you're going to put your money down. Health club memberships usually aren't cheap, and their contracts can be hard to break.

Some health clubs have fitness or aerobic boxing classes, which focus only on the workout itself. No sparring is involved. If you only want to hit the bags and the punch mitts, these classes are perfect. If you do want to compete at some point, talk to the trainers to see if they do prepare people for that. If not, seek out another gym.

Take into account the atmosphere of the health club. Some are glorified social clubs, while others cater to a certain crowd, like bodybuilders, for example. The culture of the club may have a bearing on how you may like or not like training there.

Traditional Boxing Gyms

A buddy of mine attends a gym where mostly professional boxers train. He described the boxing training atmosphere as being intense and no-nonsense. The fighters are hungry, and they want to win championships.

These types of gyms are usually privately owned. Some have a mix of amateur and professional boxers among their members. I have heard of a few gyms that are strictly for professional fighters only. Be prepared to work when arriving at the door of a traditional boxing gym. The trainers will expect that everybody who comes there will work hard on their training. They're not going to waste time on anyone who won't.

Prices vary. Unlike health clubs, some boxing gyms do not require people to be locked into long term contracts.

Participants can pay their membership dues on a monthly basis. On average, monthly fees can be as low as $50.00 all the way up to a couple of hundreds a month. Those who know they'll be going less often can pay a day fee, which may range between ten to twenty-five bucks each time. Paying a day fee is also a good way of checking out a gym before committing to boxing training there.

Personal training as well as group classes can be had at traditional boxing gyms, but keep in mind that separate fees are involved.

Some of the older gyms haven't gotten around to making their places welcoming to women, unfortunately. Don't be surprised to find there's no designated women's washroom or locker room in older gyms. If you can overlook having to use a converted custodian's supply room in order to change into your workout clothes, more power to you. Maybe if you push enough, management will make the changes.

Municipal Park District Boxing Gyms

If you live in or near a big city, boxing training via the park district may work for you. The fees to work out are much less than going to a health club or to a private gym. Another plus is that these types of boxing gyms often can be found closer to your neighborhood.

Their biggest asset, being open for all, can also be a park district's boxing gym's major drawback as well. All kinds of characters are drawn to boxing gyms. Private health clubs and traditional boxing gyms can put barriers up to keep some problem personalities out. Those who train at park district gyms may have to grin and bear some difficult people. It's a great idea to talk to the coach before signing up to get a feel for how those types of gyms operate.

Boxers in these types of boxing gyms often participate in local competitions, and some park districts do hold boxing shows throughout the year. If you find an adults-only boxing class through the park district, great! But keep in mind that the park district's main focus is being family-friendly and providing recreation for youths. Many of their boxing programs may be for all ages, in the same gym, at the same time. If it's not going to be a problem to train alongside grade and high school kids, then go for it. Being around people who are at different levels in terms of boxing skills is a good thing. Everyone can learn from each other.

These types of boxing gyms tend to be no frills. The field house, or building where the boxing gym is, may not be in the best of shape. There may not be locker rooms or showers, depending on the location. If the coach can't make it in on any given day, the gym may not open.

Getting personal attention once in awhile may be a challenge depending on how many people are in the class. Some people question the level of training and the quality of coaches who work within the municipal recreation system. But you may prefer training in these types of boxing gyms as opposed to privately owned gyms.

All Female Boxing Gyms

These gyms are a great alternative for women who want to avoid dealing with issues in predominately male gyms, such as sexism and macho attitudes. The emphasis is on empowering women. They tend to be more respectful of women who are only interested in becoming fit, as opposed to wanting to compete. Many offer classes for those who prefer classroom structure.

Ask questions, talk to the coaches, and talk to the people who attend the gym so you can get a clearer picture of which gym will work well for your training purposes.

Writing Your Affiliate Home Business Plan

Here's a typical scenario: You are deciding to start a home business and suddenly everyone you know has his nose in your business, literally. What do you tell them? And how do you answer your own questions? What should you expect from the company in terms of stability, longevity, vitality, trust, income, and so forth? First the bad news: there are no guarantees. Then the good news: there is plenty of information from which to draw your own conclusions. The internet is huge, and any good company will offer free marketing tools and training.

But back to the WHY of that business plan. You're going to be starting small, slow and boy! is there a lot to learn. What's the point of actually sitting down and writing a business plan? You're not Bill Gates, this is not Microsoft, just you in your home office a few hours a week, slowly building an online business presence, not really understanding what the heck you'll be doing.

Relax and breathe. Unlike Mt. Rushmore, your plan will not be designed to withstand the weathering of the ages. You can expect it will change and bend with the flow of your real experiences, which will be totally yours, not identical to anyone else's.

