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Friday, March 29, 2019

Are Your Managers Ready for Generation Y Employees?

Generation Y or the "Internet Generation" will dramatically change every aspect of your business in the next five years!

Change will be constant, rapid and revolutionary. Want proof?

First, the Massachusetts Institute of Technology is putting all of their 1,500 courses on the Internet. MIT believes that the "disclosure of knowledge and information can open new doors to the powerful benefits of education for humanity around the world." That means students, educators and self-learners will be able to audit these courses when and where they want.

Second, Bob Lutz, General Motors Vice Chairman, has a blog to communicate directly with his customers. It is an invaluable way to get important information out to the market. It is also a vehicle for timely and accurate feedback. Other GM executives are setting up blogs to talk directly to and get information from their employees. By comparison, Microsoft has over 1,500 customer and employee blogs.

Third, YouTube is an Internet overnight success story. It allows people to upload and share videos over the Internet. To date they have 100 million videos on their site and receive another 65,000 per day. The company was founded in February 2005, and was never profitable. Yet, Google understands the potential of their technology and purchased the company nineteen months later for $ 1.65 billion.

While Gen X employees understand Internet, multitasking and instant communications, Generation Y members excels at use of these three tools, and they will use them to transform business. They will challenge every aspect of the workplace.

How do the different generational employees look managers?

B oomers: The boss is not always right, but the boss is always the boss. I will put in long hours to get ahead. If necessary, I will do so at the expense of my family.

Generation X: The boss is not always right, but I'm not going to be here very long. I watched my parent's jobs being downsized or outsourced so I do not have the same loyalty to a company they did. I'm not married to the company; I value my life outside of work.

Generation Y: The boss is not always right, but are they open to new ways to do business? Events like 9/11 and the Columbine High School shooting have taught us that life can be fleeting. The Internet as exposed us to new ways of approaching life and work. I want to flexibility, to be valued for my ideas and my work and I want time off to volunteer.

They are called Generation Y, as in "why," because they are constantly questioning the status quo. They are almost as large as the Boomer generation and are over 65% larger than the Generation X group. In the next twenty-five years 80 million Boomers will be retiring. As the Boomers retire, the Gen X employees will become the Gen Y's managers. However, because of their sheer size Generation Y will be the overwhelming influence in the workplace for the next fifty years.

Generation Y fully embraces technology. Today's twenty-year-old college graduate was only five years old when the Internet was developed in 1992. They have always had the world at their finger tips. They grow up with instant messaging, text messaging, cell phones, iPods, PDAs, MySpace, YouTube, multitasking and blogging. They think, and act, in terms of instant communications. While Gen X employees understand and used these vehicles, Generation Y is totally immersed in them.

Baby Boomers changed the culture on civil rights, woman's rights, and gay rights. Their world was shaped by the Cold War. The members of Generation Y were born after the Civil Rights Act was passed (1964), the gay rights movement started (1969), the first woman sat on the US Supreme Court (1975), and the Berlin Wall came down (1990). The struggles many of us remember are accepted facts in their world. Generation Y individuals overlap diversity as an accepted norm and until recently knew nothing about war. Their world has always included diversity.

Each of us has memories of some recent tragic events: the Oklahoma bombing, the Columbine High school shooting, the World Trade Center bombing, and three wars-Iraq, Afghanistan and the War on Terror. If you were a thirteen to fifteen year old, how would these events shape your thoughts about the future? In a practical way These Generation Y's remain optimistic.

Generation Y members are group-oriented, confident, goal-oriented and civic-minded. They have a more worldly view than Generation X'ers. These new employees have been coddled by their parents. As children they received trophies for simply participating on a team. Parents told them were special and capable of doing anything. Their non-school activities were scheduled (eg, karate, soccer, etc.), and their parents were not afraid to call a teacher, coach or boy Scout leader if they did not think their child was being treated fairly.

Generation Y kids have been raised with instant communication, unrealistic feedback and rapid decision making as the norm. They believe they have the world in the palm of their hand. And, with their knowledge of today's technology they do.

So what can your managers do to get ready for Generation Y employees? Generation Y employees want to be heard and valued by their company when they start with your company. They place a high value on family and flexibility and will volunteer their time to cause them feel are important. They are fearless and not intimidated by titles or corporate organizational charts.

They love variety and are not afraid of change. If they think they have a good suggestion they will take ownership of the idea. And, they will not be afraid to take the idea up the corporate ladder to be heard.

Successful companies must find ways to harness the new employee's talents, integrate them into the company and turn ideas into a competitive advantage. Progressive companies understand that learning is a two-way street. Generation Y employees will revolutionize internal and external communications. Companies have a lot to teach the Gen Y's, but they have a lot to learn from them also. That will be difficult in rigid, highly structured companies.

Jack Welsh, former CEO of General Electric, stated that "... ebusiness knowledge is usually inversely proportional to age and rank." Hiring, challenging and retaining good employees have always been the hallmark of successful companies.

Successful companies today must develop a culture of learning, sharing and embracing change. They will employ two-way mentoring, blogging, new training platforms, and new ways of hiring and promoting people.

Training Generation Y employees will change. Boring, all-day seminars will become less frequent. Generation Y employees will text message their friends during those seminars. They need the information in the seminar, but companies will have the training available in different platforms and in smaller "bite-sized" portions. These training modules will be downloadable to an employees' Blackberry, iPod or computer. The employee will view the sessions at home, or on a plane or listen to them in the car driving to an appointment.

This is an exciting and dynamic time for business! Change will be constant, rapid and revolutionary.

Generation Y employees will change how we look at hiring, turnover, mentoring, performance reviews, employee orientation, retention issues, and how we communicate with our employees and customers. Are your managers ready for this new employee?

Questions for Discussion:

  1. A new employee takes approximately six months to "learn the routes," and they will probably leave the company within four years. How will your managers take full advantage of the Generation Y employee's creative energies?
  1. What systems within your company need to be reviewed to take advantage of these upcoming changes?
  1. How can you dramatically change the way you communicate with your customers and your employees?














Thursday, March 28, 2019

Ways Young People Can Win With Money

Learning about money while you are still young is an awesome idea. Let me give you a few ideas that young people can use to really win in their financial lives.

Being realistic is key. And winning with money is realistic! This means you should use common sense, investigate investments, the markets, and the opportunities you are interested in. Read the fine print. If you were to take on debt, ask yourself if it would be worth it, or if the debt would be like an anchor. Again, be realistic. Look at the real consequences of the actions you could take. Good actions should be turned into habits.

Consider entrepreneurship. Write down business ideas. Learn the skills you need to succeed. See if your business idea is feasible by testing your product or service. If it is, type up a business plan, and get to work. Make the phone calls and do the web searches necessary to find the information you need.

Join a club or society for young entrepreneurs. Earn a business degree. The more you can learn about business, the better off you are. Being around and networking with other goal oriented, ambitious entrepreneurial types is a boon to your success. Being around the total risk averse and the complacent is not a boon to success.

Work hard at your job and / or at your business. Make a good name for yourself. If a job does not work out, do not trash your goal of being rich. Just keep plugging away and learn from your mistakes. Sales or customer service would be a good starting point if your first job is not running your own business.

While (and if) you live with your parents, sock away as much money as you can. W. Clement Stone once said, "If you can not save money, the seeds of greatness are not in you."

Learn about investments, by taking an investments class at your high school or college (taking a few more classes is better). Economics is good thing to study too. Finance and economics are tough courses but are very worthwhile. Read extracurricular books and read about your interests.

Winning with money is not always easy. Self discipline, sacrifice, frugality, hard work, managing risk, reading books, and holding on to your long term vision are essential to your success.














Wednesday, March 27, 2019

eBay Money Making Guide

Want a quick and easy eBay money making guide? Here you go, a simple and short one that'll show you how to make money on eBay quickly and effectively.

A lot of people assume that if they just visit eBay, drop a few auctions on there, and leave, they'll start making BIG money. This simply can not be further from the truth.

If you want to have really good success on eBay then it takes planning and research. The # 1 thing about eBay is the products, and the price that you get for the products you're selling.

In other words, if you're looking at starting a substantial eBay business with all the extra "junk" in your house, then you probably will not achieve success. A real eBay business sells a LOT of the same product over, and over, because they've found a niche that they can supply products to.

