The Definition of Success - Its True Meaning

It is no coincidence that you find yourself reading this article. You were obviously in search of the true definition of success or you would not have clicked the article link. Your quest to define success, led you to the usual reference sites like dictionary.com or webster.com and found their definitions read something like this - having attained wealth, status, honors or the like or having a favorable termination of an attempt or endeavor . Now take a brief moment and ask yourself these three questions, basing your answers solely on the definitions that were previously stated.

1. Do I consider myself successful?
2. Do I have all the wealth, material possessions, status, or honors I desire?
3. Has the outcome of my endeavors been favorable?

Did you answer no to one or maybe all three questions? If so, are you (even for just a moment) thinking, "I guess I'm not a success; and If I'm not a success then I must be a failure." Yep, if that's what you're thinking, then you're absolutely right, a failure you are. However, do not get discouraged, success is still attainable even for the "failures" of this world.

First things first. Stop measuring your success by the typical definitions found online and in other reference materials. If you do not, you will forever see yourself as a failure. With that said, let's take a moment to learn and digest another definition of success, probably the best you'll ever hear. This definition of success is not found on any mainstream website or in any hardback dictionary. it comes from a man by the name of Earl Nightingale. Mr. Nightingale was a motivational speaker back in the 1950s / 60s and was known as the "Dean of Personal Development." He defined success this way - "Success is the progressive realization of a worthy ideal."

Wow! That's worth reading again - "Success is the progressive realization of a worthy ideal." Let's take a moment to break that definition down so that you can truly digest the true meaning of success.

Progressive - meaning to make efforts towards continuous progress.
Realization - turning something imagined into a reality.
Worthy ideal - something that warrants great merit and excellence.

Look at it this way - Success is the continuous effort of taking something of great value that you have imagined and working toward it until it ever becomes a reality. Is not that awesome! No matter what your ideal ideal is, you are a success as long as you are making continuous efforts to turn your dream, your goals, your desires into a reality. So, do not get caught up with the fact that you have not attained it yet, just stay focused, set daily goals, and before you know it, you will attain it.

To Your Success!

Advertising Network Marketing

Advertising is essential for any business to succeed. This is also true for a network marketing business. Have you run out of leads for your personal business? Have all your friends, family and co-workers finished looking at your advertising? Are you tired of wasting money on pamphlets, magazines, business cards and other advertising methods such as expensive advertising in newspapers and mail?

In network marketing it is about reaching large numbers of people since only 1 to 3 % will join your downline. To reach a large number of people this way of advertising becomes very expensive. By the way, not many people read newspapers anymore. Newspapers are closing all the time or they are not printing a paper anymore but they are charging a fee to read it on the internet.

There are literally thousands of people looking for what you have available by using different tools on the internet. You have a way to increase advertising their network marketing business. All business owners know that an effective advertising method is the key to success. That is why companies spend a lot of money advertising on television, the radio, flyers mailed, and by making phone calls. Without advertising businesses fail. Whether it is a business with a store front, an internet based business, a health care business, or a construction business, they will fail without advertising.

After many years of minimal success in network marketing businesses many network marketers are finding these features offered on the internet to increase advertising results in their business beyond their wildest imaginations.

The largest audience to advertise to is on the internet and there are many new ways to expand advertising and automatically build relationships with those who are looking at network marketing. Some of these advertising tools available are: banners, personal websites, capture pages, blogs, email and autoresponders. You have the power of the internet at your finger tips to grow leads by using these advertising techniques.

These advertising tolls are very self explanatory. They provide easy to follow simple steps to create these advertisements for your business that will work for you while you sleep. The internet never sleeps so neither do your advertising tools you set up for your personal business. The autoresponder will send emails to your leads automatically when they hit your link on your capture page or blog.

Theses are wonderful new features found on the internet for any business to use to increase their productivity. They will work while you sleep building your network marketing business. Check it out.

Life Success Learning to Create Positive Habitual Behavior & Overcoming Negativity

The first and sometimes most important success habit that must be formed is one of positive thinking. Dwell on the positive exit that's desired and avoid thinking about anything that's not wanted. Nothing will ensure failure faster than the very thought that the failure will occur. People say that it's absolutely normal for negativity to creep into our thoughts. Be that as it may, any negative thought has to be banished immediately and replaced with a positive one. This simple, yet effective technique, practiced regularly can help you move towards success like nothing else.

Forget about the past, it's gone and there's no going back. Regardless of what's happened before, today is a new day. Holding onto the past ensures that you'll stay right where you are in life. Letting go of past failures allows you to see the potential for future success and to move towards it. Realize that any past failures, real or imagined, were purely lessons that you thought to this moment in time. Appreciate the education you received and bravely move towards success with the knowledge you've gained.

Overcome the desire to put things off until another time. For most people that procrastinate, another time never comes. Things pile up over time and there's no way to catch up, adding to frustrations and even more procrastination. Whether it's taking out the trash or calling a client, get to it right away. Only by getting straight to work and finishing tasks can success really be accomplished. Practice this non-procrastinating lifestyle and you'll soon find not only that things are being accomplished, but that you have time left at the end of the day too.

Another important aspect of success is the ability to manage time. It can be very easy to lose track of time and difficult to get back on track. Keep track of everything you do during an average day and how much time it took to do it. Go through an entire week of this. Now evaluate and see what should be adjusted or eliminated for optimal time management. Continue to develop a schedule that allows maximum time for every activity. Include all your business and personal time in this and you'll soon find a workable and even profitable schedule for yourself.

Develop the confidence to go forth and conquer. Knowing a thing can be done and believing you can do it are two entirely different things. It's vital to your success and the success of all of your endeavors that you are confident in your self. Confidence shows through everything you do and it affects your ultimate success more than you think. Carry yourself importantly, speak with authority, be secure with yourself and walk tall. Believe in yourself and your ideas and present them with passion. Do these things and others will recognize your confidence and want to be associated with you.

Success is not a matter of predestination, it depends upon the will of the seeker. With the will to succeed, it's possible to do anything you desire. It really is as simple as that, despite the general tendency to believe otherwise. Over and over again, success stories appear that portrait down and out individuals that executed their own free will to rise above. Exert your will over the situations in your life, change them to suit you and your goals and success will follow.

What is success? Is it money, power, health or spirituality? Success means different things to different people. For some, success can only be seen in the form of financial gain and power. For others, success means a happy, healthy family with only the basics of life. Regardless of how it's defined, success is possible with the proper application of some basic habits and the development of key character traits.

Interview With a Network Marketing Master

Christopher Terry. By day, stocks trader. By night, network marketing genius. Because of his second "night" job, Terry will be resigning from his primary day job. The really amazing part of that is he will have done this within 5 short months of joining his network marketing company.

Within the network marketing company itself, Terry is a leader and a mentor. He does not abandon his downline members. He keeps us informed of company events and policies on an almost daily basis. He lets us know he is here to support us; as long as we are willing to do the work, he will do anything within his power to help us succeed. He is a network marketer's dream upline sponsor.

How did he do it? What is his secret? I sat down with him to find out and share with you his ideas for success.

Denise: Thank you for granting me this interview, Chris.

Christopher: Thank you, Denise!

D: How long have you been working at your career as a stocks trader?

C: I have been a Stock and Futures trader since the mid 1990's. I owned a construction business prior to that. I wanted to be able work and make money from home. Although I started trading in 1995, it was not until 1998 when I was able to walk away from my construction business and trade full time.

D: How successful were you at doing that?

C: I have done very well. I find it fascinating that I can create wealth from home. I love the fact that a person can take a relatively small amount of money and create a growing stream of income; however, it's all based on your own efforts. For example, in my business if I don't trade, I do not earn income. Also, trading takes years of dedication, time and effort to become successful; in other words, there is no such thing as an overnight success.

D: I understand you became a leader and motivational speaker in your industry. Share with me how you rose to that level.

C: I was actually in Amway for several years in the 1990s. I was fortunate to hit levels of success here in the United States in that company. I then went overseas as Amway opened up new markets, which gave me the opportunity to have an international business. I owe my "positive thinking" to that network marketing experience, since the leaders in Amway always recommended we read positive thinking books and listen to positive thinking tapes. At the time many considered it "brain washing." Today it is called "Laws of Attraction." So, l was into positive thinking and Laws of Attraction before it was a cool thing to do. That time period in my life gave me the foundation to grow both mentally and financially. I started a business outside of Amway, and then I went into the trading business.