What writing your plan will do is cause you to pause, think, dream, study and focus. The written document, whether it is one page or twelve, will give your business a framework to work within. The internet is vast and seemingly endless. It is easy to lose focus and drift away on a different whim or idea every day. Understanding where you are today, what tools you have to work with, what your goals are, and how you can best achieve them and measure your success, will help you stay on target and not waste what few hours you may be investing in your business at start-up.

Whenever you feel lost or confused, you can return to what you have written. When you analyze your situation and decide to make a change, rewrite that part of the plan. Understand that it's a living document, intended to grow with you and your business. Your business plan is your friend.

Getting Started with the Business Plan

First you need to study the company and its management. You need to read and learn about the products, the compensation plan and the network structure. See you next month. Just kidding.

Plan on doing SOME reading each and every work day for the next few months, if not indefinitely. Keep up with the company forum entries every day; read something in the training reports every day. Your education will continue. Plan for it.

When you are ready, open up a Notepad window and answer these questions:

What service / products does your business provide and what needs does it fill?

Who are the potential customers for your product or service and why will they purchase it from you?

How will you reach your potential customers?

Where will you get the financial resources to start your business?

Ok. Maybe your company offers many products and services. What do you want to focus on? I suggest that, at first, you focus on one or two products and / or the affiliate opportunity. In other words, keep is simple. Once you get the hang of what you're doing, you will KNOW when it's time to expand. Do only what you are comfortable with, every step of the way. This is YOUR business, it's your right and privilege to decide on your approach.

Internet marketing hinges on building trust. How will you do this?

Reaching customers means marketing. Your decision, once again. And again, the options should be in your company's training materials.

So we're talking developing a reading / study schedule. Here's a possible list, once you've read enough to make your own decisions to answer the above questions, start writing. Your writing can be lists of words and phrases, free-form brainstorming, outlines, mind maps, whatever works for you. Just write it down, and do not forget to save often. If your home office is affiliated by cats or small children, they have the tendency to press on random keyboard keys. Documents do occasionally just disappear. Saving avoids total disaster.

1. Study the products.
2. Read the training materials.
3. Read about decisions, bonuses, etc.
4. Study the marketing aids and strategies
5. Find out what free tools are available.
6. Visit the forums on a regular basis. Read everything about getting started.
7. Ask questions.

Your final written business plan will have at least four parts:

Introduction / background: history of the company and its founder, internet marketing trends, why THIS company and why NOW, and so on.

Goals: I suggest you think of what you would like to be learning in two years, but mainly focus on goals for your first year. Realistic goals can be planned based on info on the company website, in newsletters, searches on the forums, and focused questions to other affiliates.

Marketing plan: based on your answers to the first 3 questions above and your study of marketing aids and tools.

Action plans: the specifics of what you will do on a monthly, weekly, and / or daily basis for the next year.

I can not tell you what your answers should be, because you have to decide how much money you have to invest. Only you can decide how many hours per day, week or month you can invest in your business. What products you feel most comfortable marketing, and who you decide to target as your customer base, are all decisions only you can make. If you get stuck and do not understand a question, do not know where to find information, or do not know how to ASK a question, contact your sponsor or someone in your upline. If they can not help you, they should be able to send you to someonewho can.

You should NEVER feel alone. Work should be FUN! ...

A Guide To Vehicle Tracking With Fleet Management Software

Maintaining and organizing fleet vehicles, field personnel or other assets is impossible without a reliable centralized system accessible at all levels of the business. Luckily these systems do exist and are referred to as fleet management software or vehicle tracking systems. There are a number of solutions available and these have been developed to handle all aspects of managing and maintaining a fleet as well as personnel and job dispatching. Each comes with a raft of features and capabilities making it difficult to choose a solution.

There are many companies providing vehicle tracking and fleet management software solutions. These fall into two types of system, online or locally installed software.

Online systems are usually a web-based or "in the cloud". They are accessed via a web interface or web browser where as a locally installed system is installed on a local computer. The pros and cons to these two systems are minimal and come down to IT infrastructure already in use by the business. If a business has an existing database to manage parts of the business then this data may need to be accessed by fleet management software and this may need a locally installed solution.

What features or capabilities make fleet management software a good investment for a business?

Centralized Data Storage

Having all information in one place is a must for organization of all aspects of a business. All good solutions enable the input and storage of vehicle information like service, MOT and road tax records. Driver records such as driving qualifications, medical requirements and endorsements can also be entered on to the system. Important vehicle and driver documents can be scanned and easily retrieved when required.

Vehicle Service Reminders, Alerts and Management

One really useful aspect of fleet management is the ability to set reminders or alerts for vehicle servicing, MOT or road tax due dates. Personnel can update the status of vehicle repairs and drivers can record any vehicle faults when completing daily checks.