Do you see what I'm saying?

The key to selling on eBay is finding a group of people that want to buy the same kind of product, and giving it to all of them over and over again.

So how do you go about doing that?

Well the easiest way to do that is to think about it yourself. What would you buy on eBay? What's a good group of people buying a lot of? What kind of niche do you think you know well? What products would solve their problems? These questions really spark some interesting directions in your mind and will give you plenty ideas of products that you can sell and begin profiting from on eBay.

Here's a quick 3 step process to begin:

1) Make an eBay account

2) Find the products you want to sell

3) Put up all your auctions and start to watch the sales trickle in














BOTS Companion of a Modern Revenue Manager

Bots have become an important part of human life both, at the personal and professional front and their involvement is climbing new peaks with every passing day. They surround us in our daily life in the form of Artificial Intelligence, Search Engines, and Software. Part of it has also paved way for smarter and efficient revenue management for hotels fueling the debt that if humans should be irrevocably replaced with bots for this complex round the clock function. Although the practice may be at a nascent stage to draw concluding, it has certainly made a mark in the real of the hospitality industry and has become an indispensable part of any hotel revenue management.

Artificial Intelligence powered robots can analyze and synthesize large chunks of hotel data collected at various touch points in a fraction of seconds to present meaningful insights about the booking pattern, demand, guest behavior which is impossible to be grouped or processed by any amount of human workforce with the same efficiency as bots. It will not be an exaggeration to say that the Artificial Intelligence has sort of revolutionized the hospitality industry across the globe, enabling every business to improve on multiple fronts like hotel pricing, price optimization, revenue management, guest experience management, booking management, demand and even capacity optimization of properties.

Furthermore, these bots are also capable of analyzing trends and trace upcoming events in the town to estimate the rise in demand, providing enough room for revenue managers to tweak the pricing and availability instead of fire fighting the situation at the last minute.

Leading hotels have already started betting big on AI powered bots and poised to explore new ways to make bots a part of their business operations. One significant advantage bots have over humans is that they can work tirelessly 24X7 with the same precision. Hotel industry requires attention 24X7 and is one of the most dynamic industries with continuous fluctuations in trends, demand, and prices. That is where these robust machines have huge value to add to the revenue management realm. These invisible machines can not only quickly determine the best rates at a particular time for your property, (room rate optimization) but also advise the revenue managers on which segment to target and the kind of promotional offers to be run to maximize the revenue.

Another major area where hotels continue to hustle is direct bookings. Hotels have been continuously trying to improve booking numbers on their own website since OTA missions are touching skies, eating up a major revenue share of hotels. Hotels would be surprised to know that even in this area, bots can improve their game and help increase the number of bookings by a decent percentage. With advanced learning capabilities and rigorous analysis of visitor's purchasing behavior, AI powered bots can refine the visitor experience and personalize every visitor's journey to their needs and interests. This increments visitor engagement and reduces the cycle time of purchase leading to conversion on the hotel website itself.

This again brings us to the joke that wherever revenue managers can be gradually replaced by bots completely risking their roles and jobs in the industry altogether. The answer is obviously NO since these micro machines can only process and analyze only a set number of parameters in their decision and often neglect external market implications that may not be considered by such bots but are easily identifiable only by human revenue managers and this acumen is gained by experience.

Therefore, the ideal mix should be machine results mediated and supervised by human revenue managers. For eg, Pricing is one area which could have been automated with a reasonable amount of diligence and control of the revenue manager. Similarly, online reputation management can also be monitored with technology; however, a personalized approach will take you a long way. The key is to automate the processes that require minimum human intervention and involve human where necessary. This will help revenue managers to don more hats at the same time like exploring more avenues to maximize per guest audience and focus on other revenue increasing strategies.

Thus, witnessing the scenarios discussed above, we can conclude that the status of the bots is of a companion to revenue managers instead of a successor who will complement them at every step with razor fast information and analysis of the market and competition, enabling revenue managers to take informed decisions in no time and help them optimize revenues and drive the hotel towards new millions of success.














A Guide to Hiring an SEO Provider

If your business has any online components (such as a website), then SEO is critical to the ongoing success of your business. You may have the most expensive website in your industry, but without web traffic (visitors) to that website, it is essentially useless. It is not just traffic that you need, but targeted traffic. A good quality SEO service can provide relevant, consistent web traffic to your website (s). This guide will allow you, as a non-expert, to distinguish between good and bad SEO providers. There are many of both kinds, this guide should help you to find the good ones.

SEO needs to be implemented in a way that is effective in achieving your SEO goals and providing that all important meaningful presence on the World Wide Web.

Quality SEO is a critical investment when it comes to developing successful expansion and growth strategies.

Ineffective SEO implementation, renders your SEO efforts wholly ineffective and a waste of your money.

6 things you need to know and understand before hiring an SEO provider:

1) Hiring an SEO provider should be seen as an investment in your business. You should not view it as a business expense, but rather a business strategy and an effective way of enhancing your business presence within your business sector. Try not to begin your search with the intent of "buying some SEO". Hiring an SEO provider should have viewed rather as hiring an employee that understands and cares about your business and its online objectives.

2) The first page of Google (or any search engine) is everything. Few people ever go to the second page of the search results anymore. Google is so good at being a search engine that people blindly trust Google's ability to deliver the most relevant results on the first page. Think about how often you click through to the second page. This means that if your business is not on the first page, it's almost as good as now. The top positions on page one get the most clicks, which decrease as you progress downwards on the page.

3) The 'big' keywords are not everything. It is better to be on the first page for a fewer smaller keywords, than try to rank for larger keywords and not be on the first page at all. For example, an accountancy business in Preston may not rank for the highly competitive keyword 'accountant' (unless they have a lot of SEO budget and time to wait for rankings); but the same business could conceivably rank highly for the keyword 'chartered accountant Preston'. A good SEO provider should research the keywords that your business could literally rank on page one for and also keywords that have enough search volume to be worthwhile for your business to try ranking for.

4) SEO is all about beating your competition. There is no guarantee from the search engines to say you will be on the first page of Google if you do certain things. Put simply, SEO works like this:

The search engines have their conventions; websites that conform by giving the search engines what they want, will find them making achieving search engine rankings. The only thing standing between you and the top spots in the search rankings is your competition. Not your actual business competitors, but your online competitors. The websites that currently have the top spots in the search engines for your desired keywords are your online competition, and you need to beat them out of those top spots. Some keywords will be easy to rank for, others will be more difficult. It is only your online competition that dictates which will be the case for each individual keyword. A good SEO provider will research the competition for each of your keywords. Then, after the most effective keywords for your business sector have been identified that they should be implemented in accordance with point number three above.

5) On-page and Off-page SEO.

Search engine optimization is a complex and ever-evolving science, but in order to intelligently interview a prospective SEO provider you need to understand that there are two main types of SEO.

On-page SEO relates to the factors on your website that affect your SEO (keywords, usability, page headings, outbound links, internal links, etc.).

Off-page SEO are the factors that relate directly to matters outside of your website that affect the SEO of the website, such as back links, citations, social sharing, etc.

SEO providers can work on your off-page SEO fairly easily, but if you are not willing to change on-page SEO, according to their recommendations, you can not blame them for lack of results. A good SEO provider will review your website and report back about your on-page SEO, and how it can be improved. You should have your web designer make the adjustments. (Remember he is the expert in this field)

6) An increase in search engine ranking is not necessarily an increase in leads and sales. All your SEO provider can do is get your website, videos, Google Places, articles, blog posts, etc. further up the search engine results. They can not guarantee an increase in sales or leads, because that factor is determined by your own sales funnel. It is not the SEO provider's job to make sure that the extra web traffic you receive will convert to more leads or sales. Your website needs to convert those visitors with good marketing, which is an issue for your marketing consultant to deal with.