D: What qualities do you see within you that helped you achieve success in your trading career?

C: I would have to say vision and foresight. I look at the future of what things can be, not as they are, and then I take action. I have always taken action, I am not afraid of whether that action turns out right or wrong. The worst thing to do is to have an idea and a plan but never actually do anything to put that plan into action. It is better to do something and fail than to never have done anything at all. I have always had a drive for success once I realized I have the power and the ability to become whomever and whatever I want. There is a four-letter word to success, and its spelled W-O-R-K; the reality is anything worthwhile takes work, trading and network marketing included!

D: Do you think those same qualities helped you build your network marketing business?

C: Those, and also reading positive thinking books and books on success, as well as overcoming my fear to speak to people. I was very shy growing up, so I learned to say "Hi" and start a conversation, to truly become interested in other people and what they had to say. I also am not afraid to work; if I had to dig ditches for a living, I would be the best ditch digger I could possibly be. I believe once you get your mindset right and you learn to ask the right questions, the game is 90% won, and success will be yours.

D: Tell me how you got involved in network marketing.

C: Interesting story! I was dating a girl and she was bragging about how her boss was making $5,000 a month in some business and that I should talk to him, so I did. He signed me up, and then my girlfriend, the very one who told me to speak to him, wanted me to quit because it was Amway! I told my sponsor that I had some problems and I had to quit. He told me, "Get rid of the problems." So, I broke up with my girlfriend and built Amway, and as you already know, I became very successful in that business!

D: Were you familiar with network marketing before that?

C: No, I was not.

D: What were your thoughts and, perhaps, preconceived notions, about network marketing in general, prior to joining your first network marketing company?

C: I had no idea what it was, all I knew was I had to bring people in the business with me, sell some products and I would get rich. Unfortunately, though, it does not work that way!

D: Could you elaborate on that idea? Most of us are brought into this industry with that same notion, and we all eventually experience the same rude awakening that you just described, that it is not as easy as they make it sound. So please, for the people reading this who are not yet in network marketing and are considering it, as well as for those who have started and perhaps are failing, explain what you mean.

C: Well, of course you do not just get in and get rich, this is the most common misconception about network marketing. There are people who enter the business and think everybody they know will get in with them. Then there are people who come in saying they have this "one guy that if he gets in, he will make us all rich, he knows everybody!" and it is the furthest thing from the truth. This business is a numbers game. To be successful, you must expose people to the business every single day, to be consistently meeting new people and telling others about our dynamic opportunity. The more people you come in contact with, the more likely you will find people who want to become a part of your team and earn an income with you. This is true from day one; even though you may have a list of 100 or 500 people that you know, you still want to always be in the creative mode and working what I like to call the ABC's - Always Be Contacting. You do not know where the next million dollar earner will come from.

The hardest thing for me is I cannot take the feelings inside my heart and mind that motivate me and give them to someone else, although I wish I could. The truth is, everybody has to find their own will, desire, and hunger to succeed; without them, they will end up like the rest, having some success, but not truly creating wealth. We all know or have heard the hard, cold fact that 98% of the people in this great country are broke and do not have a backup plan; if they lose their job or business, they will be 90-120 days away from poverty. People can blame it on the government, but the responsibility ultimately falls on each one of us. We should be proactive when we do not actually need to be and start our own home based businesses, which will get us out of that 98% and into the 2% income earners.

One final thought on this topic: I think the reason most people fail in the network marketing industry is that they treat it like a job and not like their own business. When you act as if it is just another job, you do the least amount of work possible for whatever pay you can get. These people want to work very few hours and get rich right away. Unfortunately, this does not happen in network marketing. Those who invest their time and effort into growing the business, even if there is no income at first, can see the vision of the future. At the beginning they will work 20 hours a day for zero pay, because they see that putting in 20 hours will pay the equivalent of 2,000 hours' worth of work one day, and eventually zero hours will pay 10,000 hours. Fortunately, in our business the compensation for our work is amazing, but if you do not expand with people, you will not take advantage of the true income potential of network marketing.

D: Thorough and well said. I would like to add that when you said one should always be in the creative mode, in addition to working the ABC's, I think the creativity part should apply to marketing your business. Be creative in your marketing efforts. Think outside of the box and create many different marketing campaigns. Utilize technology and the internet. The more you put yourself out there, the more you achieve exactly what you are saying, Chris, which is maximum exposure of the business to as many people as possible so you can increase your odds of signing up significant numbers new members into your downline. I do this on a daily basis myself, and I also make it a point to talk to people every day to make new contacts, as you have recommended.

Getting back to my questions, what were your first thoughts when you were introduced to the specific business we are in together?

C: I was actively looking for an online business to get into. I was not looking for network marketing/multi-level marketing, I was searching for an online business that was cutting edge and in which I could earn a residual income. When I saw this business it was in a cutting edge industry, doing business in 170 countries, it offered a strong income opportunity without having to sponsor people, yet by sponsoring people, it offered the ability to create wealth and long term residual income. They say to be successful you need a product that people want, need and can afford, that will be used over and over and is desired in the market place. I found it!

D: As we already know, this is not the only network marketing business you have ever been involved in. Were there any others besides Amway and ours?

C: I looked at a few others along the way, but I did not join any.

D: Why not?

C: Well, I am a high income earner in the trading world, both as a trader and an educator. I have been doing this for 17 years, and nothing really struck me as good enough for me to give it my full attention. I have seen MANY companies, products and services. When I saw the opportunity in the industry you and I are in together, I saw an industry that was young, dynamic, and that people loved. It has a place in the market because it meets people's desires to find a bargain and/or make a deal. Also, it is VERY profitable, so I wanted to be a part of it. I got in first, and then I learned about it as I grew with it. I have not looked back. I have built an incredible team that's growing in leaps and bounds. You are a part of that team, Denise, an amazing student and downline member.

D: Thank you, Chris! How do the other network marketing companies you've analyzed compare to the one you and I are in together?

C: They cannot compare.

D: Besides what you have already stated about our company when you actually found it, what made you think that this was the company to join?

C: I have no products to carry around, no juices or vitamins to purchase or sell, I did not have to sneak up on my family and friends, and I do not have to sell expensive products that I can buy in the store cheaper. We get paid to advertise. Period.

D: Now, I would like to share with our reading audience your own personal tips for network marketing success. Please tell me, what works for you?

C: Relationships are everything; your network is your net worth. I am always in the creative process and always opening doors to new people, saying hello and breaking the ice to get a conversation going. In network marketing, our job is to leverage time and money; without people on your team it becomes impossible. I would suggest genuinely becoming interested in others, going to events, whether it is a show or a business event, or any gathering where good quality people who you may want to work with will attend. I also suggest speaking to people who you would not normally speak to and might even make you feel a little uncomfortable; those are often your best prospects. We tend to feel heroic because we got the number of the drive-through window guy at Mc Donalds; meanwhile, we get false impressions of success when we see somebody dressed in a nice suit and tie and just assume they are already successful, so we say nothing to them because we think they've got it all already and don't need a change in their lives. Both of these people may be your best prospect, or your worst, but you will never know unless you open up the door and say something to break the ice. With the "successful business man" (or so we assume) who we are often afraid to approach, you can start with something as simple as, "Hey, nice tie, where did you get it?" Then see where the conversation leads.

D: Is there anything that you've done that didn't work so well?

C: Yes. As I've mentioned before, it takes years to become an "overnight success." I have made, will make, and will continue to make mistakes. It is okay to fail; the more you fail the closer you will get to winning. Becoming immune to failing is the key to success. You may wonder why I say this. Well, if you have somebody who is not used to failing and thinks failing is bad, then when he/she hears "No" enough times, it damages his/her confidence, and that person is afraid to keep trying. However, if you are not afraid to fail, you will not let those "No's" stop you. Instead, you will become more motivated to find the people who will say "YES" to your opportunity or presentation. Become a failure to become a success. This goes for ANY business!

D: What is the ONE business building idea you can share that you think is the MAIN reason you are where you are today, about to retire from trading, and about to embark on some major journeys in life, both literally and figuratively?