Vehicle Tracking with GPS

An important feature when deciding on a fleet management solution is the ability to know where vehicles or personnel are located or where they have been. Vehicle tracking is usually achieved with the installation of a small device in the vehicle or in the case of personnel or assets a small device can be carried in a pocket or attached. Once setup it is possible to see vehicles, people and assets in real-time on maps. Knowing where all the business assets are allowed the fleet manager or transport dispatcher to assign the right asset to the correct location.

Job Assignment and Dispatch

This is a very useful feature but not all fleet management systems feature it. The ability to assign jobs via the system is a really useful function. Mobile personnel, drivers or field engineers can update the job status, upload images and signatures enabling back office staff to immediately see and inform a customer of progress. These systems can be installed on existing devices such as smart iPhones, Android and Blackberry handsets.

History Trails and Reports

When all of a business's data is stored in a centrally managed system it is easy to compile reports that can improve efficiency and even save money.

Detailed reports on individual assets such as vehicles can show total running costs for that vehicle. Vehicle tracking information can show how much fuel has been used and help to suggest cheaper alternative routes. This combined data from personnel can help a business to see where efficiencies can be achieved.

To summarize, fleet management software and vehicle tracking solutions should enhance a business and if used correctly and should improve the operating and efficiency of a business's mobile resources. The savings that can be achieved may be out-weighed by the costs of the systems but that should also be balanced against the increased productivity and the ability to offer a better service to clients.

An Introduction to CNC Turning Machines and How They Can Help Boost Productivity

For those that are not sure of what CNC turning machines are, these devices are machines that would make your milling, drilling and machining tasks a lot easier with the help of Computer Numerical Control (CNC). Highly thought-after in the world of manufacturing and processing of components, these machines are able to produce precise, accurate parts and components in fast and cost-effective manner. Some of the parts that are manufactured precisely through the use of these devices include aerospace components, automobile parts and many other different components. If you are unsure of whether you need these CNC turning machines or not for your business, going through the benefits of these devices and exploring how they can help to boost productivity might help you decide.

Wondering how CNC turning and milling machines can help enhance your productivity and increase your profit margins? Here are some of the reasons how:

1. CNC-based machines work based on CAD / CAM software that can produce and manufacture large output numbers without any compromises in terms of precision or accuracy. In return, you would have an advantage over your competitors that do not own such machines, as they would be limited by the limitations of manual labor. One good example is the outstanding capacity of these CNC milling and turning machines to perform multi-axis cutting processes, for instance a machine can work on 5 or 6 different axis, so you can produce fine and precise components when you own such a machine


2. You would be able to save your design and re-fabricate the same design over and over again when required. The utilization of CAD / CAM software allows this to happen, so you would save plenty of time once you have a design saved, all you have to do is retrieve the design and start manufacturing


3. These CNC turning machines come with good waste and chip management modules, so you could rest assured that you will minimize waste and your device would also be able to manage your wastage well


4. By owning a CNC turning machine, you are also making your plant environment a lot safer to work within. Instead of exposing your workers to the dangers of cutting, milling, drilling and other machining processes, let the machine take all the danger and shield your workers from such dangers. Your machine can also work for long hours without much issues, so instead of having a manual worker perform the same task (he would be given to fatigue), opt for a machine to do the task instead. You would automatically increase your productivity rate!


5. You would be able to produce a wide range of products without much restrictions when you own a CNC turning machine. When you are able to manufacture different products with varying levels of complexity and difficulty, you have found yourself a niche in the marketplace to distinguish yourself from your competitors

CNC turning machines are suddenless expensive, so if you can not afford these machines, consider outsourcing the processes instead and continue to reap the benefits. All the best!

6 Steps to Effective Customer Relationship Management

Nurture Your Customer Relationships

Simply put, customer relationship management is a way of tracking and nurturing your customer relationships throughout the customer's life-cycle, as they move from prospect to customer, to repeat-buyer. Once a customer buys from you, it is much more profitable to make efforts to keep that customer, than it is to acquire a new one, because there is now trust between you. If your customer is happy with your product, then that customer is much more likely to buy from you again in the future, much more likely than a new prospect would be. That's why customer relationship management is so crucial.

Don't badger your customers to death with every product and affiliate offer you come across, especially if the products are unrelated to the product the customer originally purchased. Email your customers ONLY when you have something good to give them, some really helpful information, or when you have a really good, high-quality offer that would interest that particular customer. For instance, don't email your Internet Marketing customer a "Free Gift Certificate" to your gift store.

Automate Your Customer Relationship Management

Well, how do you automate customer relationship management in your e-business? You use email, and a dynamic database. You use auto-responders to stay in touch. I'm not talking about your regular auto-responders that deliver a vacation or "out of office" messages while you're away, either. I'm talking about sequential auto-responders.