The key differences between 'good' and 'bad' SEO providers:

Good SEO Providers
Good SEO providers know and understand the points mentioned above. You can judge this by their answers to the questions provided later in my next article.
Good SEO providers want to build a solid foundation and a proper SEO plan for your business, with an extensive initial keyword and market (competitor) research. They will often insist upon it, even if the prospect client does not see the need. Sometimes a good SEO provider will refuse to work with a client that does not want the important groundwork to be done, because they know that without it they will not be likely to provide the client with the results that they want. A good SEO provider will want to provide their client with results as their first priority. Often a client will say "but I've already done the keyword research myself". Many potential clients sit down for 5 or 10 minutes to write out all the keywords that they think are relevant to their business, and then think that they have now done all the keyword research that is needed. Real keyword research is a lengthy, investigative process.

Good SEO providers use responsible SEO methods, such as paying more attention to on-page SEO, securing quality back links, improving citations, helping social sharing, including a good user experience, etc.

Bad SEO Providers
Bad SEO providers will want to take their clients' money as their first priority. They will not conduct proper keyword and market research, but will say, for example, "what are your three keywords and your URL that you want to rank for". If this happens (as it often does) you can be sure they are simply plugging your website into software to get irrelevant back links all over the internet, using spam blog comments, link farms and other means. In many cases this approach is ineffective because the URL, or domain, may not match the client's desired keywords. This can also damage the reputation and, ironically, the long-term SEO and credibility of the website.
Bad SEO providers use bad quality SEO methods (Sometimes referred to as Black-hat methods), Utilizing these methods can have an extremely detrimental effect on how your website is perceived by search engines. This in turn may result in your website being (Sand boxed). Needless to say this is extremely undesirable, as damage such as this is extremely difficult to reverse.

Ensure you get the specialist SEO who knows how to highlight the attributes of your company and can draw attention to your products and your services in a way that really makes your business stand-out on the worldwide web.














Tuesday, March 26, 2019

Resume for Chief Auditor

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Why Are Computers A Necessity Now?

Computer systems now a days are everywhere. We can find that in places we can not see or would not expect to find them. This gadget are no longer specialized tools used only by scientists or engineers like before. They are not hidden behind sealed-walls under a climate-controlled environments anymore. They are a fact of life that companies can not live without and even individuals like us. It is a common thread that ties together our education, work, and home life. Thus, computer literacy becomes significant, with computers touching almost every facet of our lives. But why is it that computer literacy is very cruel?

Why do we need to spend time and energy studying books, enrolling to computer crash course, and becoming "computer literate?" Technically, to be "literate" means to have knowledge of that subject, wherein you understand its basic terms and concepts. We are not born with such knowledge and abilities, but it is hard to imagine living without computer skills today. Considering the fact that Computers are an essential part of business today, whether you are an auto mechanic or a surgeon, a journalist or a pilot. Like cars, that take us to work everyday, we also rely on computers more with each passing year. If there are still who do not use computers regularly, chances are great that you will soon.

But who will be the one to benefit from computer literacy? First, is the increased employability. Here, the basic computer knowledge along with specific job skills are mainly considered by the employers because a person would be more trainable in and adaptable to the computerized work environment. Next, is greater earnings potential, wherein, as you increase your computer skills, you become more valuable worker, especially if focused on high-tech skills like programming, software / network administration, hardware maintenance and many more. However, it does not follow that you must be a computer expert to increase your earnings. Skills that involve application of the computer to specific tasks are highly valued. Another benefit is that, it has a greater access to resources. Always bear in mind that computers are incredible learning tools, especially when you have access to data on CD-ROMs or the Internet. PC can be used to access vast knowledge bases on almost any topic, search archives of information dating back decades, even take online courses for credit.

You will also have a greater control of your assets, by using the power of the Internet and even a little knowledge only of computers, you can manage your personal finances and indulge your interests in ways that were not possible back years ago. Here, you can control of every dollar you earn through online banking and investing. Online shopping as also another benefit that makes it easier to buy something without tiring yourself & spending so much time going to stores with yourself. There are also new technologies that enable you to monitor your entire household via PC - to set your air conditioner or alarm clock, start your coffee maker or sprinklers, and even activate your alarm system. With this range of growth of computer technologies, we can not deny that we now live in an information society - where information is considered to be an extremely valuable community. The key players in this information-based economy are those who control important information, or those who simply know how to access and uses it. Computer knowledge and skills you can build with that literacy are vital to success in this society, not just in our working lives, but in the ways we learn, manage our finances, and improve our standard of living.

Although there are still many professions that do not rely on computers, they are becoming fewer all the time. Remember that computers do not need to take the form of PC, so there is a good chance that your career path will bring you in contact with some type of computer because many of the tools in today's' workplace are computer technology. That's why it is very important to have a basic understanding of computer technology. No matter what your career choice is, you can benefit from a knowledge of computer hardware and software, and how these components function together. Even your job does not require you to work directly with a computer, this knowledge may help you to envision new ways of using computers in your work, that would result in a more productive work environment. This can also lead you to career advancement opportunities. But still, if you think that this case is overstated, that computers are not being used that much, you should consider that computers are popping up in places & professions that my seem unintentionally.














Monday, March 25, 2019

What Can Auto Sales and Leasing Courses Do For You?

Do you already love being around cars? Do you get that excited feeling just being near a new car? Why not make car sales and leasing a career?

To earn a sale and - even more important - earn referrals and repeat sales, dealerships need expert sales staff who have the skills required to achieve extremely high levels of customer service and satisfaction. Anyone who can deliver this performance is going to be in high demand because potential employers understand their long-term success depends in large part on building and maintaining a strong sales force. With all the restructuring in the automotive industry, some people are asking whether it still pays to train for a car salesman job. They could not be more wrong. There is still strong demand for well trained car salesman, as car sales continue to grow. Salesmen, in fact, can earn a very high paying salary for a rewarding career.

There's more good news, too, for anyone searching for auto sales training. Economic forecasts indicate that sales and service sectors are the leaders in new job creation and will account for 31% of all new jobs in the next decade. It's also important to know that Japanese and European auto assemblers have become well established in North America, creating even more need for well-trained car salesmen.

You know what happens when demand for a specific job goes up? Salaries also go up too. Overall, there are three key factors that will drive up the alert potential of a qualified car salesman salary: a shortage of effective well-training automotive sales professions; an economy-wide shortage of sales reps in all industry categories; and the fact that 45% of the individuals in Sales and Service, and Business, Finance and Administration jobs are expected to retire in the next five years, according to Service Canada.

So what's the bottom line? A car salesman salary could be very attractive and top performers can expect to earn as much as $ 60,000 per year - or more.

Auto sales and leasing courses cover every aspect of the sales process from the "meet and greet" to automative sales and legal considerations. Graduates of these programs will be very well positioned to start a career, learning how to sell both new and pre-owned cars and trucks by expertly assessing a customer's wishes and needs.

The best auto sales & leasing programs will cover:
• Sales Consultants Role in the Dealership
• Retail Selling Performance Standards
• The Professional Selling Process
• Effective Presentation Skills
• Maintaining Customer Satisfaction

Find an car sales and leasing program today, and turn your passion for cars into an exciting career.














Reasons to Choose Custom Boxes for Your Business

The most important factor that determinates the success of any business is your relationship with your customers. So, the more effort you put into satisficing your customers, the better your growth prospects will be. While the first thing that must have popped in your mind on reading the above lines is, beyond any doubt, the 'product,' there is another - often overlooked- factor, ie the way you deliver your products. Here are four reasons why you should consider packaging and delivering your products in custom boxes:

1. Solution to budgeting problems

As a matter of fact, your way of delivery not only affects your business-customer relationship but can also improve or deter your budget, since your profit and revenue graph; the reason being the freedom and ability to choose the appropriate, or to be more precise, the exact size of the box for each product. Think for yourself- suppose you sell five different kinds of products varying sizes and fragility, and ship them all in the same sized box, would not that cause you to put in more money into providing extra protective sheaths for the smaller, fragile ones to keep it in place and reduce the risk of any damage? However, if you use a custom box of appropriate size, you would use just the right amount of protective layering, like bubble wraps, thereby saving money in the process.

2. Customer magnets

Putting a little bit of thought into the packaging, itself, shows that you care, and it is a well-known fact in the business realm that what your customers feel matters. Think of it from the perspective of the receiver. Would not a good, unique packaging thrill you? Would not it heighten the excitation of getting your chosen product? Moreover, it creates a positive experience for your customers, especially for e-commerce businesses where physical interaction with customers is close to nil, which in turn increases the chance of being recommended. So, custom boxes can be used as an effective marketing technique to score more potential customers.