C: First, let me clarify something very important. The word "retire" is loosely used in the network marketing industry. I have been trading for 17 years and it is time for me to take a break. Do I think I will stay out of it for long period of time? No, it has always has been and will always be a passion of mine. I have built my name and reputation as a trader and educator, so I will most definitely return to the industry; however, I welcome a break in the action right now.

I love to help and give to others, so this is my current mission. There is nothing better than creating a profit in network marketing and helping others create wealth in the same fashion. Then, bringing my profession back into the mix, profiting on those profits as a trader too is a home run! However, I really do have the freedom to either work or not work; that is how large the income that I have created in our network marketing business is already. The MAIN reason I am where I am today is I will do whatever it takes; I will work 100 hours in a 24 hour day until I make it. As I said earlier, the main ingredient for me is that four-letter curse word, W O R K... and I have a LOW "IQ" ("I QUIT") level!

D: Lastly, you are extremely jazzed about the network marketing company we are in together. What are the defining qualities of this company that makes it so good? Based on that, what should people look for in their own network marketing company or when deciding to actually join one?

C: Well, it seems lately I am sleeping no more than 3 hours per night! The energy of the team, of the company, and of the industry has taken the world by storm, and this keeps me "jazzed" as you say! I believe I had already mentioned earlier the reasons why I like our company, because there are no products to lug around and there is no trying to sell to friends and family a product or service they do not want. I have been approached by other network marketing companies that involve selling legal insurance, utility companies, juice companies, vitamin companies, weight loss companies, you name it! I have found that ours is so simple; our work is to advertise and it takes no more than two minutes per day. I am from the Amway world. I got my PhD in network marketing. In my opinion, the most ideal situation is the one that does not require a person to sponsor people to become successful, yet offers the opportunity to earn larger income because you do sponsor, train, and motivate others, and once you help them earn income, you earn additional bonuses. I come from a world where, when you help enough people get what you want, you in turn will get what you want. Everybody has their own version of what is best for them. Some may like a particular industry. My advice? Do your due diligence, figure out what you are passionate about, and run with it. That's all.

I want to thank Mr. Terry for taking the time to answer these questions so thoughtfully and thoroughly.

On a side note, Christopher Terry is one of the most benevolent and philanthropic men I've ever met, and he does it without creating great publicity or accolades for his generosity. He believes very strongly in the idea that "it is in giving that you shall receive." I am honored to know him and very glad we have gone into business together.

So there you have it. Christopher Terry's story and his tips for helping you create success in your own network marketing company. If you want have any questions or want to learn more, please email me at denise@bettermlmsuccess.com.

Are You Unconsciously Sabotaging Your Own Success and Happiness?

Resistance to Change

Although nature has gifted humans with the ability to adapt and to change, more times than not, we resist using that ability. Routines are comfortable and require little conscious thought. If we constantly have in one way, we constantly get the same results and responses. And that may be the problem.

Playing the Blame Game

Too often live by rote allows us to play the game game rather than taking responsibility for our own forward motion. "I did not get the big promotion because the boss does not like me," takes the place of better job performance. "I am not dating anyone because no one thinks I am interesting," is an excuse not to socialize or to engage in activities that would lead to new connections.

Refusing to Take Responsibility

The blame game offers false comfort. Blaming someone else is easier than admitting you are not giving 100% at work or making an effort to meet and interact with new people. These are repetitive, self-defeating messages lodged in your subconscious mind playing like a broken record. The longer that record plays, the more damaging it is to your life's goals.

Low Self-Confidence

Negative self-talk, even at the subconscious level, does terrific damage to your self-confidence. You do not need other people to tell you that you do not have talent or that you are not interesting. You are doing a perfectly good job of that yourself! Consequently, you may start surrounding yourself with people who actively support your low self-confidence, which will only make the situation worse.

Surrounding Yourself with Negative People

There is a school of thinking that refers to negative people as emotional vampires. You say, "I am never going to get ahead," and they say, "you are right," and may add a dollop of "you know the people at work are just out to get you" as an added extra. Playing the blame game and allowing others to feed our low self-confidence easily leads to self-destructive paranoia in all aspects of your relationships - business and personal.

You Can Take Control

You can break this vicious cycle. The subconscious mind is a powerful "computer." It can be programed and reprogrammed at will. You do it thousands of times a day. Some of the most powerful tools at your disposal to take charge of what is going on inside your own mind are professionally engineered subliminal message recordings.

Recorded at a frequency too low for the human ear to comprehend, auditory subliminal messages penetrate the sponge of the subconscious mind, sending positive affirmations and suggestions to replace the negative self-talk sabotaging your relationships and goals. Unlike hypnosis, where active attention is required, subliminal recordings can be used in a variety of settings with no effort needed on your part. Generally results are seen in a matter of days.

With our modern understanding of the workings of the human mind and the role of stimuli in guiding our behavior, there is no reason to allow "bad" outdated "programs" to thwart our desire for a fuller, more abundant life. Humans are capable of learning in a wide variety of ways, including at the subconscious level. Complex thought patterns are already at work there, but they may be working against you rather than for you.

How to Become a Supplier Or a Distributor!

A lot of people make a good earning by buying the product directly from the manufacturer and selling it to the retailer or direct market. Especially, in the internet, a lot of people run the same business without even setting up a warehouse to store the products from the manufacturer. They almost work like a broker.

This method is commonly called drop shipping. In this situation, the seller attracts prospective customers via different 'community online stores' or via their website and once the deal is closed, they ask the distributor to ship the product directly to the consumer. Thus you save a lot of money as you do not need to spend on storage, carrying or transportation, showroom and storefront employees. All you need is to promote the product online via advertisement or your website and channel the sale via you.

If you want to start an online business, this business model is fine as long as the target market is accustomed to buying these products online (all products do not have a good market online that you can rely on).

But what if you want to start the business in real world? A lot of manufacturers have the option so that you can contact prospective retailers and sell the product directly to them without having your warehouse in between. However, the profit margin is often less than what you could have earned by selling the product directly to the target market. However, the business volume always works for you.

Do you want to start a real business as a supplier or distributor with your own warehouse? Here is a step by step guide to start the business.

Ok, there are some legal issues that you must consider before you really invest into the business. You mainly need two documents - Tax ID and Vendor's License if you want to sell the products directly to the target market like a fair.

You can apply for the Tax ID at IRS (US Department of Treasury). This is important as most of the manufacturers also require Tax ID. Apart from that if you have a tax ID it would also help you in banking and you can keep your business income and personal income separate while filing for tax return. You can get the vendor's license from your state's official website.

Now, when you have got both the papers, you are ready to dive into the market. You can now directly contact the manufacturers to sell their product. A lot of manufacturers will be happy to offer you distributorship but some of them would definitely look for your previous experience. As you do not have any prior experience, you should start developing a network or retailers who would be interested in selling your product. Do not forget that your success depends on the network.

There are other places apart from the direct market where you can look for retailers. For example, there are different distributor's forums or directory of wholesale distributors and wholesale suppliers. You should participate there to get more buyers interested in your product. A lot of people also use telephone directories to find related distributors. You can enlist your business information there to get prospective clients.

BOTS Companion of a Modern Revenue Manager

Bots have become an important part of human life both, at the personal and professional front and their involvement is climbing new peaks with every passing day. They surround us in our daily life in the form of Artificial Intelligence, Search Engines, and Software. Part of it has also paved way for smarter and efficient revenue management for hotels fueling the debt that if humans should be irrevocably replaced with bots for this complex round the clock function. Although the practice may be at a nascent stage to draw concluding, it has certainly made a mark in the real of the hospitality industry and has become an indispensable part of any hotel revenue management.

Artificial Intelligence powered robots can analyze and synthesize large chunks of hotel data collected at various touch points in a fraction of seconds to present meaningful insights about the booking pattern, demand, guest behavior which is impossible to be grouped or processed by any amount of human workforce with the same efficiency as bots. It will not be an exaggeration to say that the Artificial Intelligence has sort of revolutionized the hospitality industry across the globe, enabling every business to improve on multiple fronts like hotel pricing, price optimization, revenue management, guest experience management, booking management, demand and even capacity optimization of properties.