Use Sequential Auto-Responders In Your e-Business

Sequential auto-responders allow you to pre-format and load a series of pre-typed messages to your prospects and customers. You benefit by not having to follow-up with these customers manually each time. Instead, your auto-responder delivers your messages on a timed interval set by you. To your customer, it looks as if you sent out each message yourself. This way, you stay in touch with your customer and not let them forget about you. When they have a need for one your products or services, your business will hopefully come to mind first and they will re-visit your site directly or by clicking a link in one of your emails, as a loyal repeat customer.

Personalize Your Messages for a Warm Feel! (Mail Merge)

Most decent auto-responders have mail-merge capabilities. This is the ability to merge personal information into your emails, like your customer's first and/or last name or their email address, etc. This personalizes your email messages even further and gives your customer some "warm and fuzzies". What's more you set all this up just one time, and any new prospects or customers will get the same message series without you having to lift a finger.

If the sequential auto-responder you're using has mail-merge capabilities, then it will automatically take that customers name and incorporate it into the email series you have set up. Usually the auto-responder service you're using will have some sort of tokens set up for this purpose. Look at the example below. Let's say your customer or prospect's name is Bob.

Hello, $firstname, - That translates into: Hello, Bob.

You could also do this with a customers email address too, like "$email". The token would be replaced with the customer's email: bob@bob.tld













Do you see the power of mail-merge?

Use Lead Capture and Subscription Boxes

For instance, you could set up a simple box on your sales or download page that asks the customer for his/her name and email address in return for some free product, or simply just to subscribe to your newsletter. If you set up a page specifically for this purpose this is called a "lead capture page". The information entered by the customer into your subscription box can be mail merged into the follow-up messages sent by your auto-responder.

Stay In Touch

Keep in contact with your prospects and customers. Set your auto-responder series to deliver your messages over an extended interval. There are several e-books and articles dedicated to this topic; however, if you want the first, most informative and still the king of auto-responder help, get "AutoResponder Magic". This e-book once sold for about $17, but you should be able to find it free many places on the 'Net. It has a plethora of information regarding auto-responders, as well as many examples you can build from.

Direct Sales Team Vs Distributor - Which is Better For an International Market?

If you're looking to expand your sales to new markets, then there's one big question you must ask: do I build a direct sales presence or use a distributor? Each method has its benefits and drawbacks, but we're going to make a strong case to use one method over the other in almost every instance.

What's the difference between direct sales and distributors?
A direct sales presence means that your company establishes, manages, and pays a sales team of one or more people in the target market.

An outside agent is any entity that will sell your product in exchange for a service fee. One example is a sales rep, who sells your product in exchange for a percentage of the sale. A distributor is similar to a rep, except they would buy product from your company and sell it directly to the end customer.

Is Direct Sales Better?
For most businesses expanding into new markets, especially international markets, hiring a distributor is a better decision-at least until there is enough return from the market to justify building a direct sales presence.

Sure, there is one major advantage to having a direct sales presence-control. Control over the day to day activities of your sales personnel is appealing to most business owners. But this control comes at a heavy price. To start, you'll need to spend the time to hire someone in that market, then train them, then equip them with sales material and management, if not office space and equipment. These costs are prohibitive for most small businesses looking to expand internationally.

And there are even more costs that we have not mentioned yet. Each market has it's own unique laws, cultures and customs that are essential to master if your company wants to establish a successful sales presence. Japan is a classic example of a marketplace with unique legal structures and business customs that, if not followed, guarantee the failure of any sales efforts. It's hard to pin down an exact monetary value to this learning, but ask yourself this: Can you afford to establish, manage, and pay a sales force in a foreign country for at least a year while they learn the routes and generate no revenue?

What about a Distributor? Is a distributor better for new markets?
Distributors are a cost effective means to enter a new marketplace successfully. Here are just a few of the reasons:

• No Overhead: Unlike running your own sales team, a distributor will take care of the hiring, managing, payment, and optimization of its channel. You're just borrowing their distribution, while they handle the maintenance.
• Established Channel with Local Knowledge: A good distributor will already know all the laws and customs of the market you're entering. You do not need to reinvent the wheel-you can use someone who already has local local knowledge.
• Understanding Pricing and Purchasing Power of Market: Along with knowledge of the laws and customs comes knowledge about the most successful ways to price and market your product locally.
• Cost Effective: Since you will not be paying for the above items, distributor relationships are much more within reach of a small business trying to enter a new market.

Using a distributor has some downsides as well, but they can be minimized by building a good relationship with a distributor.

• Not your own people: You will not be able to directly manage every step of the process. While it may make you nervous to lose some control over the sales process, you can manage the risk by building a transparent relationship with your distributor with constant updates and feedback from both ends.
• Distributor has many products to represent: You may not be the distributor's top priority at any given time, and you want to be sure your product is not getting shuffled to the back of the line. Once again, a well-established relationship with constant contact will ensure that your product is getting the attention it describes.
• Not a "turn key" solution: You can not just give the distributor your products and expect success. You'll have to manage the relationship. This takes time, but it's still less costly than trying to install a direct sales team from scratch.