3. Unique Brand Identity

There are many businesses that are primarily known for their unique packaging boxes. For instance, Amazon or Origami Craft Box or John & Kira's. These boxes infuse a sense of passion and appeal to the customers by making the process of unboxing a little bit more rewarding. Secondly, it makes your business name and logo more identifiable. In fact, the more appealing your custom box's design is, more are the opportunities that your customers will keep it with them. Most people find it hard to toss out boxes that are too beautiful for trash. So, in a way, custom boxes help reflect and polish your brand identity.

Furthermore, if your custom boxes are also durable besides being eye-catchy, you can rest assured that your customers will keep them, and then you get the lifelong worth of continued advertising without any additional investment.

So, what's the wait for? Call in a meeting with your design and marketing team, and build your custom boxes to give your brand a new life.














Easy Money Making on EBay

There are people who can show you how easy money making on eBay can be and they can provide you with the steps that they used to achieve success. One huge factor that eBay has going for itself is that it can claim over 100,000,000 members and this means that the arena for your eBay site has customers and competition at the same time. You can make money and earn a good income from your work on eBay but it will take effort and concentration.

You should first spend time learning the eBay processes and exactly how everything is structured. You can research other sites that seem to be offering products that are similar to what you have in mind to sell. Look to see if the items are selling. You can easily look online and see how many bidders are interested and how the price for the item is moving. It will also provide advantages if you study how others are marketing their own sites and products. This will give you an idea of ​​what types of products are strong right now.

You need to consider if you are ready to commit to an eBay project on a full time basis or only part time and draw up a plan to work from. Advertising is a popular way to get your business site out in the public arena and you can use many of the newest advertising methods to get your business off to a good start.

It will be to your benefit if you make sure that you are aware of all of the hidden costs of doing business on eBay before you count your profits. You will have to make sure that the prices you are asking are competitive and also allow you to show profit after payment costs for selling fees, taxes, Paypal fees and any shipping and handling charges.














Top 4 Ways to Make Money Online

If you take the time to do some research, you will find the most common money making opportunities are covered in this article.

So my friends, here is my review of the most common ways to make money on the internet.

I've tried them all so this is my honest opinion. :)

Surveys

This was my first venture online. Claims of $ 5000 per month filling out survey's sounded good.
Boy was I disappointed.

I spent around a hundred hours filling out surveys from numerous companies. In fact I still get emails from companies today. But my days of 50 min surveys for $ 2 are well and definitely over.

Pros

I did make some money but now near what some people claim.

Cons

A lot are scams
Hard to make a substantial income
Takes up too much of you're time

MLM / Network Marketing

OK so I have not tried this but I have very good reason. I know from speaking to my mentor and other good friends in the home business world that MLM businesses are notoriously hard to achieve great success.
And here's why. Not sure if there is any pro's.

Cons

You're success is mostly dependent on building a huge team of distributors. 100's possibly 1000's

You're income can be affected greatly when people leave the business.
The charges are usually between $ 20 - $ 60 per sale, so a lot of sales are needed to make a basic income.

Payment plans are often outdated and sales sometimes need to be passed up to you're sponsor etc

Affiliate Marketing

OK so this is one of the most popular ways to get started online but in my opinion it's not as easy as a lot of people make out.

Pros
Low / no cost to get started
great for extra income

Cons

Steep learning curve for "newbies"
Extremely competitive.

If using PPC (pay per click) marketing, you could have lost more money than you make. Commissions are usually around $ 40 so high volume of sales is required for a good income

Affiliate marketing is best when you have an email list to market to.

Direct Sales / GPT (Get Paid Today)

This is by far the best way I've found to make a substantial income and it's great for newbies.

Pros

Direct sales and GPT businesses are great because you get paid first and directly. No waiting til the end of the month to get paid from the company.

Direct sales businesses are generally "high ticket" businesses. Meaning missions range from $ 500 - $ 2000 (just a few sales per month is a great income)
You do not need to rely on team members making sales (although building a strong team creates another stream of residual income)

Direct sales is recognized as the best and quickest way to build a big income

You do not need to work any harder to sell a high ticket product than you do to sell a $ 40 affiliate product.

Cons

Not really any cons but as direct sales have high responsibilities, they generally have a higher level of investment.

But you can make you're investment back quickly if you have the right mentor, mindset, and business.














Saturday, March 23, 2019

Evaluating Stocks: Fundamentals and Technical Analysis

Certainly, a "complete" course on security analysis is well beyond the scope of this text. There are many excellent books devoted to the subject of how to analyze the value of securities - both from a fundamental as well as a technical standpoint. The goal here is simply to provide a basic understanding of the methods and theories behind each type of stock analysis.

It should be pointed out early on that Fundamental Analysis and Technical Analysis of securities are two fairly radically different approaches to determining the correct [or fair] value of a company's stock. Let's start with a general overview of each method and then look into the specifics of each area. Again, for a more detailed examination of each type of analysis, we suggest you refer to our book list and / or the books specifically mentioned throughout this document.

The definitive work on Fundamental Analysis is broadly considered to be the classic book "Security Analysis" by Benjamin Graham and David Dodd. This book, which was first published in 1934, is considered by most on Wall Street to be the 'Bible' of security analysis.
In fact, it was Benjamin Graham that Warren Buffett studied under when he first started in the stock market. Much of Berkshire Hathaway's success can likely be traced back to the information and ideas provided in the book Security Analysis and by the teachings of Benjamin Graham (although, it's widely acknowledged that Warren Buffett put his own spin on things over the years as well).

Fundamental Analysis is just as it sounds. It is based on examining the fundamental pieces of a business and its operation. There are no exotic formulas used. You do not need to be a mathematician. Anyone with a simple calculator and some basic information about a business should be able to employ Fundamental Analysis quite effectively.
The basic idea is if you put a dollar into the business (in the form of buying the stock) how much of a return can you expect. How much yield will you likely see and / or how much growth will you experience based on the operation, markets, competitors and costs of the business. Obviously, not all aspects of these fundamentals can be quantified. Such such as "good will" or changes in the economy or the consumer can be difficult to nearly impossible to calculate. However, to a large degree Fundamental Analysis throws these items out as concerns and simply looks at the cold hard facts which you do have available to you. Things such as costs of goods sold, margins, tangible assets, expenses, etc.

Armed with these basic and tangible numbers, one should rather easily be able to calculate the value and profitability of any business (given the numbers available and / or provided are accurate of course). Once a valuation is arrived at, the person performing the valuation can decide whether or not the market place (in this case the stock market) is applying what could be considered a fair market value to the stock. Certainly, when trying to make a profit on Wall Street, it is advisable to search out stocks which are (or at least appear are) being improperly or undervalued by the market. For the Fundamental Analyst, once an undervalued security is found, it's simply a matter of buying the stock and waiting for the market to realize the "more accurate" value of the security (assuming of course he / she is correct in their assumptions).
Find a cheap security, buy it and become rich. If only it was that simple. Or maybe it is? Just ask Mr. Buffett.

If the definitive work on Fundamental Analysis is provided by Graham and Dodd, then perhaps the definitive work on Technical Analysis is provided by Martin J. Pring in his book "Technical Analysis Explained". To quote this well regarded book on the definition of Technical Analysis:
"The technical approach to investing is essentially a reflection of the idea that prices move in trends which are determined by the changing attitudes of investors towards a variety of economic, monetary, political, and psychological forces. is an art - is to identify trend changes at an early stage and to maintain an investment post until the weight of the evidence indicates that the trend has reversed. "

Technical Analysis is nothing new. It has been used in one form or another for as long as stocks have been traded. In fact, the star character in one of my all favorite favorite books ("How I made $ 2,000,000 dollars in the stock market" by Nicholas Darvas) used mainly Technical Analysis principles in his investing - whether he knew it or not. However, "Charting" also commonly called "Chart Reading", which Technical Analysis is also referred to as, has become much more popular and broadly used inhaps only the last 20 to 30 years on Wall Street. This may be a large due in part to its more wide spread teaching and acceptance in colleges in more recent years.
If, based on my own experience and knowledge of this method of analyzing securities, I had to summarize all of the technical analysis down into one central idea, I would put it like this:

The corner stone of Technical Analysis is the concept that no single individual can ever hope to know as much about a security as the whole of Wall Street does at any given time. Because "Wall Street" is made up of everyone who is invested in - or may invest in - the stock market, their collective knowledge about any specific stock and / or the market is such that this mass of people and combined knowledge (ie Wall Street ) can valuate securities nearly instantaneously and far more accurately than any single individual.