Furthermore, these bots are also capable of analyzing trends and trace upcoming events in the town to estimate the rise in demand, providing enough room for revenue managers to tweak the pricing and availability instead of fire fighting the situation at the last minute.

Leading hotels have already started betting big on AI powered bots and poised to explore new ways to make bots a part of their business operations. One significant advantage bots have over humans is that they can work tirelessly 24X7 with the same precision. Hotel industry requires attention 24X7 and is one of the most dynamic industries with continuous fluctuations in trends, demand, and prices. That is where these robust machines have huge value to add to the revenue management realm. These invisible machines can not only quickly determine the best rates at a particular time for your property, (room rate optimization) but also advise the revenue managers on which segment to target and the kind of promotional offers to be run to maximize the revenue.

Another major area where hotels continue to hustle is direct bookings. Hotels have been continuously trying to improve booking numbers on their own website since OTA missions are touching skies, eating up a major revenue share of hotels. Hotels would be surprised to know that even in this area, bots can improve their game and help increase the number of bookings by a decent percentage. With advanced learning capabilities and rigorous analysis of visitor's purchasing behavior, AI powered bots can refine the visitor experience and personalize every visitor's journey to their needs and interests. This increments visitor engagement and reduces the cycle time of purchase leading to conversion on the hotel website itself.

This again brings us to the joke that wherever revenue managers can be gradually replaced by bots completely risking their roles and jobs in the industry altogether. The answer is obviously NO since these micro machines can only process and analyze only a set number of parameters in their decision and often neglect external market implications that may not be considered by such bots but are easily identifiable only by human revenue managers and this acumen is gained by experience.

Therefore, the ideal mix should be machine results mediated and supervised by human revenue managers. For eg, Pricing is one area which could have been automated with a reasonable amount of diligence and control of the revenue manager. Similarly, online reputation management can also be monitored with technology; however, a personalized approach will take you a long way. The key is to automate the processes that require minimum human intervention and involve human where necessary. This will help revenue managers to don more hats at the same time like exploring more avenues to maximize per guest audience and focus on other revenue increasing strategies.

Thus, witnessing the scenarios discussed above, we can conclude that the status of the bots is of a companion to revenue managers instead of a successor who will complement them at every step with razor fast information and analysis of the market and competition, enabling revenue managers to take informed decisions in no time and help them optimize revenues and drive the hotel towards new millions of success.

Resume for Chief Auditor

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Why Are Computers A Necessity Now?

Computer systems now a days are everywhere. We can find that in places we can not see or would not expect to find them. This gadget are no longer specialized tools used only by scientists or engineers like before. They are not hidden behind sealed-walls under a climate-controlled environments anymore. They are a fact of life that companies can not live without and even individuals like us. It is a common thread that ties together our education, work, and home life. Thus, computer literacy becomes significant, with computers touching almost every facet of our lives. But why is it that computer literacy is very cruel?

Why do we need to spend time and energy studying books, enrolling to computer crash course, and becoming "computer literate?" Technically, to be "literate" means to have knowledge of that subject, wherein you understand its basic terms and concepts. We are not born with such knowledge and abilities, but it is hard to imagine living without computer skills today. Considering the fact that Computers are an essential part of business today, whether you are an auto mechanic or a surgeon, a journalist or a pilot. Like cars, that take us to work everyday, we also rely on computers more with each passing year. If there are still who do not use computers regularly, chances are great that you will soon.

But who will be the one to benefit from computer literacy? First, is the increased employability. Here, the basic computer knowledge along with specific job skills are mainly considered by the employers because a person would be more trainable in and adaptable to the computerized work environment. Next, is greater earnings potential, wherein, as you increase your computer skills, you become more valuable worker, especially if focused on high-tech skills like programming, software / network administration, hardware maintenance and many more. However, it does not follow that you must be a computer expert to increase your earnings. Skills that involve application of the computer to specific tasks are highly valued. Another benefit is that, it has a greater access to resources. Always bear in mind that computers are incredible learning tools, especially when you have access to data on CD-ROMs or the Internet. PC can be used to access vast knowledge bases on almost any topic, search archives of information dating back decades, even take online courses for credit.

You will also have a greater control of your assets, by using the power of the Internet and even a little knowledge only of computers, you can manage your personal finances and indulge your interests in ways that were not possible back years ago. Here, you can control of every dollar you earn through online banking and investing. Online shopping as also another benefit that makes it easier to buy something without tiring yourself & spending so much time going to stores with yourself. There are also new technologies that enable you to monitor your entire household via PC - to set your air conditioner or alarm clock, start your coffee maker or sprinklers, and even activate your alarm system. With this range of growth of computer technologies, we can not deny that we now live in an information society - where information is considered to be an extremely valuable community. The key players in this information-based economy are those who control important information, or those who simply know how to access and uses it. Computer knowledge and skills you can build with that literacy are vital to success in this society, not just in our working lives, but in the ways we learn, manage our finances, and improve our standard of living.

Although there are still many professions that do not rely on computers, they are becoming fewer all the time. Remember that computers do not need to take the form of PC, so there is a good chance that your career path will bring you in contact with some type of computer because many of the tools in today's' workplace are computer technology. That's why it is very important to have a basic understanding of computer technology. No matter what your career choice is, you can benefit from a knowledge of computer hardware and software, and how these components function together. Even your job does not require you to work directly with a computer, this knowledge may help you to envision new ways of using computers in your work, that would result in a more productive work environment. This can also lead you to career advancement opportunities. But still, if you think that this case is overstated, that computers are not being used that much, you should consider that computers are popping up in places & professions that my seem unintentionally.

Psychic Insights and Predictions for 2018

We are in for a challenging period with lots of planets in earth signs, a more sober time of consequential events. Closer to home, what if it turns out that people have a lot less voice, less money to spend, and less comfort in the United States? And that might be small potatoes compared to what's happening in Europe! Here's what we can do about it if there's tough times ahead, according to an early December vision:

What first appeared was a picture of Americans' nature and spirit in decline, and people choosing to turn away from the displaced around them, not wanting to encounter them or anyone much - not wanting to connect. Americans, traumatized by the barrage of fear-creating news, beliefs, and new realities coming at them, may choose to defend themselves from it by disconnecting, not letting it really register. However, other messages going back to 1989 show a steady development of grassroots activism. Maybe we will snap out of our trauma and all become activists!

Until then (and ever more), this is the most actionable response: "Be nice. Be nice to yourself, and especially if no-one else has done so - or we have not done so ourselves so far. as a policy. To be nice is to turn the other cheek, to not react to the past, but to choose to be a certain way in the world, to have a certain atmosphere of respect and security and civility around you, which you demonstrate and emanate by being nice. It will raise the vibration of your world, and extremely, at each level you experience the world. "

About grass roots and what the 99% can do in 5 minutes to influence their world: Grass roots are the densest, the strongest weave, and what is akin to that formidable placeholder is if every single person finds a way to communicate with government officials, just Google it, and let their will be known. That unrelenting activity will make representatives always know and feel the pressure of millions of people, creating a grassroots weave in the airwaves.

"Get to work!" is the saying for the year. For those seeking spiritual and professional success, here are words of wisdom from a 14th century Middle Eastern scholar: "Knowledge is a treasure, but practice is the key to it."

The atmosphere surges with energy to put knowledge into action this year - lots of itchy entrepreneurs and innovators! For everyone, a lot can happen and a lot can get done by taking responsibility for your life. Being quick to explore your options and in more areas of your life, will serve you well in 2018.

According to one of the psychic pictographs for the year, Americans may be testing one of Einstein's theories. He states: "All that is valuable in human society depends upon the opportunity for development agreed the individual." As the have and have-nots in America continue to grow farther apart, we'll see a devalued and dispirited people become more of a colorless or muted mass.

Monster Winds in 2018: Raging winds become more frequent ... plus earthquakes. We live as if our well-being depends on our access to money and power. Nature appears to be teaching us differently. "It's not nice to fool Mother Nature", warned the popular ad campaign years ago. Uranus, planet of shocking upheavals, moves into an earth sign on May 15th for an eight year stay. This signifies that powerful and destabilizing earth changes continue to upend.