So what do I do next?
If you are not convinced that a distributor would be better for your organization than acquiring a direct sales team, seek help from a consultant who has experience establishing a presence in new markets. A consultant can use his or her experience to analyze your opportunity and recommend the best course of action.

Before you choose a distributor, you need to know ....
Choosing the wrong distributor will set you up for failure. The wrong distributor simply will not generate sales, and you'll have wasted at least a year finding and setting up an unprofitable relationship.

There are certain things to look for in a distributor, and they are different for every market. The best thing to do is to find a professional, one with experience in distributor relationships, and hire that professional to help you search for and identify the right distributor.

Make Money and Love It

Someone once told me that play is work that we enjoy. I began to wonder why people do not play at work. There is a stigma that surrounds the word work. It is a necessary evil; it forces you to work for your weekend - the time you enjoy; it is just to be endured. But I do not believe it. Work can be fun, sure there will still be tough days, but there is nothing wrong with looking forward to going to work on Monday. Many things factor into whether you will enjoy your work: the people, the environment, and the work itself. These factors can keep you from enjoying work, but when used to your benefit, they can also help you find and retain enjoyment at your work.

What you excel in doing will affect if you enjoy the work you do. This is because individuals find satisfaction in accomplishes. I am a great goal-setter, planner and executor. I worked for a company where I severely got to use any of those skills. Instead, my time was focused on encouraging people to do things that did not want to do, which required skills in reading people, customizing messages to each individual person, and being a cheerleader; none of which are my strengths. Knowing this, each day I would try to improve how I talked to people and to influence them to smile at customers, and each day when my goals were not reached I went home feeling like a failure. Being in an environment where you can use your strengths allows you to go home with a sense of accomplishment. Spending your day toiling in areas where you struggle, leaves you feeling empty.

Many books have been written that will help you discover your strengths and weaknesses. Some go so deep as to help you find your undering motivators. These are fantastic resources which I recommend. For now, however, I want to focus on a quick analysis.

Think of your best day at work where you felt a sense of accomplishment. What happened? What activities were you doing? Did you land a tough deal? Did you overt a crisis? Did you create a successful plan? What attributes did that day's activities have? By boiling it down you will find the basics of what you enjoy doing.

What do people say you are good at? Does your boss ever refer co-workers to you for advice because you do something well? Do people seek you out as the expert in certain activities? What do you get recognized for? These are all great indicators of your strengths.

What do you find yourself doing when you do not have to? Are there activities at work or home you find yourself participating in even though you do not have (are not required) to? I am constantly creating plans and setting milestones for projects I do outside of life. My friend will sit down and pound out a book in a day. My husband will design and build things, not because it needs to be done, but because he enjoys the process. Figure out what you enjoy that can be translated to work.

Just knowing what you are good at is not enough, it is important to understand what you do not do well. What do you dread doing at work? Do you avoid paperwork like it is the plague? Do you make as few client calls as possible? What activities do you do that never seem to measure up to the status quo? My first internship I asked to cold call potential investors to see if they would be interested in speaking with a broker. After four hours of cold calling I went home crying. Each time I made a call that day, I would feel apprehension: afraid they would ask a question I would not have the answer to; afraid they would be rude to me; afraid I would get yelled at. Talking to strangers and trying to sell a product was not my strength.

After you know what you do not do well, there are two things to do: either manage those weaknesses or avoid situations that require them. To manage a weakness you need to leakage other skills to help you do that activity to the (level of the) status quo. Do not expect to ever make your weaknesses a strength. That same time you could use practicing and improving your current strengths and yield a much higher return on investment. Look at the activities you do not do well and see if there are ways for you to do that activity a little differently and still achieve it. Some things you can avoid absolutely. Is there someone at work whose strengths compliment your weaknesses? Maybe you can share the work. Do you have the authority to hire someone to take on the work you do not do well so you can focus on your strengths? In my business I am good at the organizational management piece where my partner is better at the sales piece (remember my cold-calling experience). I focus on directing the vision of our organization while he brings in the business. Would this work for you?

By understanding your strengths versus your weaknesses, you can begin shaping your job to fit you (or finding a different career). You will find you have much more satisfaction after spending your day being successful versus struggling through a workday by trying to rely on weaknesses. And go ahead, play at work.

Stock Market Guide to Investing For Beginners

As a general guide to investing: the stock market and investing for beginners is a bit like a riddle. All investors should understand the stock market because stock investing is the key to higher investment profits. At the same time, investing DIRECTLY in the stock market is not smart investing for beginners, because it often leads to unnecessary losses. So, here's a basic guide to investing in stocks without playing the stock market, so you can make money and sleep at night.