As such, in the mind of the Technician, it follows that there must be no need to use something as "archaic" as Fundamental Analysis to value a stock, when everything known about the stock (and this includes the business fundamentals) is almost instantly reflected in the stock's price. In this situation, it would make much more sense to use the recent and historical trends and movements of the stock price to deduce not only the current fair market value of the stock, but where the price "may move" in the future. This future price movement is large extrapolated based on historical chart patterns and how the stock has recently expired in relation to support and resistance levels. Any Technical Analysis book worth its salt will quickly introduce you to chart patterns such as "double tops", "trend lines", etc. It is these patterns which are the core of Technical Analysis.

However, the question of whether or not these patterns on charts can always accurately predict future price movements of a stock is (and probably always will be) up for debate between Fundamental and Technical Analysts. If there is one fundamental (again no pun intended) flaw to Technical Analysis, it is that over the years Technical Analysis has been [incorrectly] extrapolated to mean that the market will "always perfectly" evaluate a security based on all information known by the markets. Unfortunately, that is not "always" the case.
This leads to mind a funny joke I once ran across in a book (I believe the book was by or about Warren Buffett) regarding how technical Analysis has been elevated to levels beyond its true capabilities:

A Technical Analyst and his friend were walking across the street. His friend noticed a $ 10 bill laying in the middle of the road and exclaimed, "Look, there is a $ 10 bill in the road". At which point the Technical Analyst said "If it were really a $ 10 bill, it would not be laying in the road".
This joke underscores the idea that Technical Analysis may not always evaluate the market without error. However, as long as you keep this point in mind, then Technical Analysis and chart reading can be a helpful tool in both investing and trading.

Finally, we should point out that the term "Quantitative Analysis" on Wall Street simply refers to someone (also sometimes referred to as a "Quant") who employs a mixture of both Fundamental and Technical Analysis in trying to properly evaluate stocks.

Good luck in the markets!

No permission is needed to reproduce an unedited copy of this article as long the About Author tag is left in tact and hot links included. Questions and comments can be sent to Ray at articles@daytraders.com .














Wednesday, March 13, 2019

The Evolution of Marketing Automation

While aiming to promote products and services successfully in the market, businesses had realized the importance of adopting marketing strategies early on. Due to the intense competition, marketing strategies got infused with the technological innovations in order to evolve out as the modern marketing, which is now embedded in the customer's lives and affecting it at a rapid pace.

Fortunately, from radio to internet and smart-phones, nowdays technology has revolutionized the ways marketers can reach their potential customers. But, back then in the late 50's, with almost no effective marketing channel, companies were finding it challenging to approach a huge customer base.

This is how automation technology came into existence. It has traced its origins back from a Customer Relationship Management or CRM that came out of Rolodexes and a pack of business cards. It acted as a rescuer for the companies who were endeavoring to maintain their employees and client's records into a central knowledge group. But, in no course of time, it became the fundamental business element and started finding its applications in professional business services as well.

During the late 1980s, CRM platforms had gained more power in terms of customer support servicing, sales management, and forecasting. But, the high price tag kept it limited to few multinational corporations.

In 1999, Mark Benioff, the founder of Salesforce, invented the Monthly License (MLC) fee model, with aiming to offer cost-effective and agile business model, that further introduced SaaS or Software as a Service. And in contrast, this technology evolved out as an amalgam of email capability, web analytics, and the Marketing Resource Management (MRM). With the advent of the internet, marketers were seeking potential ways to reach their customers. The pioneer of this space Eloqua came in 1999 and developed a product, later renamed as automated marketing service in 2003.

Soon, the success of this trend led to the arrival of more players in the market such as Pardot, HubSpot, WhatsNexx etc, and industry started gaining momentum while shifting marketing automation services to cloud platforms.

By 2008, new platforms such as HubSpot, Act-On, rule the market, and the advent of social media marketing, content management, search engine optimization made marketers incorporating a variety of automation tools.

In the period 2013-2014, the automation industry witnessed a huge growth financially through acquisitions when a giant marketing software company ExactTarget acquired a marketing automation company Pardot for $ 95.5 million and in turn, salesforce.com spent $ 2.5 billion to acquire ExactTarget, This is recorded as its largest acquisition ever.

I found people wondering if CRM and marketing automation co-exists. In fact, few consider the later as a subset of the CRM industry which follows one of the marketing laws proposed by Al Ries and Jack Trout. To clarify, CRM is sales focused software while the other is user-centric software that completely focuses on marketing strategy. Where a CRM manages company's interactions with their customers, a automation software streamlines company's marketing tasks, and work-flows. However, these two, together, go hands in hand and reinforce company's insights and efficiencies. A good CRM-marketing automation integration unleashes an opportunity to handle data management and strategies marketing plans.

It can filter relevant data and required fields to standardize tagging and data, and ideal processes. Also, it can run auto-cleaning processes to clean the dumped data in a CRM system. Businesses utilizing automation software have witnessed an incredible growth of 451% in qualified leads and 14.5% in sales productivity as well as 12.2% marketing overhead reduction. We can conclude by saying that the future of marketing completely belongs to Marketing Automation.














Tuesday, March 12, 2019

The CPA Marketing

An Effective Way To Make Money Online

CPA Marketing (cost per action) has become one of the most effective ways to make money online. It offers a greater return on investment compared to other money-making methods online like affiliate marketing, selling products on eBay, or doing Forex trading. You will soon discover just how easy it is to generate a steady stream of income with CPA Marketing with the right determination and commitment for success.

The term "action" is generally defined as a purchase or a subscription of an offer by a customer. Whenever an action is fulfilled by a customer, you get paid by the CPA Network as a publisher or affiliate.

CPA Networks & Affiliate Managers

CPA Networks are the central source of CPA Marketing. They can link you to numerous advertisers through their websites, and also provide you with all of the materials that are needed to promote their offers to customers like links, email ads, banners, and etc.

They also keep track of your conversions and send you money via check, PayPal or by wire after a specific period of time. The time period usually ranges from 15, 30 or 45 days depending on the advertiser's term of service.

CPA networks do recruit affiliate managers who provide 24 hour support to their publishers and affiliates. You can chat with them to resolve any issues related to your CPA Marketing campaigns through instant messenger or by phone. They are paid a commission from the results of your work by the companies that run the CPA Marketing campaigns.

Types of CPA Marketing Offers

Most CPA networks generally provide similar offers, but with different payout rates. The payout rate for most offers usually range from $ 1 up to $ 140 depending on the required action of the offer.

The most popular types of CPA offers are: trial offers, email submit offers, free dating offers, education offers, credit card offers, and credit report offers.

Essential CPA Marketing Tactics

You can definitely generate a substantial income to live quite comfortable with CPA Marketing. Here are some essential marketing tactics to use for your CPA Marketing campaigns:

Choose CPA Networks Carefully

Before applying for any CPA network, you should do as much research on the network as possible. Read the reviews from other publishers and affiliates to evaluate how the network does business. You definitely do not want to waste your time and hard work on a network that does not pay their publishers or affiliates.

Establish & Know Your Budget

CPA Marketing does require some investment on your part in order to generate a lot of cash. This investment is generally used to buy traffic for your landing page that displays the various CPA offers.

Monitor Your CPA Offers

In reality, not all CPA offers offered to customers is going to generate cash. You should always monitor all of your campaigns closely by watching your conversion rates and comparing them against the investment you have made. If a campaign is profitable you should let it continue, if not, drop the offer. In most cases, CPA offers do expire after a period of time. Always remove these offers from your campaigns.

Target Your Market

Targeting your market is a way to generate the most profits from your CPA Marketing campaigns.