More about May 15th: Not only does Uranus change signs on that day, it's also new moon in Taurus, and Mars goes into Aquarius, all conspiring to create changes in how we deal with money (Taurus rules money and finances.) People seek new forms of contracts and exchange. Mars in Aquarius also portends an important year for technological developments and innovations. People are going to be bold, try new things, and change fundamental aspects society. Cultural mores change around beauty and romance, and societal standards associated with love and the arts are open to accepting new forms.

Personal guidance from the spirits about 2018 (channeled on 11/11/2017): These messages are not about the society we live in, but describe the raw energy of the year and how we can use it to manifest what we want.

"You've arrived on new ground. And look all around ... make sure you are with people you want to be with ... that's how the year begins, a radical sorting out of your private affairs.

Being one with Nature this year gives great pleasure. Even for people who have not much noticed Nature before. Something wakes up in people about their world, their environment, and how precious it is.

We're all here together for one reason: to be free, and to be able ... you name it when it comes to being able ... what do you want to do? Whatever it is, it will occur to you month by month as the year unfolds: whatever needs to receive to your love. Any part of you can now come forward to be integrated.

Strength! Resilience! Force Power! They're all energized in people this year. Make sure to shepherd your consciousness so this access to power become tools for your benefit and also for others. "

Freight Management Solutions

Business models of all sizes have complications. The goal of businesses in terms of logistics basically narrows down to having what the consumer desires, at a price they are willing to pay, in the quantity they wish for when they want it. That is not too much to ask right? Companies with issues in logistics are continuously searching for freight management solutions often times turning to companies that specialize in providing this service for companies big and small.

This is done in one of two different ways; third party logistics or fourth party logistics. Third party logistics uses outside companies to carry out the various logistic operations that have been accredited to being done internally. An example of this is when a company that has its own storage facility decided that it will now use an outside transporter to carry out distribution. Distribution was previously done by the company but in evaluating it was determined to be more cost effective to bring in a third party for this sector of the supply chain. This was determined to be an effective freight management solution.

Fourth party logistics is somewhat of a new concept. This is when a company determines that the freight management solution that desire is one in which the whole logistics procedure is outsourced to another party. This company has a sole purpose of providing logistic solutions to companies. They bring together their companies resources and technology and pair it with other organizations to plan out, operate and maintain a fully functioning supply chain.

The main difference between the two; third party logistics and fourth party logistics, is that the third party is specifically targeting one function of the supply chain solution where as with fourth party they manage the entire process from beginning to end. In general a fourth party logistics provider is a contractor serving the entire logistic needs for a company.

Fourth party logistic providers are the future of freight management solutions. Consulting companies are now offering so much in the way of cost savings and services to companies that they are becoming hard to live without. It is easy to see how needed a fourth party logistics company is when examining inbound logistics and outbound logistics. In smaller companies especially it is important to have support that specializes in all aspects of logistics. To pay specialized logistic personal to be on staff would not be nearly as cost effective as hiring companies, with a system already in place to help manage that piece of the business puzzle.

Inbound logistics is a basic process in the business equation which includes purchasing, arranging the movement of materials coming in, parts and finished inventory from suppliers to manufacturers, assembly plants and stores. Outbound logistics is related to storing and moving the end goods and information from the end of production to the end user.

The field of logistics is complex and absolutely integral to a business's success. Without the proper logistics in place a company could be losing money with increased shipping costs or improper communication through the supply chain. In order to give the client what they want, when they want it, at an acceptable price and time a highly functioning freight management solution should be maximized.

Money and the Laws of Value

One summer day a hen was on the look out for food on a farmyard. As she scratched at the straw on the ground, she unwrapped a diamond jewel. The hen suspect that the jewel might be valuable because of the way it glittered in the sun.

This object is probably worth a lot, the hen thought to herself, but I will trade a bushel of this diamond for a single bushel of corn. (One bushel of diamond is worth about 20 million tons of corn)

What is true for the hen is also true for human beings. People can not use money better than their level of appreciation of its power. If you are primarily a consumer you will only be familiar with the consumption power of money - what money can buy. An investor is very familiar with the reproducible power of money - How money can multiply. A business man is familiar with the production power of money - How money change forms into valuable products and services. Money has no power in itself to change your financial personality; it however has the power to magnify your financial nature.

Money as a Store of Energy

Money is a store of economic energy. Without the awareness, acquisition, organization, and perfection of these internal values ​​in any man, wealth creation in a sustainable manner is impossible. Poor resulting from lack of cash or tangible assets is temporary and easily curable; however, poverty resulting from lack of discovery or awareness of these internal sources of wealth is permanent and can not be cured by the acquisition or possession of money or tangible assets . Attempting to cure malaria by the use of pain relieving tablets is at best a temporary solution. Unfortunately, most people looking for money usually neglect and disrespect their internal primary source of wealth. According to Mark Victor Hansen "You do not have wealth, you are your wealth" ! The earlier you come to the full realization of this universal principle, the quicker you will be on your journey to financial success.

External sources of values ​​are those invisible assets outside a person that is reliably fixed and is accessible to every man equally. These include: Time, Problems, and Relationships. Everyman has equal access to these three variables; and they are unavoidable raw materials for the creation of every form of tangible wealth.

Money Creation Process

Three variables therefore determine the quantity of money a person can legally create over a given period of time: The number of internal sources of wealth discovered and properly harnessed; Amount of external sources of values ​​efficiently utilized; and how much of the outputs of the combination of those variables that is successfully delivered to those who need them in exchange for money. For instance, the income that an employee will extremely earn will be determined by how much of his talents, passions, and skills he is able to discover, improve, and convert to expertise. Combined with how well he is able to manage the time, opportunities, and relationships available in his work to generate and deliver the expected results consistently over a period of time.

Laws of Value

Since we now understand that, value is the source of money; and that money can not exist alone without corresponding value; understanding the principles and laws of value will enable us create and sustain money in a legal and enduring manner.

# 1 - Law of Value Flow

" In every human relationship or interaction value is always flowing but money may not"

Since value is an invisible carrier of money, you may be gaining or losing money without you being consciously aware of it. Every time you come in contact with or spend some time with people, you will either increase or decrease your cumulative value if or not money exchanged hands during such interaction. That means if you are in a high paying job, but spend a lot of time with people with poverty mind set or low expectation individuals; your net cumulative value will gradually reduce to reflect your dominant mind set. This will naturally reduce your productivity on your job resulting in stagnation or ultimate downsizing! Conversely, if every time you have a meeting with a prospect he comes out feeling he has added more value than he has during the interaction; he'll seek more opportunities to receive such values, on a more frequent basis - which means the consummation of a business relationship and the signing of contract!

On a daily or weekly basis, if your interaction or association is more with those who drain value from you without offering equivalent or more value in return, you will eventually become money poor.

# 2 - Law of Multiple State of Value

"Value like water has three states, as long as value keeps flowing, under the right circumstance and conditions, it will freeze to tangible money"

Many people get discouraged when they begin to offer value and they do not immediately receive the money equivalent of such values. Such frustration often leads to compromise, mediocrity in service delivery, untimely resignation, and quitting from entrepreneurial venture. But, think about it this way, it takes time for water to become ice in a deep freezer even under the consistent application of electrical power. Even when you are delivering value consistently, it takes some time for the value to be appreciated and recognized for its money worth by other people.

Most of the world's leading successful people have gone through times when the values ​​they offered were not immediately rewarded with money. Zig Ziglar in his autobiography stated that his first 3,000 speeches were given for free. Anthony Robbins - the restructured author and personal achievement expert said that "in his first six months as motivational speaker, all his statements were given free, and he had an average of 5 speaking engagement every day".

# 3 - Law of Value Exchange

"Value must be greater than or equal to price"

Think about the last time you paid $ 20 for your transportation fare. Was it because you liked the driver of the vehicle? Or because you believed that trekking the same distance will have more adverse effect on your health and finance. Human Beings are naturally selfish. They will not willingly give out an amount of money unless they have convinced them that the product or service will deliver to them more value than the price they want to pay for it.

Marketing is there an honorable service of helping people enjoy more value than the price they pay for the product or service that solves a particular problem in their life or business. A marketer is not a money taker; he is a value giver and a solution provider. Many technically sound people shy away from marketing their products with zeal because of psychological guilt fueled by ignorance of the law of value exchange. Not selling your product denies someone from enjoying the benefits it offers and slows down the growth of the nation's economy.