No matter what anyone tells you, the stock market is not predictable over the short term. For example, not one person on the face of this earth predicted that in early May of 2010 that the US stock market would fall 999 points within one trading day. Most people do not even know what 999 points means. The good news is that you do not need to understand the day to day rhetoric of the market to make money investing in stocks. But you should understand how the stock market works; and how investing for beginners can be simplified.

Stock prices fluctuate based on only one thing: buying and selling activity. Every second the market is open, some people are placing BUY orders and others are placing SELL orders. If these orders are in balance prices change little. If buy orders far outweigh sell orders prices soar; and if sell orders swamp buy orders prices fall like a rock. The stock market is simply an auction where buyers and sellers (buy and sell orders) are hooked up with each other. What prompts investors to buy or sell? More than anything else, the news events of the day influence investment decisions.

For example, there was bad news on debt problems in Europe the day the Dow Jones Average dropped nearly 1000 points before recovering most of the loss before the market closed. Why the move was so extreme was a bit of a mystery, but one thing is for sure. Big sell orders swamped buy orders and prices took a dive. The Dow Jones Average started the day at about 10,000 (it was actually a few hundred points higher), so a 1000 point move translates to about a 10% drop in stock prices in one day. Now, let's move on to our guide to investing for beginners.

You do not need to play the stock market game of outguessing the market on a daily basis in order to make money in stocks. The good news is that over the long term stocks have been good long term investments, with average annual returns of about 10% over the last 80 years or so. There have been years when the stock market and stock investors on average lost 50%, and years when it gained 50% or more; but these are the exception.

Stock investing for beginners should focus on long term investing in stock mutual funds. As a basic guide to investing ... if you own stock funds, bond funds and money market funds in about equal amounts ... you should do just fine over the years without wild swings in the value of your total investment portfolio.

In mutual funds professionals do the management for you. By owning all three basic fund types (stock, bond and money market funds) your overall risk is lowered. When the stock market has a bad day or year, you've got money in safer investments to cushion the blow. The real secret to investing for beginners is this: allocate your assets to stocks, bonds and the money market by investing in mutual funds. Decide how much (what percent) to invest in each, and keep your money invested that way. Let's say you go with 50% in stock funds and 25% in each of the other two categories. Once a year review your results, and move money if your percentages have changed. For example, if your stock fund (s) is now only 40% of your total investment, move money from the others to bring it back to 50% ... ditto to keep your other funds in line with your original allocation.

If you keep your money invested across all three asset classes (like above) the stock market and its unpredictability should not longer be a major concern.

How Much Does It Cost To Invest In The Stock Market?

The answer to "how much does it cost to invest in the stock market?" depends on a number of factors including but not limited to the kind of investor you are, the type of stock you buy and the company you choose to invest in. The stock market is risky business because the probability of you losing money is high. That is the reason why you need to understand the fundamentals of the business before you invest. Before you can determine the cost of investing in the stock market, you will have to understand how it works.

What Is the Stock Market?

Stock market is the buying and selling of stock (shares) of a company. The shares are securities that are listed on the stock exchange. Once you buy the stocks of a company you automatically become a shareholder in the company. You will earn from the stock you bought in two ways; first through the dividends that are paid by the company to the shareholders. The second way you earn money is through the appreciation of the company. Depending on the type of stocks you bought, the dividends are usually calculated on a fixed rate or variable rate.

The Different Types Of Stocks Can Affect How Much It Costs

When it comes to calculating how much it costs to invest in the stock market, you will have to determine the type of stocks you are buying. There are different types of stocks and they all have different market value.

Common Stocks; These are securities that represent ownership of a company. Once you buy these stocks you will have a right to vote at any shareholder meeting. The common stock shareholders however, are usually at the bottom of the priority ladder. This means if the corporation goes bankrupt, the common shareholders will only receive their money after the creditors and the preferred shareholders. In terms of cost these stocks have a less yield.
Preferred Stocks; These stocks give you a little ownership of the company but you do not get any voting rights. The preferred stock shareholders usually receive dividends that are calculated on a fixed rate. The preferred stocks have a higher yield per stock as compared to the common stocks.
Penny Stocks; These are usually referred to as common stocks of the small public companies. The penny stocks are usually priced at $ 5 and below.
Factors That Affect Stock Prices

The price of a stock effects how much it will cost to invest in the stock market. It is thus important to understand the factors that affect the stock prices.

Company Performance

This is the major factor that impacts the stock prices. The company performance, returns to the company earnings, both current and future earnings. The performance of the company may be affected by factors like employees' layoff, change in company management, a new service or product, scandals and many more. These internal factors directly influence the price of a stock.

Inflation And Deflation

Both of these factors directly affect the stock market. Inflation is where the prices of goods and services rapidly go up. This causes the cost of manufacturing and transporting of goods to go up. In an event of inflation, the stock market drops due to the decrease in revenue. Deflation on the other hand is usually the drop in the prices of goods and services. While deflation is supposed to be a good relief, most investors do not invest in the stock market. This is because they believe that the economy is weak. This causes the stock market to drop.