Determine which CPA offers are the best for certain groups of people and promote them. Also became aware of which CPA offers generates more clicks and conversions from the targeted markets.

Expand Your Marketing Possibilities

Do not limit yourself to only one CPA network or a single campaign. Always search for new marketing possibilities by joining more networks, while looking for additional offers to promote. Also take the time to research effective keywords with high search results, but with low competition.

With all of the benefits of CPA Marketing, it is no surprise why it has become one of the most effective ways to make money online.














Friday, March 8, 2019

Freight Management Solutions

Business models of all sizes have complications. The goal of businesses in terms of logistics basically narrows down to having what the consumer desires, at a price they are willing to pay, in the quantity they wish for when they want it. That is not too much to ask right? Companies with issues in logistics are continuously searching for freight management solutions often times turning to companies that specialize in providing this service for companies big and small.

This is done in one of two different ways; third party logistics or fourth party logistics. Third party logistics uses outside companies to carry out the various logistic operations that have been accredited to being done internally. An example of this is when a company that has its own storage facility decided that it will now use an outside transporter to carry out distribution. Distribution was previously done by the company but in evaluating it was determined to be more cost effective to bring in a third party for this sector of the supply chain. This was determined to be an effective freight management solution.

Fourth party logistics is somewhat of a new concept. This is when a company determines that the freight management solution that desire is one in which the whole logistics procedure is outsourced to another party. This company has a sole purpose of providing logistic solutions to companies. They bring together their companies resources and technology and pair it with other organizations to plan out, operate and maintain a fully functioning supply chain.

The main difference between the two; third party logistics and fourth party logistics, is that the third party is specifically targeting one function of the supply chain solution where as with fourth party they manage the entire process from beginning to end. In general a fourth party logistics provider is a contractor serving the entire logistic needs for a company.

Fourth party logistic providers are the future of freight management solutions. Consulting companies are now offering so much in the way of cost savings and services to companies that they are becoming hard to live without. It is easy to see how needed a fourth party logistics company is when examining inbound logistics and outbound logistics. In smaller companies especially it is important to have support that specializes in all aspects of logistics. To pay specialized logistic personal to be on staff would not be nearly as cost effective as hiring companies, with a system already in place to help manage that piece of the business puzzle.

Inbound logistics is a basic process in the business equation which includes purchasing, arranging the movement of materials coming in, parts and finished inventory from suppliers to manufacturers, assembly plants and stores. Outbound logistics is related to storing and moving the end goods and information from the end of production to the end user.

The field of logistics is complex and absolutely integral to a business's success. Without the proper logistics in place a company could be losing money with increased shipping costs or improper communication through the supply chain. In order to give the client what they want, when they want it, at an acceptable price and time a highly functioning freight management solution should be maximized.














Monday, March 4, 2019

Money and the Laws of Value

One summer day a hen was on the look out for food on a farmyard. As she scratched at the straw on the ground, she unwrapped a diamond jewel. The hen suspect that the jewel might be valuable because of the way it glittered in the sun.

This object is probably worth a lot, the hen thought to herself, but I will trade a bushel of this diamond for a single bushel of corn. (One bushel of diamond is worth about 20 million tons of corn)

What is true for the hen is also true for human beings. People can not use money better than their level of appreciation of its power. If you are primarily a consumer you will only be familiar with the consumption power of money - what money can buy. An investor is very familiar with the reproducible power of money - How money can multiply. A business man is familiar with the production power of money - How money change forms into valuable products and services. Money has no power in itself to change your financial personality; it however has the power to magnify your financial nature.

Money as a Store of Energy

Money is a store of economic energy. Without the awareness, acquisition, organization, and perfection of these internal values ​​in any man, wealth creation in a sustainable manner is impossible. Poor resulting from lack of cash or tangible assets is temporary and easily curable; however, poverty resulting from lack of discovery or awareness of these internal sources of wealth is permanent and can not be cured by the acquisition or possession of money or tangible assets . Attempting to cure malaria by the use of pain relieving tablets is at best a temporary solution. Unfortunately, most people looking for money usually neglect and disrespect their internal primary source of wealth. According to Mark Victor Hansen "You do not have wealth, you are your wealth" ! The earlier you come to the full realization of this universal principle, the quicker you will be on your journey to financial success.

External sources of values ​​are those invisible assets outside a person that is reliably fixed and is accessible to every man equally. These include: Time, Problems, and Relationships. Everyman has equal access to these three variables; and they are unavoidable raw materials for the creation of every form of tangible wealth.

Money Creation Process

Three variables therefore determine the quantity of money a person can legally create over a given period of time: The number of internal sources of wealth discovered and properly harnessed; Amount of external sources of values ​​efficiently utilized; and how much of the outputs of the combination of those variables that is successfully delivered to those who need them in exchange for money. For instance, the income that an employee will extremely earn will be determined by how much of his talents, passions, and skills he is able to discover, improve, and convert to expertise. Combined with how well he is able to manage the time, opportunities, and relationships available in his work to generate and deliver the expected results consistently over a period of time.

Laws of Value

Since we now understand that, value is the source of money; and that money can not exist alone without corresponding value; understanding the principles and laws of value will enable us create and sustain money in a legal and enduring manner.

# 1 - Law of Value Flow

" In every human relationship or interaction value is always flowing but money may not"

Since value is an invisible carrier of money, you may be gaining or losing money without you being consciously aware of it. Every time you come in contact with or spend some time with people, you will either increase or decrease your cumulative value if or not money exchanged hands during such interaction. That means if you are in a high paying job, but spend a lot of time with people with poverty mind set or low expectation individuals; your net cumulative value will gradually reduce to reflect your dominant mind set. This will naturally reduce your productivity on your job resulting in stagnation or ultimate downsizing! Conversely, if every time you have a meeting with a prospect he comes out feeling he has added more value than he has during the interaction; he'll seek more opportunities to receive such values, on a more frequent basis - which means the consummation of a business relationship and the signing of contract!

On a daily or weekly basis, if your interaction or association is more with those who drain value from you without offering equivalent or more value in return, you will eventually become money poor.

# 2 - Law of Multiple State of Value

"Value like water has three states, as long as value keeps flowing, under the right circumstance and conditions, it will freeze to tangible money"

Many people get discouraged when they begin to offer value and they do not immediately receive the money equivalent of such values. Such frustration often leads to compromise, mediocrity in service delivery, untimely resignation, and quitting from entrepreneurial venture. But, think about it this way, it takes time for water to become ice in a deep freezer even under the consistent application of electrical power. Even when you are delivering value consistently, it takes some time for the value to be appreciated and recognized for its money worth by other people.

Most of the world's leading successful people have gone through times when the values ​​they offered were not immediately rewarded with money. Zig Ziglar in his autobiography stated that his first 3,000 speeches were given for free. Anthony Robbins - the restructured author and personal achievement expert said that "in his first six months as motivational speaker, all his statements were given free, and he had an average of 5 speaking engagement every day".

# 3 - Law of Value Exchange

"Value must be greater than or equal to price"

Think about the last time you paid $ 20 for your transportation fare. Was it because you liked the driver of the vehicle? Or because you believed that trekking the same distance will have more adverse effect on your health and finance. Human Beings are naturally selfish. They will not willingly give out an amount of money unless they have convinced them that the product or service will deliver to them more value than the price they want to pay for it.

Marketing is there an honorable service of helping people enjoy more value than the price they pay for the product or service that solves a particular problem in their life or business. A marketer is not a money taker; he is a value giver and a solution provider. Many technically sound people shy away from marketing their products with zeal because of psychological guilt fueled by ignorance of the law of value exchange. Not selling your product denies someone from enjoying the benefits it offers and slows down the growth of the nation's economy.














Making Money Online With a Forex Trading System

In this article I will discuss making money online, Forex trading, and software related to Forex trading. Both good and bad. As well as cover some other things. Although there are a lot of systems out there, more importantly scams, there's not quite as many as there are online get rich quick schemes and ponzi schemes in general. There are still hundreds if not thousands of scams that directly refer to Forex Currency Trading. These scams come in various formats but often get the record set straight on them quickly, however a few others somehow escape the negative publicity and go for years and hit unsuspecting profit seekers where it hurts the most daily. The problem with Forex is that so much seems too good to be true, and a lot of stuff is, but it's also true that many people have made millions and some are not really all that smart at it. You can profit from the right robot.