The Importance of Hiring a Custom Software Development Company

Advances in technology has made it easier for people to go about their day to day activities. Since computers, mobile phones and other gadgets have become a necessary part of peoples lives, it does not come as a surprise that the demand for applications for these devices has greatly increased. With the advent of smart phones, mobile applications have become an indispensable part of everyone's lives. This is why custom software development companies have become highly in demand in recent years. nowdays, just about anyone can come up with ideas for software or applications and make it a reality.

Creating a computer software program or a mobile phone application can easily make you a lot of money. However, the problem lies in actually designing the software. If you are wondering how you can create a software or application to sell, then it is important to know that it really does not have to be such a complicated process. If you hire a custom software development company to design your software for you, then you can earn a lot of money in the long run. While you may have to shell out a lot of money at the sunset, if you design a good enough application that can compete, then you can get the money you invested back in no time. It does not even end in getting the money you invested back, if you create a decent software, then you should have no trouble selling it to generate more profit.

The key to software development and application development is to come up with an idea for an application that is unique and useful. As a computer and mobile phone user yourself, you must know that it can be quite annoying to see the same applications time and time again under different names. While this certainly presents users with more options, it can also make the decision process a whole lot harder. With hundreds of thousands of software and applications out in the market right now, it can be rather difficult to come up with an idea that is completely original. This is why employing the services of a custom software development company that also specializes in custom application development is a good move. An experienced development team would be able to present a careful analysis of the market trends for these products. This would allow you to choose which categories are mostly in demand. If you are presented with a careful analysis of these facts then it should not be so difficult focusing your time and attention to a software that promises success.

Whether you want to sell these software or you want to use it for your own personal use or for you business, employing the services of a reliable and experienced custom software development company is important if you want the results to be desirable. A reputable company would present feasibility studies, especially if you have plans of marketing the software or application to the public. They should be able to present a comprehensive technical, economic and operational report of the app or software you plan to develop. Being aware of the strength and weaknesses of a product is necessary to ensure success. The feasibility report presented to you at the sunset will give you a general idea of ​​the predicted success rate of the application or software in question.

If you plan to develop an application for the iPhone, you should be able to find a custom software development company that will carefully guide you through the Apple App Stores approval process. You should also be able to market your software and applications easily with the help of a reliable development team. The development of software and applications does not only benefit those who want to develop these items for the purpose of making money. Businessmen who are always on the go can also benefit from this by having custom software and applications specifically designed for their needs.

A lot of businesses, companies and government institutions employ the services of a custom software development company to take care of their technical needs. Whether it is a theme for a website, a specific software to provide for particular needs or applications to cater to those who want to be able to keep track of their businesses and transactions even while they are away, a good development team should be able to provide all these without much difficulty.

If you are looking for a custom software development company; Whether for application and software development, Internet marketing or web development, a good option would be Dot Com Infoway. They have teams of highly trained IT professionals that focus on particular projects for efficiency and for higher success rates. You will be carefully guided by a development team from the development process to the marketing process. There is otherwise no other custom software development company that would ensure that all your projects succeeded both in development and marketing.

7 Top Tips to Car Salesman's Or Saleswoman's Success

Given that car sales account for 19% of total US sales in 2000 (source: US Small Business Administration), a lot of people are buying cars which mean that they are a lot of people selling cars. Additionally, new car sales have dropped from 63.4% in 1989 to 60% in 1999. Selling cars is not easy given that many still have a negative perception of car salesmen or women. Hopefully, these 7 tips may help you to sell more cars.

1. First and Foremost YOU need to think of yourself as a business. Car sales people work for an auto dealership, but most work on a salary and commission basis. When your compensation is commission based, this means you have more control of your destiny and should view yourself as a business instead of just a sales person.
2. Adopt a Planning Attitude. If you do not have a plan, then you are on some else's plan - usually the successful car saleswoman or salesman. As a practicing performance improvement consultant or coach for the last 10 years, I have observed that most people plan less for their own lives than they do for a simple visit to the grocery store.
3. Learn how to prospect. There exists a fundamental belief that the auto dealership is responsible for bringing traffic through the door because the dealership owners have all those "big bucks" for media advertising. Given that 80% of all new sales comes from referrals, would it not make more sense to prospect individually rather than simply on outside resources to control your destination? Those media efforts usually bring in suspicions, not prospects. Use your time wisely by focusing on prospects those who have a need, dollars and are a decision-maker. Do not rely only on the auto dealer to send out letters. Take the time to write some handwritten notes.
4. Improve your sales skills to make more money. Today's buyers are far more savvy than years ago. Learn how to cultivate and develop long term relationships. Consider a proven buying / selling sales process where marketing and selling skills are united to deliver to the desired results of another sold car. New car sales to used car sales are far more relationship based selling than years ago when car sales was a commodity sale.
5. Establish your sales goals using your great planning attitude. If you are a car salesman or car saleswoman and have 300 customers and the industry average sales cycle is 3 years, then every year you should be selling 100 cars. Focus your efforts of those who will be buying a car this year, but remember to continue to touch those who will potentially be buying another car in 2 or 3 years. HINT: Use the WAYSMARTcriteria for goal setting.
6. Identify the attitudes or beliefs that are obstacles to your success. Working with those in the auto industry, I have heard countless reasons why sales can not be made. However, when these reviews are reviewed, they are usually unfounded reasons based upon existing attitudes and beliefs. For example, "corporate has ruined the car industry by posting prices on the Internet. Everyone knows everything about the car." My response is "if price was a real objection, then everyone would be driving a Yugo or a Chevette. HINT: When you change how you look at things, the things you look at will change.
7. Make managing yourself priority number one. You must learn how to maximize your time especially in the area of ​​time management, ongoing professional development such as through business coaching training and personal life balance. The auto industry is truly a 24/7 business given that cars are with us each and every day of our lives. However, it is important not to lose sight of your personal life including family, friends, physical health, etc.

Yes, you can be an incredible car salesperson who can increase sales through these 7 simple car salesman tips. Just remember, sales regardless of industry is all about knowing your numbers and then multiplying your activity to secure those desired results.

Cell Phone Cash Review - The Latest Online Money Mania Using Mobile Phones

o Turning in quick easy cash online

Do you think earning money online is everyone's cup of tea? Taking up affiliate marketing, blogs, AdSense and many other tools, does that sound quite difficult to you? The fact is that there are tons of people around the globe who have grabbed and are grabbing big amounts through online marketing and other techniques. There success is undeniable and definitely proven. These are a few techniques that have actually turned the wheel for some people. Most of them would want you to be online.

Now, think of it that you are promoting products, while at a coffee shop sipping through the hot cup of cappuccino. Surprised? Well, it is quite possible with the latest technique which has rocked the world of the affiliate marketers. Cell phone cash is the new system which has been put up by the marketing guru Mack Michael from the maverick coaching.

o Is the system genuine?

When I heard of it, I knew it was some new scam that has come to the market. But, then I also thought of trying it for I heard that it was idea that came out from Mack Michael's mastermind and my personal opinion is that as usual Mack has come up with an innovative and full proof plan of getting the riches through the medium of cell phones.

Now, the other reason why I thought of opting for it was that I am quite aware (and I'm sure most of us are) that the number of cell phone users is tremendously high than the number of people using the internet. So, if that is the case then cell phones would work amazing as a marketing tool. With this guide that Mack has come up you will be able to learn and earn easy money making in the most systematic manner.

Well, there has to be dedication from your side combined with the guidance that the system provides so you can actually turn the wheels like others. Needless to say that if you put in just little bit of that effort but with consistency then these tools can help you make money like never before. Of course, if affiliate marketing is what you are already in to then this will prove to be an additional tool for you.

There Are So Many Ways to Make Money From Home - How Do I Find the Right One For Me?

You have found so many ways to make money from home. How do you find the right one for you? If you've been looking for a way to make money from home, you're probably inundated with tons of sales offers, e-mails, phone calls, etc. There are so many options! How do you know what will work and what will not? What is the right thing to do? You can quickly become overwhelmed and then you will not know which direction to turn or what to do. You can experience "information overload" The best way to get over this is to decide what you want from an online business. Look for something that will fit your lifestyle, your goals, and your schedule.

