Postcard Marketing - A Few Simple Tips You Should Know!

Direct mail Postcard Marketing is nothing new. This method of marketing has been used by direct marketers for decades. Effective postcards need to be simple yet eye-catching. A postcard can also double as a gift certificate or a coupon. You can also use both sides of the card to promote your campaign. Your postcards should also have multiple ways to contact you. Your address, 800 number, web site, etc. If you offer multiple ways for someone to contact you, the more likely it will be that they will contact you.

If you have the time and money to invest, Postcard marketing can be very lucrative. From the cost of designing and printing postcards, to the cost of postage for delivering the postcards. These costs can vary greatly. The costs will range from $ 1500 to more than $ 3000 for 5000 postcards. How much you pay for shipping, designing and printing, can all vary depending on current shipping rates, and the deals that can be found for design and printing. The higher the quantity of postcards, the lower the cost per card. This, however, leads to a higher overall upfront cost.

With postcard marketing you can easily track the success / failure rate. If you send out 5000 postcards, a 5% response rate might be expected. That means you would have 250 responses. Of 250 responses you might again expect 5% to buy your product or service. That's 12.5 products or services sold for every 5000 postcards sent out. That equates to about 1/4 percent overall. These percentages are just an example and will vary significantly. The types of products and service being sold, and whether or not there's a market for that particular product or service at the time, are two factors that will play a major role in determining the overall success of any direct mail Postcard Marketing campaign.

In conclusion, direct mail postcards are more likely to be read than emails. For that reason, direct mail postcard marketing has proved to be very successful for a wide range of companies selling a wide range of products. However, it is not for every business or every product. I would not recommend this method of marketing to someone just starting out. In my opinion there are many other methods of marketing that are far more cost effective, and have far better results than direct mail postcard marketing. That being said, should you still choose this method of marketing, please make sure you do your homework. The more targeted your mailing list, the better the results will be.

Telecoms for Business

Any business relies on technology to operate. With fast and reliable internet connections, strong mobile signals and advanced telecoms systems, it is possible to effectively communicate with customers and collectors, suppliers and partners in a variety of ways. Any business that does not have access to the latest technology is put at a disadvantage.

The accelerated rate at which digital technology has grown in recent years and our reliance on it has put great pressure on the capacity of copper based networks. The wide scale deployment of fiber (often referred to as Fiber to the Premises or FTTP) networks is being seen as the only way to address this and equip homes and businesses with what they need.

A recently released 'Building Gigabit Britain Report' compiled by leading UK businesses highlights the importance of a wide spread fiber network to the long term prospects of British business and the wider economy. As the population embracements advances in digital communications, wireless devices, remote working and competition in global markets, the need for fiber is obvious.

The Report highlights a number of ways in which the Government could, and in opinion of the authors should, support the roll out of a new fiber infrastructure. These include investing in a clear strategy that commits to 80% of the population having access to fast fiber broadband by 2026, with near universal coverage by 2030.

In regards to the regulations which currently govern the industry, it is noted that whilst some regulations help to protect customers, others are more of a hindrance to progress. It suggests that some of the financial barriers are removed and that current regulations are reworked in order to encourage both competition and collaboration from telecoms companies. This is seen as vital for innovation in communications and private investment in rolling out the fiber networks.

The report also raises the importance of advertising guidelines being enforced, so that clear and transparent information is available to the public. The success of many local economies could depend on the timely roll out of fiber and how the process is communicated and managed by local councils and telecoms companies.

Fast and Reliable Broadband

So, if fast and reliable broadband and embracing digital technology is so essential to the future of the British economy, how does it affect your business? Did broadband speed influence your decision on where locate your business? Are you reliant on the roll out of fiber in order to realize the goals in your business plan?

Has fast reliable broadband enabled you to make the most of the latest business telecoms systems? If so, your employees could be as easy to contact (by you and your customers) whether they are at their desk, out at a business event, or working remotely. You could be saving time and money by conference calling partners and clients, rather than meeting in person. You can avoid missing that important call with voice mail and printed transcripts of the message.