The first thing I would like to discuss is the topic of sales pages, that common pitch page that a lot of products use and you often think it's gone too far or it must be a scam just by looking at it. But when you think real hard about it, over half the time this is not actually the case ... These sales pages are so long and packed with information since they are commonly advertised on the web and it is more or less business strategy, as opposed to anything reflecting the product. Certain sellers force you to use pitch pages, they need a specific landing page and it makes things much easier for sales transactions.

So rather than guide you through a structured web site with more details through various sections; they often use this pitch page and they generally pack it with information and a ton of hard selling. This has proven to be the trend and it's gotten harder and harder for some EAs to market their software without these types of pitch pages. It is often the case with digital products and or / stuff you can order online. When it comes to these make-money-online and Forex sites they often have a lot of flash to them and obviously many things to draw customers in. In reality it's not much different from any other form of advertising, most certainly not the likes of gambling, and so forth. They need to have some sort of appeal and be competitive. My conclusion is that even if it looks like it could be a scam, do your homework anyway and it may not be. It just depends. Some things are signs, but in my opinion web design and hard selling are not direct signs of a scam. Although in the Forex Market something to hope for would be charts and proof.

With regards to the surveys and other things, it amounts to filling out spam for pennies pretty much, data entry is the same and much more annoying than even the most desperate realize. It also makes you look bad if you tell your friends. You still have to spend time to make any real money, not prizes, and some also require a credit card number on file, and they text you and stuff too. Let's be honest, it sucks. It's bottom of the barrel work that just is not worth it. It's for the ultra-lazy. The kind of human being who for example might get scammed by a Forex system. Not a serious adult who is looking to profit from investment and extend their savings, along with make more money in general.

I once tried a clicking service just to see if I actually could make money, on the popular moneytec forum it was this highly recommended thing by a bunch of lazy work at home users, but I bought into it at the time, and, no joke I signed up and they told me it would be easy and they would make it easy to visit 1000 sites or whatever they have you visit for 15 cents. So I clicked a link and it just starting loading every 2 seconds, it was awfully slow, I waited 15 minutes and that was only like 25 sites, i got a virus after, and i closed it fast. I abandoned the 15 cents for it and thought instantly that these poor souls who do this are a whole helluva lot more desperate than I am. I do not belong in these sort of slums of the internet. This is the first time I have ever written about it. During that several years ago before I started trading Forex I also wrote a few surveys and never got paid once. I have marketed online to some success but mainly my success has been through Forex Trading. That's why I do not need to work a real job and can sit around doing stuff like this all day. Publishing is very important to me. Once something you write online get indexed by a major search engine like Google, chances are that it will be there for a very long time. I find that important anyway ...

There are other ways you can make money online without Forex Trading, though sadly it is often below the barrel work; boring data entry, filling out surveys for pennies, to name a couple of the more common ones. If you're into making web sites you may also advertise on one of your sites or a network of sites, and for that you need fresh content and you need to get traffic, which is way harder than one might think. You can sell products as an affiliate, although you need to find your niche and work very hard at it, it becomes a time consuming job for some people and no matter what you're likely to going to need to invest in something no matter what you do. Whether it's Forex, Web Design, Advertising or whatever it is or a combination of things, most importantly it takes time and ability to adapt your passion. Although you still have much more freedom, affiliate marketing online is very crowded and has been for years. You can also use a revenue-share article and / or video submission service in hopes of being one of the few who can actually earn a living at it. Though that is not for everyone. If you've got four young children and only have an extra hour or two a day to pull in some extra income you most likely do not have time to play a Martha Stewart like figure. Most people do not.

Forex Trading on the other hand is more convenient in the sense that it is an extremely profitable investment opportunity given the right expert adviser, to advise your trade and supply signals, generally to guide you. That is option one. You need a broker. It's way easier than you think and in the Forex industry not as big of a word as you might think, easy to get and you do not gotta meet them in person or anything. It's an online thing.

There are many options to trade Forex, one of the most common would be the use of automated Forex platforms and Forex robots, all automated Forex trading in general. There is nothing wrong with it. This is where expert advisers come in, EAs for short. These are the Forex experts as I mentioned above who supply your trades and information to you. They pretty much tell you what to do. Some are much better than others. Some are not out to supply signals at all and simply selling their software to make profit from that end. Proper automated Forex software oftens runs on the metatrader 4 Forex trading platform, or at least the more popular ones do. Your EA software is like plug-in software for it. I'd actually be wrong to say all EAs use it, but many of the ones I have experience with use the Metatrader 4 Platform and I prefer it.

The other way to trade Forex is to study the market, find all the relevant information you need, take a very long time of a few months to several years to learn something, only to have it blow up as you were still too inexperienced to do something with your strategy when the market changed. Strategy is a very important element of online Forex trading but not just having a strategy, it's about having enough strategies and being able to adapt properly with the market. This is why a lot of people fail without popular EAs, because the EA is usually a well-trained trader and your common trader can not provide himself with signals even half as good and a lot less consistently. The well known EAs are usually like 15 year traders and so forth who studied the market like a school subject and make extra money on the side by selling there signals too you, or software which grants them.

A lot of Forex EAs today simply do not have that sort strategy or ability to adapt with the market ... So not making them scams, but just not prepared for the long haul in general. I have a lot of experience with failed systems and systems that worked for just a little while. I have others that work to this day but I am always seeking new ones. I can review several including one I use now however that has already been done a few times over.

If you're looking for the cross between really learning Forex and just really having to learn complicated signals and software I'd suggest Forex Fap Turbo. The downside of this is you often need to buy extra stuff to learn it and some of it is useless. All of this for pretty decent software but it takes way more time and skill and not something I was happy with. I requested and received my refund for the software and some other software related to it, as it was just not for me and the only people i heard reviewing and bragging about it were a lot more educated before they tried it than I was. I was not ready then, am not ready now. Although it's a well reviewed Forex system and not a scam, I've provided a lot of help, but there are too many of the same, some are forex advertisements so that's not a lot of help. It also brings up a lot of the Fap Turbo related software that is not even the direct software and you gotta buy it separately. So it's a lot of hassle even more than some typical investments that are not related to Forex.

I have also tried automoney and several other Forex robots and automated Forex platforms. I have found that many of these automated Forex systems are a dime a dozen and send you through far too many loops to get the desired results. If they do not eat your entire investment ... Some systems do not have stops and you have to do too much often, others are slow, and sometimes the EA is simply just not your sort of teacher and you get lost sometimes. ..Some EAs will simply sniff you out and then screw you over in the end. This is why it's important to watch for signs of proof either by service trial or physical proof before making your purchase of expensive Forex software.

I have also used Forex Assassin, the eToro Forex trading platform and Forex Harvester but nothing really significant has come up from any of those systems for me.

Some Forex marketers, EAs and employees in general and so forth are so wicked that they monitor new "Forex" related domain registration and somehow get your email address and solicit you ... So you have to be aware that in the Forex market as far as Forex expert advisers go, there is a lot of them competing to get your money. You are sincerely seeking the ones who are also looking to have a solid reputation and actually provide you with profitable trades, your EAs # 1 objective should be successfully trading Forex and not selling their software. This is another thing that makes the simple "pitch page" easy for EAs with very little maintenance, on that end of things. The software should be and often is a side venture for Forex experts who can actually profit from their knowledge of the market and have the means to market themselves ... Can anyone create automated software and sell it? Probably not, I think it's a bit of a stretch but then again it depends if you even get software, or whatever, most systems that are fully developed and have good features but do not work - were more than likely meant to work at some point.

I have read up on quite a few of the most popular Forex review sites like Forex Peace Army and many other well known ones, and to me they all pretty much point towards the same complicated software and their voters are already experts investing 10s of thousands already and they barely feel some of their losses. They switch around a lot; nothing turns out to be solid in the end. The reviews on sites like that most likely got started through advertising. Too many people get to review their own systems on Forex sites like that, etc. You never know who the reviewer is. Searching for automated Forex software reviews is almost impossible nowdays since they all say pretty much the same thing and are mostly positive ...