Interest Rates And Foreign Markets

The interest rates that are imposed on a company while borrowing money from the financial institutions usually affect the prices of the stocks. Higher interest rates typically affect the company borrowing which will in turn reduce their profits and dividends. Foreign markets on the other hand affect the stock prices indirectly. When the economic status of the countries goes down, it affects the stock market negatively. Once the economic status changes, it influences how the foreign countries will trade with the said countries. This will in turn affect the stock market of the foreign countries.

Tips Of Determining the Cost Of Investing In the Stock Market

Time to invest; when it comes to the cost of investing in stock market, it is not only money that matters. The time you invest in financial market is also important. You need to determine the amount of time that you are willing to invest in the stock market.

The number of shares you are willing to buy; the number of shares that you are going to buy will determine the total amount of money you will use. If you are new to the business is advised you buy a few stocks as you learn about the business. Also remember not to buy all your stocks from one company, diversification is very important.

Making Money With the Eminis

Experienced traders are familiar with emini futures or eminis as they call them. Eminis have been in the market for a long time. They are not as large as 'full-grown' futures that are traded on at stock exchanges. Eminis, on the other hand are traded on the internet.

This permits retail traders to compete against professional traders at the stock exchange, without having to leave the comfort of their homes. Only forex trading can give a trader more benefits than futures trading. Of course, inexperienced traders are at greater risk of losing heavily when dealing with futures or forex trading. But this has not deterred people from trading in either of these markets.

Though trading eminis is not a simple and easy process, a dedicated trader can acquire the skill with experience. Trading rules which apply to stocks and bonds also apply to eminis. Following these basic rules is extremely important when trading with eminis because of the enormous leverage it offers.

Failure to do this will certainly result in wiping away one's trading account within a short time. One of these rules is that you should 'let your profits run'. Another rule insists that you must 'cut your losses short'. This pair of rules makes a very sensible combination and provides for sensible trading.

The second rule, asking you to cut your losses short is of greater importance than the first which demands that you let your profits run. You may wonder why this should be so. It is so because if you do not cut your losses you will certainly deplete your trading account very quickly when you are dealing with eminis. Sadly, people do not pay enough attention to this golden rule and end up facing enormous losses.

We shall now look at this aspect of the trade since it is usually not given the attention it deserves. One knows fully well that the trader, like any of us, would not want to admit even to himself that he has made an erroneous decision. Being reluctant to acknowledge his mistake, the trader's ego will push him into waiting for a favorable change. All this time the trader will be accumulating losses.

While optimism has its own role to play in trading, it is also necessary to use one's common sense and be realistic and disciplined in money management. Breaking basic trading rules is not a sign good money management. Another reason why this 'cut your losses short' rule is violated is that traders lack confidence in the methods that they use to trade.

Because the trader who is chalking up losses feels that he has no better trading option, he holds on to his trading even when he keeps losing. He should bring himself to believe that it would be better to quit the losing trade because other, and better, opportunities would come his way in time.

The lesson one must take home from this is that when trading emini futures or any other market it is essential to have a sound strategy that one can depend on to cut one's losses before they become disastrous.

Choosing a Web Designer

Many small business owners struggle with deciding on how to make the right choice for designing their website. They search the web for help with their website and find that the choice is harder than they thought. Currently there are (literally) millions of websites who claim to be professional web designers. However, one must be careful in choosing the right person or people in which to trust their company image. In this article, I will attempt to categorize web designers into manageable groups, and teach the reader the difference between the types.

Web designers fall into four general categories: freelance amateur, freelance professional, Web Design Company, Web Development Firm.

Freelance Amateur

The majority of web designers you will come across, especially searching the Internet, are freelancers. That is, individuals who do web design but are not employed by a web design company. Some are self-employed professionals but most of these freelancers are amateur-hobbyist types. They find a copy of FrontPage™ came with their MS Office™ Suite. They discovered how fun it could be to make web pages so they started telling their friends that they could "design" web pages.

The "pros" of using an amateur is that they are very cheap. The "cons" are too numerous to mention, but I'll point out a few. They have no training; they have little knowledge of what makes a good website work; they do not understand HTML code or CSS but only FrontPage point and click; they do not understand general design and layout concepts and they have little real experience. The biggest reason they should be avoided for the serious businessperson, is that their work looks amateurish, which makes your company look amateurish. Who wants that?

Freelance Professional

A professional is often defined by simply being paid. People think that if you are paid for something, then you are professional. Maybe that's true in the Olympics, but for the business services world, you are not a professional until you are established and respected as one by your clients and peers. Freelancer professional web designers are a giant leap from the amateur in that they have established a portfolio of respectable work. They have some sort of qualified training and experience and they have credentials that can be verified by contacting references. They have a good reputation with their clients and other professionals. In general, a good freelance professional web designer can be good person to have doing your site. But they are hard to distinguish from the amateur when you are just searching the web.