See if you can come up with a list of things that you want in an online business. Write it down. As you look at different offers, you can then evaluate them by the list you have made and you will be able to eliminate all the offers that do not fit your requirements. To help you get started, here are the things that I looked for when I went through this process.

1. I did not want a get rich quick scheme. I'd seen hundreds of them on the Internet. I wanted a good solid business that I could run from home and make a good living with. I did not expect to get a check in the mail next week for a million dollars after just putting my e-mail address on someone's list. I knew I had to put in some work and some effort. I wanted to earn the money. I was not looking for a lottery ticket. Get rich quick schemes never work.

2. I did not want Multi Level Marketing business. I hate having to sell to friends and family. I did not want to make sales because a friend was tying to help me out because of our relationship. This is no way to run a business. I wanted something I could market on the Internet to people who were looking for whatever I was selling. This is the way a real business works.

3. No personal selling. I'm not a great salesman. I did not want to have to continuously sell people on my product or spend a lot of time on the phone. I wanted people to already be sold. I wanted people to just come to me and say, yes, I want it.

4. I needed a great support system. I was a total newbie when it came to Internet marketing. I knew how to send and e-mail and surf the web, but that was it. I needed help getting an online business up and running and help with marketing online. I wanted to know that there was a real live person I could call for help and advice if I needed it.

5. Great business system. I knew a lot about business, because I've been running businesses for over 30 years, so I know what makes a viable business. I knew what components I was looking for, what would make it a complete system. I wanted a proven system that others had used and been successful with. I was looking for a system that I could just step into and follow and find a winning business plan. When you have a great business system to follow, your chances for success skyrocket. Look at franchises like Starbucks, McDonalds, Subway, they have the business plan all figured out. If you follow their lead, you have a money making machine.

6. Multiple streams of income and back end sales. Any business that has many ways to make money within the same system is going to be that much more profitable. Once you have a customer, if you can turn them into a repeat customer, your business is going to be that much more profitable. You will not have to constantly be looking for new customers. Your old customers will come back and pay you over and over. That is one of the secrets of a successful business.

7. I love helping people. It brings great satisfaction. I'd like to use the knowledge I've acquired over the years to help others. There have been people who have helped me along the way and I've like to pass that along by helping others.

8. I wanted a great product, one that was unique, that people could not buy at the corner store. I wanted a product that I felt would help other people. I did not want to feel like I was ripping anyone off. I wanted to know that people who purchased my product could be preferred by it. It could make their lives better. That was important to me.

9. My family. The most important thing I was looking for was something that would work for my family. I'm a mother of 6 children and I home school. I still have 3 children living at home and one left in home school. But even having one in home school takes a lot of time. I have a home and a husband and I wanted to have the time I needed to be a good wife and mother. This is my top priority. I needed a business I could run that would not take over my life. That would not require all my time and attention. I wanted something that I could work on for a few hours a day, at my convenience, then not worry about the rest of the time.

It took months of research looking at all the ways to make money from home to find the right one for me. I finally found the right one that fit all my requirements. It is the perfect business for me and for my family. I work a few hours every morning, and then I'm free to be a mom the rest of the day. I never have to worry about my business on weekends or holidays. I can go on vacation without a second thought about my business. It keeps on going when I'm away. It is amazing! And it works!

Money is just a tool. Money is not my end goal in life. Money is a means to an end. If you are sick of worrying about money, living paycheck to paycheck, wondering how you are going to pay the bills, then change things! Do it! If you are ready to have a better life for you and for your family, do something about it! I did it and so can you.

How to Make Email Marketing Works for Your Business

Topic 1 ~ Your Email Subject Lines ~

How To Write A Good E-mail Subject Lines That Works?

Here are the 5 tips:

1. Ask a question. One of the best ways to get a reader's attention is to ask a question. But like a trial lawyer questioning a witness on the stand, make sure it 'll get you the response you're looking for. "What's the best way to grow your business?" is a great subject line for business owners. After all, what business owner would not want to grow his or her business? Or let's say you run a health club. An e-mail with the subject line, "How can you lose 5 pounds in one month?" would certainly be compelling. It's important your question to be relevant to your audience.

2. Be a tease. A clever subject line can be enticing. When it's done right, reader curiosity is piqued. They want to know more - and they'll open your e-mail. Writing a teaser-style subject line requires some creativity, and your content needs to deliver. A company that sells high-definition TVs could use the subject line, "You're not going to believe your eyes" as a teaser to introduce a new addition to their product line.

3. Tell it like it is. Often, what works best is to say exactly what you want your reader to know. Examples of this straightforward approach are, "Sale on all sweaters this weekend," "Master jazz pianist plays live this Friday" and "The seven secrets of a profitable business." This just-the-facts approach works especially well when you can appeal directly to your audience's interests. It's also the best approach to use when you send a newsletter.

4. Remember "WIIFM". When a person gets your e-mail, the first thing they consider is "what's in it for me?" They have a decision to make. Do they open your e-mail, leave it for later or delete it? If there is not something about the subject line that lets them know why it's worth their precious time to see what's inside, then the choice will be clear. Keep WIIFM in mind when creating every aspect of your e-mails, including the offer, content, images - and most definitely the subject line. It's all about them. They know that; just make sure you know it, too.

5. Get personal. The more you can make each contact feel you're speaking directly to them, the more effective your communication will be. Whatever style of subject line you use, you can make it personal by using the word "you." Professional copywriters know the secret of using this powerful little word. Just look at the advertisements, mail and e-mail you receive. A few examples are, "Find the right swimsuit for you," "You can save 50 percent on travel," and "You're look phenomenal in a custom-tailored suit." "You" is ideal, but "your" works too.

6. Not sure which approach is right for you? Try them all, and then show a friend or colleague to get their feedback. Pick the one you believe will be most effective for your audience. Whichever approach you choose, it's always worth spending the time and effort to write a great subject line. Because if your readers do not open your e-mail, they'll never have the chance to read the important message you've created for them inside.

Topic 2 ~ Increase Click-Through Rate (CTR) ~

How to Increases Click-Through Rate (CTR)?

Here are some guidelines:

1. Include a feature, a benefit, and an advantage in the opening. This needs to be used in a subtle way, but in the opening you're really doing a small marketing job for this issue of your email newsletter. Highlight an article or two that are important, explain what you're providing the readers that they will not get elsewhere, and tell them what the benefit will be. A great example is something like "Nokia and Sprint announced second quarter earnings today. Learn what our Wireless Week experts say about the results, and what effect you can expect them to have on the industry at large."

2. Put the email newsletter in the context of your readers' day. This goes hand in hand with the last point. Your readers are busy, and if you can make a compelling case for why they should stop what they are doing and take a few minutes now to read your email newsletter, you'll get them in. We recommend editors reference important events, upcoming trade shows, or other things that say to the reader "You will find it worthwhile to stop and read this email newsletter now, because the information in it will help you stay on top of your business."

3. Keep it fresh. Do not craft a "perfect paragraph" and use it issue after issue after issue. One of the keys to success is to keep the copy fresh and highlight items in that issue of the email newsletter. If you use the same generic language repeatedly, people will stop reading it and it'll be a waste of your time.

4. Keep it short. This is critical. We recommend no more than two to three sentences - just enough to get them interested and pull them in to read the rest of your email newsletter.

Try it out and see the results! This is just one of the simple things you can do to engage your reader and optimize your CTR.

Topic 3 ~ Killer Email Sales Letter ~

How to Write Killer Email Sales Letter That Get Results?

Here are what we've found works best. Use these tips correctly and your results will skyrocket.

1. Your email "from" sender line should be your brand name or company name and stay consistent. Use your own personal name only if that is your brand image.

2. Send emails only when you have something to say that will benefit the reader. No fluff. No filler. You must be relevant. If you can not be, do not send an email until you have something beneficial to say.

3. Start your emails with the specific benefit the reader can get from your message. You have no more than 3 seconds to pass the crucial "what's in it for me?" test.

4. The copywriting tone and language should be personal and conversational, instead of stuffy and "corporate".

5. Make a specific offer to the reader and, if possible, include a short deadline by which he must respond to get it.

6. Use as much copy as is needed to fully pile on all the benefits the reader will get by ordering, answer objections, create urgency, and close the sale.