I have read up on many "free Forex signal" reports on the web and I also participate actively on various Forex forums and other Forex related sites. I often find with these particular Forex signals at least my impression is that you get someone looking to be a mentor of some sort for you, they are usually shady and turn out to be lacking when you need them the most. These guys are usually empty handed. They are trying to freelance or whatever so that they can supply systems and build a name for themselves, but the problem is that these are the guys who after so many followers do create a commercial system and then extremely end up failing, their the failed EA newbies to some extent and you want an EA who is an accomplished Forex expert.

One should consider it much better and safer to use an established system that is known to work, and not the work of an aspiring EA, or even worse, somebody who does not have those credentials at all and are just trying to stuff their ego . I have not enjoyed the free Forex signals and find it more like looting through them then finding anything that productive, not much is there or else all the Forex signals would have to be free and would be for everyone, all the best Forex signals would be free. At least that is my concept. I do not want a rookie EA telling me what to do, since the trend in the Forex market nowdays is most definitely for more popular and well established EAs to sell systems, mostly automated software. That is one thing I do not understand, who these people are that clog up the forums with nonsense and think they can compete in the market with actual successful Forex EAs who really know how to trade.

How much you want to trade really depends on you. If you're a Forex starter you need to have a good EA for starters, and while I can not hand pick one for you, I can provide at least one review since I have spent time on the subject, in this article off- site to an excellent EA which i have tried and complies with several of my standards. I feel it is an excellent resource for people like me at least who gets lost on the big stuff. There are many fish in the sea.














Saturday, February 23, 2019

Why Writing Copy for Your Own Business Can Backfire

Copywriting is essential for all business. While copywriting alone will not determine your success, the lack of that can certainly spell your early demise. The problem for most is that while copywriting is a phrase most business professionals have heard, not all really know what it means. So, let us first define copywriting. I went to the font of all knowledge on the internet, known by its layman name of Wikipedia, and saw that the definition of copywriting is "written content conveyed through online or print materials. This type of written material is often to persuade a person or a group as well as to raise brand awareness. "

Now that we know what copywriting is, we can list several of the ways that it is used in business. We have information appearing on websites, sales brochures, career opportunity announcements, press releases, scripts for videos, statements by high level employees, and white papers that are sent to inform others in the same industry about changes and innovations. All of these things are available services that a copywriter may offer.

But why should not the CEO write these things. Surely he or she knows a great deal about the industry and could write fantastic material about it, right? Well, not really. First off, knowledge of a subject does not automatically grant you the ability to convey that knowledge to others. Just because you understand a topic perfectly does not mean you can help others to do the same. But, even if our imagination CEO can talk about the subject or even write about it, they still should avoid using their time to do the copywriting. You see, copywriting is a time-consuming process. You need to create a basic structure of what you are going to write which can change depending on the type of medium you are writing on. Also, you need to have your work checked by another set of eyes. Many time a mistake will only be done by having someone else look it over. So, after taking the time to have all of this done, and doing a final rewrite, you will finally have a piece that can be released to the public to generate whatever reaction you were going for. That is simply too much time for the most skilled and knowledgeable people at a company to spend on something that is quite easy to find a pro to do for you.

The most important reason a CEO or other high level employee should avoid writing their own company's copy is that they are simply too important to do so. In order for a company to be truly successful, they must make sure that every employee is doing what they excel at. The marketers must be marketing, the product creators must be creating, etc. A CEO's job is to run a whole company. Whether that is a few employees, or a few thousand, they must take on the responsibility and focus on that alone to ensure the greatest level of success. Beside, successful executives know the power of assigning tasks, so why not assign this one to someone who is more suited to the task at hand than you are?

Big corporations have money to burn and can easily pay for top end copwriters to write everything for them. But, what about the small business owner? There are still great, affordable options out there on freelance sites where you can find the type of writer you need, and can do it on a budget. Do not be afraid to try them out. The small investment you make now may end up paying huge dividends in the future. Not only by having your copy written by a professional, but by being able to spend your time doing things that are grow your business the most. When done right, everyone wins in the end.














Wednesday, February 20, 2019

Writing Your Affiliate Home Business Plan

Here's a typical scenario: You are deciding to start a home business and suddenly everyone you know has his nose in your business, literally. What do you tell them? And how do you answer your own questions? What should you expect from the company in terms of stability, longevity, vitality, trust, income, and so forth? First the bad news: there are no guarantees. Then the good news: there is plenty of information from which to draw your own conclusions. The internet is huge, and any good company will offer free marketing tools and training.

But back to the WHY of that business plan. You're going to be starting small, slow and boy! is there a lot to learn. What's the point of actually sitting down and writing a business plan? You're not Bill Gates, this is not Microsoft, just you in your home office a few hours a week, slowly building an online business presence, not really understanding what the heck you'll be doing.

Relax and breathe. Unlike Mt. Rushmore, your plan will not be designed to withstand the weathering of the ages. You can expect it will change and bend with the flow of your real experiences, which will be totally yours, not identical to anyone else's.

What writing your plan will do is cause you to pause, think, dream, study and focus. The written document, whether it is one page or twelve, will give your business a framework to work within. The internet is vast and seemingly endless. It is easy to lose focus and drift away on a different whim or idea every day. Understanding where you are today, what tools you have to work with, what your goals are, and how you can best achieve them and measure your success, will help you stay on target and not waste what few hours you may be investing in your business at start-up.

Whenever you feel lost or confused, you can return to what you have written. When you analyze your situation and decide to make a change, rewrite that part of the plan. Understand that it's a living document, intended to grow with you and your business. Your business plan is your friend.

Getting Started with the Business Plan

First you need to study the company and its management. You need to read and learn about the products, the compensation plan and the network structure. See you next month. Just kidding.

Plan on doing SOME reading each and every work day for the next few months, if not indefinitely. Keep up with the company forum entries every day; read something in the training reports every day. Your education will continue. Plan for it.

When you are ready, open up a Notepad window and answer these questions:

What service / products does your business provide and what needs does it fill?

Who are the potential customers for your product or service and why will they purchase it from you?

How will you reach your potential customers?

Where will you get the financial resources to start your business?

Ok. Maybe your company offers many products and services. What do you want to focus on? I suggest that, at first, you focus on one or two products and / or the affiliate opportunity. In other words, keep is simple. Once you get the hang of what you're doing, you will KNOW when it's time to expand. Do only what you are comfortable with, every step of the way. This is YOUR business, it's your right and privilege to decide on your approach.

Internet marketing hinges on building trust. How will you do this?

Reaching customers means marketing. Your decision, once again. And again, the options should be in your company's training materials.

So we're talking developing a reading / study schedule. Here's a possible list, once you've read enough to make your own decisions to answer the above questions, start writing. Your writing can be lists of words and phrases, free-form brainstorming, outlines, mind maps, whatever works for you. Just write it down, and do not forget to save often. If your home office is affiliated by cats or small children, they have the tendency to press on random keyboard keys. Documents do occasionally just disappear. Saving avoids total disaster.

  1. Study the products.
  2. Read the training materials.
  3. Read about decisions, bonuses, etc.
  4. Study the marketing aids and strategies
  5. Find out what free tools are available.
  6. Visit the forums on a regular basis. Read everything about getting started.
  7. Ask questions.

Your final written business plan will have at least four parts:

Introduction / background: history of the company and its founder, internet marketing trends, why THIS company and why NOW, and so on.

Goals: I suggest you think of what you would like to be learning in two years, but mainly focus on goals for your first year. Realistic goals can be planned based on info on the company website, in newsletters, searches on the forums, and focused questions to other affiliates.

Marketing plan: based on your answers to the first 3 questions above and your study of marketing aids and tools.

Action plans: the specifics of what you will do on a monthly, weekly, and / or daily basis for the next year.

I can not tell you what your answers should be, because you have to decide how much money you have to invest. Only you can decide how many hours per day, week or month you can invest in your business. What products you feel most comfortable marketing, and who you decide to target as your customer base, are all decisions only you can make. If you get stuck and do not understand a question, do not know where to find information, or do not know how to ASK a question, contact your sponsor or someone in your upline. If they can not help you, they should be able to send you to someonewho can.

You should NEVER feel alone. Work should be FUN! ...