Many companies have not upgraded their business telecoms in recent years, it simply has not seemed like the top priority, but much like your IT, there can be significant benefits from streamlining procedures, increasing productivity and integrating one system with another.

Business Telecoms Systems

Your company may have to wait several years before fast and reliable fiber systems are in place, but you can give your operations an advantage by investing in the latest business telecoms systems. If your team are finding it increasingly difficult to manage the increasing volume of calls, or seasonal peaks, then this could be a sign that an upgrade is due.

Other indicators include issues with resolving problems with the system and the prohibitive challenges associated with adding new lines or integrating the phones with other technology. Whilst many Company Directors have concerns about the cost of an upgrade, the reality is that the latest business telecoms are often far more cost effective that older systems and can lead to considerable savings in the long term.

12 Ways to Keep Your Data & Identity Safe Online

How to Boost Your Digital Security for Peace of Mind

From the recent Facebook data break to compromised customer data at huge companies like FedEx and Delta, personal security is more relevant than ever.

In fact, it might even seem that our data is under attack!

While you can not always prevent data security issues, here are 12 ways to help you protect yourself in this fast-moving digital age:

1. Stop sending sensitive information digitally.

This may seem like a no-brainer, but many people email tax documents to their accountant, or text a password to a family member in a pinch.

2. Beware of public Wi-Fi.

Anything you send in a coffee shop or airport can be intercepted by someone on the same network. Consider using a VPN (Virtual Private Network) when you're out and about.

3. Secure your texts.

Whether you use a free app like WhatsApp or a paid Android or iOS solution, there are lots of end-to-end encryption options, ensuring only you and the recipient see messages.

4. Stay up to date.

If you do not, you could be at risk for malware, viruses and cybercrime attacks. Make sure your operating system and software are updated - many devices do this automatically.

5. Worry less about wireless.

Secure your wireless network with a password so nobody can jump onto your Wi-Fi network and steal info.

6. Be cautious of clever email scammers.

Today's phishing emails can have links that lead to realistic-looking websites. Never give out passwords or other sensitive info by email, text or phone unless you're sure that you're talking to the actual organization.

7. Lock down your laptop.

Make sure your laptop requires a password when it boots up. That way, if it gets stolen or prying eyes try to access your device, they'll be stopped before they start.

8. Wipe out data .

If it's time for a new laptop or smartphone, make sure your data is not hanging around. Once you've backed up any data you need, use a software program to permanently erase your hard drive.

9. Choose security questions wisely.

Avoid using common words in your passwords. Period. Google estimated someone would have a 19.7% success rate answering "pizza" to "What's your favorite food? Customize questions or pick harder ones to guess.

10. Avoid sites that are not https.

Https stands for "hypertext transfer protocol with secure socket layer" (other known as having a SSL certificate.) Sites without an "s" on the end are not secure if you are being asked to make a purchase or submit private / sensitive data that could get intercepted.

11. Pay attention to privacy settings.

Choose who can see the content you post on sites like Facebook and Instagram, and who can view your profile.

Opt for the highest level of privacy possible but be aware that some settings will prevent potential clients from seeing your posts, so find a happy balance that will not sacrifice your social media marketing efforts!

12. Back up your data.

If your device gets stolen or compromised, what happens to that work report or your niece's baby photos? Schedule automatic backups through your operating system or a cloud service.

While even the largest and brightest companies can be hacked or otherwise attacked, these online security tips can help you reduce some of the risks.

Also, if you're hiring a web professional developer to help with your business, make sure they're well-aware of current security issues. We build websites with our clients' safety in mind and perform regular security updates for ongoing peace of mind.

Fenugreek Breast Enlargement - 3 Things Needed For Fenugreek Breasts Augmentation

Rather than to merely ingest breast enlargement supplements and pray for miracles to occur, it is far better for you to know the facts about Fenugreek breast supplementation. Particularly, in the current worldwide marketplace for natural breast enlargement without surgery, one of the most common ingredients you will find included within top-notch breast augmentation supplements is Fenugreek.