The upside is, if you find a good one they are significantly cheaper than a web design company. But that is usually the only upside. If the budget limits you, then a freelancer will do for a small project. But anything seriously important should be left to a professional company.

Some downsides to using a freelance pro are that they are usually part-time, meaning they are limited in how much time they can devote to your project. They are also limited in what they can do for you. Most freelancers are specialists in one area and generalists in everything else. Some have no skills in anything except their one specialty and often you will have to find others to fill roles. In addition, freelancers are not always cheap although many of them are aspiring to create their own company; some are highly sought after and charge $100 per hour or more for their work. My advice here is, if you have that much to spend, go with a company that has a team of professionals to get the job done in a timelier manner.

Web Design Company

This is the next step beyond a freelance professional. The web design company offers the "whole show". They provide real project management and have pulled together a team of web experts to get a wider range of jobs done. A company can provide a much higher level of expertise in web design, programming, content development and more.

Such a company is usually very small, yet large enough to handle larger scale projects. Compared to the most highly qualified freelancer, a company has a diversity of talent and collaboration working for them. The end-result is usually a much higher quality product.

The only real drawbacks are on the one hand, the web design company is more expensive than a freelancer because there are many more people on the job. However, you get what you pay for rings true. On the other hand, for very large projects or long term development, web design companies may be too small and usually do not have the human recourses to accommodate that $500,000 contract. In the end, for serious business people looking for quality and professionalism and who can't afford the big firm, this is the way to go.

Web Development Firm

As the title implies, a web development firm is like any traditional company. They have a staff of office workers, they have owners and officers, and they have a team of talented professionals who are paid a good salary for their work. They often have a sales force that do inside and outside sales. The quality of their work goes without saying, as you could not be so well-established by doing shoddy work. These firms offer teams of very talented professionals who work on your project and get the job done in a timely and extremely efficient manner. Additionally, they usually cover all aspects of website development including marketing and advertising. They may have teams of specialists that they can deploy to your location and work in-house under a temporary contract. The possibilities are endless.

If price is not an issue and the highest quality work is necessary, then this is who you want to do the job. For smaller budget businesses, a quote from an established web development firm might knock you off your chair, but know that companies who have project requirements that reach hundreds of thousands of dollars know the score. Thus, the only real drawback for a web development firm is that they are usually very expensive. Then again, cost is relative and bigger companies like to work with bigger companies.

In summary, the choice is yours. I would recommend for the serious businessperson, that you budget a decent amount of dollars to properly design and execute a professional website. I would avoid the amateur and outsource to an individual or company with good experience and reasonable rates to create my web presence. If money were no object, then I would only deal with established firms and pay the big bucks to get the job done right and done well.

Online Bill Pay and How It Works

Online bill pay is fast becoming a popular means of payment among people who want to practice good debt management skills, and save on both time and money in the process.

What exactly is online bill pay?

Generally, it is a payment method that lets an individual carry out payment instructions to creditors electronically through a computer program. This can actually get rid of errors, making it easier to manage debt. In addition, it is faster than mailing checks.

Online bill payment methods come in two basic categories: those being offered via a bank, and those offered via a service provider- like a credit card or phone company.

In general, online bill pay is designed to be fast and simple to use. Majority of major banking institutions, as well as businesses, provide this service without any charge. Individuals can choose to manually enter their payments every month, or arrange for an automatic withdrawal from their account. Automatic withdrawal allows them to set up their payments before their due date without worrying about giving manual instructions to make a monthly payment. The creditor will transfer funds straight from the bank, and enter these funds into their account with no action needed whatever.

Advantages of Choosing Online Bill Pay

The following information will help you consider the different advantages of using online bill pay:

Hassle-free

Individuals can save on time when using the online bill pay platform. Instead of writing out checks, wetting stamps and filing lots of papers, they can set up an online account to get rid of all these steps. It will also be easier and faster to manage their debt.

When they need to go over past bills, they do not have to waste time in looking for them - because all of their account information can be seen in one centralized location.

Cost Efficient

They can save on the stamping costs, which can add up. The average household gets 15 bills every month, which could amount to $ 70 a year in just postage costs.

They can avoid late payment fees that are incurred every time a payment is received after the due date. Missed payments could lead to the following:

• Increase in interest rates;
• Late payment charges and over limit fees.

When the payment is past due, their account could probably go to collection status.

Convenient

What is a more convenient solution to managing debt? Individuals could create their own automatic online bill account, so they can set up recurring payments that are to be regularly withdrawn from their account. This decreases the chance of late / lost payments, saving time in the process.

When they find out that one of their bills is due for payment on the next day, the best way to make sure that their payment will be posted on time is through online bill pay.