7. Test your subject lines and offers on small segments of your list before you send the email to your entire list.

8. Include "Email this to a friend" service in all your communications for pass along and viral marketing.

Topic 4 ~ Good Call-to-Action ~

Get More Clicks With a Good Call-to-Action!

The call-to-action is a determining factor of your click-through rate. It is an important component of your email copy because it answers three important questions for the recipient. They are:

1. What you want them to do

2. Why they should do it, and

3. How to take that next step.

Whatever action you want your recipients to take, you can make it happen more often with a good call-to-action. First, decide what you want them to do:

1. Buy something

2. Sign up for a service

3. Fill out a form

4. Read an article or get more information

5. Visit your website or store

6. Make an appointment

Etc ...

Then, make sure you incorporate these 6 characteristics to get the results you're looking for. Make your call-to action:

1. Visible - People read, react, make decisions and take action differently. Some make decisions right away ("You had me at hello.") And some need more details ("I'm from Missouri."). Place call-to-action links in the beginning, middle and end of the email so that recipients can click whenever they are ready.

2. Clear - Stick to simple words, short phrases, bulleted benefits and paragraphs of 1-3 short sentences. Include appropriate graphics and cut the clutter by making effective use of white space.

3. Compelling - Use action-oriented verbs and phrases: "buy now," "call today," "save" and so on.

4. Rewarding - Offer an incentive or reward for action. For example, "Act now and also receives ...," or "the First 100 responders will be entered into a raffle to win ..." The giveaway, or prize, you choose should be closely related to your product or service. That way, you will be targeting customers who are interested in what you have to offer, not just the latest gadget.

5. Urgent - The longer an email sits in an inbox, the less likely it is to be acted on. Create a sense of urgency to get a more immediate response. Try limiting the offer to a specific time period, to the "first 50 customers," "while supplies last," etc.

6. Direct - Your call-to-action links should go to the appropriate page on your website with more details on the specific product or service you're promoting. If you do not have a website, the call-to-action might be store locations to visit or a number to call for an appointment.

Keep in mind that, in addition to repeating your call-to-action, you can vary your call-to-action to appeal to different types of buyers (and to fit your sales cycle). For example: "Click here to buy now" will naturally work better with loyal customers. The softer, "Click here to learn more" may be better for newer prospects.

Topic 5 ~ Avoid Common Pitfalls ~

Read Your Email Message Backwards to Avoid Common Pitfalls

Here are some common problems to look out for:

1. Misspelled words - It's a good idea to spell-check a document, but it's not enough. A spell checker will not catch every error.

2. Wrong word used - This is why a spell checker is not enough. A spell checker will only flag words it does not recognize. It can not tell if a legitimate word is used incorrectly. Some words commonly confused: accept, except; your, you're; then, than; there, their, they're; cite, site, sight; lay, lie; loose, loosen, lose. Also, look out for missing "r" in the word "your." It's easy to overlook a sentence such as "Visit our Web site now to receive you free copy."

3. Grammar error - Again, if you know you're not a good writer, have someone else look your writing for grammatical errors. Mistakes make you look bad.

4. Punctuation error - This is another area where you'll benefit from a review by someone who knows their stuff. If you're determined to do it yourself, purchase a good grammar or style book. One of the most common punctuation problems: Too many stupid commas!

5. Vague or confusing statement - Make sure every sentence is crystal-clear. You do not want your promotional message to raise more questions than it answers.

6. Ilogical statement - Read over what you have written slowly. At the end of each paragraph, ask yourself: "Did that make sense?" Rewrite so that it does.

Topic 6 ~ Frequency of Sending Emails ~

How Often (Frequency) Should You Send Email?

There's no quick answer to the frequency question. It depends on the goals for your email and the type of content you send. Some rough guidelines:

1. Mail at least once a month. Mail less often than this, and you risk being forgotten by recipients. Monthly is the bare minimum if you want to keep your brand or company name top of mind (a common email goal).

2. Let content be your guide. Look at what you provide readers and you'll get a feel for proper frequency. Analyze how often the information changes and how quickly readers must receive it to act on it.

3. Work within your resources. A daily email requires many more resources than a monthly. Better a well-done monthly email than shoddy weekly or daily. It's recommended to start with a monthly. Once that's going smoothly, they can think about moving to weekly. You need to walk before you can run!

4. Watch for trends. Declining response, open, and click-through rates can be signs of list fatigue. Although some decrease is normal, watch carefully and cut back frequency if you see a problem. Do not assume if the unsubscribe rate is stable you're OK. Many people prefer to forward email directly to their delete folder rather than unsubscribe.

Topic 7 ~ Understanding Spam Filters ~

Understanding Spam Filters to Avoid Your Emails Get Junked!

If you send email campaigns long enough, you will inevitably run into spam filter issues. On average, you can expect 10-20% of your emails to just get lost in cyberspace, mostly due to overzealous spam filters. Unfortunately, there is no quick fix. If you want to avoid getting your emails junked by spam filters, you have to understand how they work.

Generally speaking, spam filters look at a long list of criteria to judge whether or not your email is junk. For example, they might look for spammy phrases like "CLICK HERE!" Egypt "FREE! BUY NOW!". They'll assign points each time they see one of those phrases. Certain criteria get more points than others. Here's a sample of criteria from Spam Assassin, one of the most popular spam filters out there:

o Talks about lots of money (.93 points)

o Describes some sort of breach (.32 points)

o Looks like mortgage pitch (.297 points)

o Contains urgent matter (.288 points)

o Money back guarantee (2.051 points)

o Why Pay More? (1.249 points)

It's easy to use "spammy" keywords in your email without even knowing it. Here are some common ways marketers unwittingly trigger spam filters with their campaigns:

1. Using spammy phrases, like "Click here!" Egypt "Once in a lifetime opportunity!" too many times in your email. Sometimes, you can not avoid phrases like "FREE SHIPPING!" but use them sparingly, and do not do anything else risky.

2. Going crazy with exclamation points !!!!!!

3. USING ALL CAPS, WHICH IS LIKE YELLING IN EMAIL

4. Coloring their fonts bright red, or green

5. Coding sloppy HTML (such as converting a Microsoft Word file to HTML)

6. Creating an HTML email that's nothing but one big image, with no text (since spam filters can not read images, they assume you're a spammer that's trying to trick 'em)

7. Using the word "Test" in the subject line (agencies run into this all the time, when sending drafts to clients for approval)

Topic 8 ~ Why Email Marketing Does not Work? ~

If Your Email Marketing Does not Work, Think Again Why?

Before you arrive at the faulty conclusion that email marketing does not work, let's look at this from a different perspective for a moment that would make your emails ineffective.

First there's what you are writing in the body of the email. If this is your first attempt to get in touch with a prospect, what are you putting in the email? A dissertation? If it's longer than one or two paragraphs, it's too long. Look at your emails like an initial cold call. You need to laser in and deliver a compelling opening statement that's going to grab their interest and stimulate a conversation. Because there's no one to cut you off in an email or stop you from persistent pontification, people have a tendency to ramble on and on in an email, giving the prospect the life story of the product or service they want them to consider. Keep it short and focus on the one or two benefits, opening up the opportunity to have a dialogue. That's it.

Second, are you sending attachments in the first email? No attachments! It's hard enough sending an unsolicited email to a prospect. Now you're adding more barriers and increasing the opportunities of your email winding up in their spam box or junk email folder. Some people have filters on their email that if an attachment is sent it automatically gets deleted. No attachment until that information in the attachment is solicited by the person.

Third, html or text? Once again, with all the email filters people use today, you will increase your odds by sending a text message only rather than trying to get fancy with formatting, graphics and pictures. The prospect really does not care about how beautiful your email looks; they care about the core message. Beside, they will never even get a chance to see your beautiful masterpiece in an html email if it's winding up in the trash.

Finally, you are using way too many spam words. As mentioned, the largest enemy to email marketing or selling via email is the additional security that companies and individuals have on their network or computer. As such, the specific words you are using in the body of the email can be the culprit who is sending your email directly into the trash or spam box. In other words, you are using words that are often identified is spam and in turn, you email is getting flagged and deleted. Not even eye contact! The prospect is not getting a chance to, at the very least, see your email let alone read it and have a chance to respond accordingly.

Ending ~ Please Forward ~