Thus, it can become a great benefit for you to know exactly what Fenugreek breast enlargement should truly comprise. Now, you will encounter one problem when you attempt to gather research data on the success rate of this nutrition enhancing herb.

The reason why the above rings true is because worldwide or even United-States-only statistics about Fenugreek breast size remain generally lacking. The greatest supportive details happen to originate from foreign countries like China, Egypt, or India, for example, where usage of this supplement has a much longer history and people speak out about its actual and lasting benefits.

For the most part, Americans are still guessing and hoping that at least SOME partial benefit can come from herbal breast supplementation or utilization. On that note, here are the basic facts about WHAT the Fenugreek breast enlargement herb basically comprises.

-- Fenugreek contains "saponins" that also tend to inhibit the absorption of bad cholesterol.

-- Within the body, absorbed Fenugreek molecules create a fiber very similar to mucilage, providing a helpful "stickiness."

-- The Fenugreek herb can offer possible benefits in blood sugar and body weight lowering.

Yet, for purposes of natural breast enhancement, here is the reality:

Fenugreek intake tends to increase breast size plus milk production primarily for nursing mothers. Thus, only very partial perks like these can come to ordinary women who simply want to expand their breast tissue for non-feeding purposes.

However, the very slight feelings of fullness that DO come from using this breast enhancement herbal supplement are enough for many women to appreciate. Normally, ladies tend to rely upon ONLY ONE SOURCE for comprehensive breast augmentation -- and, especially in regard to Fenugreek breast enlargement, herein lay one of the central problems that cause countless individuals to miss the mark of natural breast enhancement achievement.

Enhancing your breasts in a natural way calls for MULTIPLE holistic approaches. In order to maximize your success, you must combine these techniques in a synergistic plus intentionally combined way.

The previous explanation about the PHYSICAL properties of Fenugreek provides you with a clearer understanding of its herbal foundation; however, be it known that breast enlargement supplements do NOT work successfully in an "isolated" mode. Meaning, there are at least three other things you must do in order to make herbal breast augmentation work for you.

You can use the following three tips to secure your Fenugreek breast enlargement goals:

ONE: NUTRITION -- It is possible for breasts to shrink because of poor nutrition. Therefore, consume the types of foods that tend to enhance breast appearance, fullness, and growth. Here, even Fenugreek is a food-based nutrient, and its mucilaginous consistency tends to apply an appearance of fullness over time.

TWO: EXERCISE & WEIGHT LIFTING -- Support the very foundation of your breast tissue by pumping up the muscle layers upon which they rest. You may be hearing this tip very often; however, there is one missing element. That is, while BUILDING up breast tissue via exercise, you can also use AEROBIC exercises to REDUCE the midsection of your body. Thus, a thin and firm waist line does wonders for the appearance and contour of your entire body.

Continuing with your three tips for Fenugreek breast enlargement...

THREE: Apply phyto-estrogen cream topically to the skin of breast regions; yet, using such creams in combination with thorough and safe breast massage stroking is the best way to apply them. In this way, you will be giving your breasts the PHYSICAL activity they need, plus stimulate the mild inner workings of breast hormonal function.

SEO for Business IT Marketing

Onsite SEO is related to everything on your actual website. Titles, meta decryption, internal linking, keywords density, sitemaps, alt tags for images and video. Keywords are the words or phrases that potential customers type when searching for your products or services on search engines.

Ranking high for relevant keywords matters because it brings your business to the top of the search results, helping you reach more potential customers. Offsite most important are: Listings refer to all the sites and directories where your business's information appears. Listings matter because they enable potential customers to find you or your business on relevant sites, and because they can improve your position on search engines like Yahoo, Google or Bing. If not, you're missing out on reaching consumers at the most critical stage of the buying cycle - when they're comparing products, price and services to choose a business. Do not assume that having a website is enough to succeed online. With many of your competitors already promoting themselves online, you need to make sure your web presence is effective as well on all major local search sites. The good news is that promoting yourself online and expanding your clientele can be easy and affordable. By investing in your online marketing, you can attract new customers while reducing your overall advertising budget!

One of these other SEO strategies is called ATO (Ad Text Optimization) which is a type of paid search advertising. Now, a successful SEO campaign can create organic traffic (a natural relevance to search terms instead of being an advertisement), but it could also include paid advertising, creating great quality web pages, setting up a way for owners to gauge their online success, and improving a website's conversion rate (which is the ratio of people who visit a site versus the amount of people who take action). The problem with SEO is that search engines change their algorithms and there are no guarantees on continued referrals. Because of this a business that may require a lot of help from search engine traffic could suffer losses if a search engine stops sending visitors to their site. This being the case it is advised to keep from dependence on search engine traffic. Most search marketers will share that it is better to receive traffic from links as they are stronger. For advice on how to link your business website to another website, you should seek professional company for help.

Safe Alternative To Vaniqa For Facial Hair Removal

Is there a safe alternative to Vaniqa cream for women wanting to do something about unwanted facial hair?

Yes there is! In fact, this alternative to Vaniqa was on the market some years before Vaniqa was finally approved by the FDA (Food And Drug Administration) for public distribution on prescription in the year 2000.

In the early 1990's a lesser known company operating near Toronto in Canada by the name of Nisim International was carrying out extensive research in its laboratories for a natural herbal solution to hair loss.

In 1993 they released the NewHair Biofactors range which consisted of deep cleansing shampoos and a hair growth stimulator made from natural herbs. It received a positive write up in the Medical Post of 1993 and the article listed some impressive success results from the clinical trials. (See http://www.4-hair-loss-solutions.com/baldness-medical-post.html for the full text of the article)

In the course of this research the folks at Nisim stumbled on a way to not only stop hair loss and get hair to regrow, they also found a way to stop unwanted hair from growing by interrupting the mechanism for hair growth in the hair follicle.

This led to the release of Kalo Hair Growth Inhibitor in 1997, some years before Vaniqa arrived on the scene.

Vaniqa And Kalo Compared

There are some main differences between this alternative to Vaniqa and Vaniqa cream. For one thing, Kalo can be used by men, women and children whereas Vaniqa is only for women and girls under the age of 12 are recommended not to use it.

Vaniqa is available on prescription only, Kalo is a non-prescription hair growth inhibitor.

Some may raise a question over Kalo being a viable alternative to Vaniqa because it is not FDA approved. While that is true it is important to understand the process of FDA approval.

Vaniqa was brought to the market by two powerful giants in the personal care industry, Bristol-Myer Squibb and The Gillette Company. Will millions of dollars available they put up the necessary funding to get Vaniqa through the many years of tests and trials necessary before the FDA gives approval.

The final clinical trial results showed that 58% of women who used Vaniqa found a reduction in hair growth. That means a fairly large percentage did not see any difference.

The alternative to Vaniqa, Kalo, is produced by a small company without the massive resources available to the major pharmaceuticals. They also rely on word of mouth instead of pouring large sums into advertising. As a result, Kalo has grown in popularity and since the appearance of Vaniqa on the personal care scene, it has proven to be a viable non-prescription alternative to Vaniqa cream.

Reasonable Expectations

As with Vaniqa, Kalo doesn't work for everyone. That's why the company offers a money back guarantee. Given the rate of returns and refunds however, no more than about 1%, it is evident the majority of users are satisfied to a degree.

Finding an ideal method of facial hair removal is a matter of experimentation for many women before settling on the method that suits their pocket, skin sensitivity and lifestyle.

Combining the use of Vaniqa cream, or an alternative to Vaniqa such as Kalo, has helped thousands of women make facial hair removal sessions much easier and more convenient!