Advertising Network Marketing

Advertising is essential for any business to succeed. This is also true for a network marketing business. Have you run out of leads for your personal business? Have all your friends, family and co-workers finished looking at your advertising? Are you tired of wasting money on pamphlets, magazines, business cards and other advertising methods such as expensive advertising in newspapers and mail?

In network marketing it is about reaching large numbers of people since only 1 to 3 % will join your downline. To reach a large number of people this way of advertising becomes very expensive. By the way, not many people read newspapers anymore. Newspapers are closing all the time or they are not printing a paper anymore but they are charging a fee to read it on the internet.

There are literally thousands of people looking for what you have available by using different tools on the internet. You have a way to increase advertising their network marketing business. All business owners know that an effective advertising method is the key to success. That is why companies spend a lot of money advertising on television, the radio, flyers mailed, and by making phone calls. Without advertising businesses fail. Whether it is a business with a store front, an internet based business, a health care business, or a construction business, they will fail without advertising.

After many years of minimal success in network marketing businesses many network marketers are finding these features offered on the internet to increase advertising results in their business beyond their wildest imaginations.

The largest audience to advertise to is on the internet and there are many new ways to expand advertising and automatically build relationships with those who are looking at network marketing. Some of these advertising tools available are: banners, personal websites, capture pages, blogs, email and autoresponders. You have the power of the internet at your finger tips to grow leads by using these advertising techniques.

These advertising tolls are very self explanatory. They provide easy to follow simple steps to create these advertisements for your business that will work for you while you sleep. The internet never sleeps so neither do your advertising tools you set up for your personal business. The autoresponder will send emails to your leads automatically when they hit your link on your capture page or blog.

Theses are wonderful new features found on the internet for any business to use to increase their productivity. They will work while you sleep building your network marketing business. Check it out.

Interview With a Network Marketing Master

Christopher Terry. By day, stocks trader. By night, network marketing genius. Because of his second "night" job, Terry will be resigning from his primary day job. The really amazing part of that is he will have done this within 5 short months of joining his network marketing company.

Within the network marketing company itself, Terry is a leader and a mentor. He does not abandon his downline members. He keeps us informed of company events and policies on an almost daily basis. He lets us know he is here to support us; as long as we are willing to do the work, he will do anything within his power to help us succeed. He is a network marketer's dream upline sponsor.

How did he do it? What is his secret? I sat down with him to find out and share with you his ideas for success.

Denise: Thank you for granting me this interview, Chris.

Christopher: Thank you, Denise!

D: How long have you been working at your career as a stocks trader?

C: I have been a Stock and Futures trader since the mid 1990's. I owned a construction business prior to that. I wanted to be able work and make money from home. Although I started trading in 1995, it was not until 1998 when I was able to walk away from my construction business and trade full time.

D: How successful were you at doing that?

C: I have done very well. I find it fascinating that I can create wealth from home. I love the fact that a person can take a relatively small amount of money and create a growing stream of income; however, it's all based on your own efforts. For example, in my business if I don't trade, I do not earn income. Also, trading takes years of dedication, time and effort to become successful; in other words, there is no such thing as an overnight success.

D: I understand you became a leader and motivational speaker in your industry. Share with me how you rose to that level.

C: I was actually in Amway for several years in the 1990s. I was fortunate to hit levels of success here in the United States in that company. I then went overseas as Amway opened up new markets, which gave me the opportunity to have an international business. I owe my "positive thinking" to that network marketing experience, since the leaders in Amway always recommended we read positive thinking books and listen to positive thinking tapes. At the time many considered it "brain washing." Today it is called "Laws of Attraction." So, l was into positive thinking and Laws of Attraction before it was a cool thing to do. That time period in my life gave me the foundation to grow both mentally and financially. I started a business outside of Amway, and then I went into the trading business.

D: What qualities do you see within you that helped you achieve success in your trading career?

C: I would have to say vision and foresight. I look at the future of what things can be, not as they are, and then I take action. I have always taken action, I am not afraid of whether that action turns out right or wrong. The worst thing to do is to have an idea and a plan but never actually do anything to put that plan into action. It is better to do something and fail than to never have done anything at all. I have always had a drive for success once I realized I have the power and the ability to become whomever and whatever I want. There is a four-letter word to success, and its spelled W-O-R-K; the reality is anything worthwhile takes work, trading and network marketing included!

D: Do you think those same qualities helped you build your network marketing business?

C: Those, and also reading positive thinking books and books on success, as well as overcoming my fear to speak to people. I was very shy growing up, so I learned to say "Hi" and start a conversation, to truly become interested in other people and what they had to say. I also am not afraid to work; if I had to dig ditches for a living, I would be the best ditch digger I could possibly be. I believe once you get your mindset right and you learn to ask the right questions, the game is 90% won, and success will be yours.

D: Tell me how you got involved in network marketing.

C: Interesting story! I was dating a girl and she was bragging about how her boss was making $5,000 a month in some business and that I should talk to him, so I did. He signed me up, and then my girlfriend, the very one who told me to speak to him, wanted me to quit because it was Amway! I told my sponsor that I had some problems and I had to quit. He told me, "Get rid of the problems." So, I broke up with my girlfriend and built Amway, and as you already know, I became very successful in that business!

D: Were you familiar with network marketing before that?

C: No, I was not.

D: What were your thoughts and, perhaps, preconceived notions, about network marketing in general, prior to joining your first network marketing company?

C: I had no idea what it was, all I knew was I had to bring people in the business with me, sell some products and I would get rich. Unfortunately, though, it does not work that way!

D: Could you elaborate on that idea? Most of us are brought into this industry with that same notion, and we all eventually experience the same rude awakening that you just described, that it is not as easy as they make it sound. So please, for the people reading this who are not yet in network marketing and are considering it, as well as for those who have started and perhaps are failing, explain what you mean.

C: Well, of course you do not just get in and get rich, this is the most common misconception about network marketing. There are people who enter the business and think everybody they know will get in with them. Then there are people who come in saying they have this "one guy that if he gets in, he will make us all rich, he knows everybody!" and it is the furthest thing from the truth. This business is a numbers game. To be successful, you must expose people to the business every single day, to be consistently meeting new people and telling others about our dynamic opportunity. The more people you come in contact with, the more likely you will find people who want to become a part of your team and earn an income with you. This is true from day one; even though you may have a list of 100 or 500 people that you know, you still want to always be in the creative mode and working what I like to call the ABC's - Always Be Contacting. You do not know where the next million dollar earner will come from.

The hardest thing for me is I cannot take the feelings inside my heart and mind that motivate me and give them to someone else, although I wish I could. The truth is, everybody has to find their own will, desire, and hunger to succeed; without them, they will end up like the rest, having some success, but not truly creating wealth. We all know or have heard the hard, cold fact that 98% of the people in this great country are broke and do not have a backup plan; if they lose their job or business, they will be 90-120 days away from poverty. People can blame it on the government, but the responsibility ultimately falls on each one of us. We should be proactive when we do not actually need to be and start our own home based businesses, which will get us out of that 98% and into the 2% income earners.

One final thought on this topic: I think the reason most people fail in the network marketing industry is that they treat it like a job and not like their own business. When you act as if it is just another job, you do the least amount of work possible for whatever pay you can get. These people want to work very few hours and get rich right away. Unfortunately, this does not happen in network marketing. Those who invest their time and effort into growing the business, even if there is no income at first, can see the vision of the future. At the beginning they will work 20 hours a day for zero pay, because they see that putting in 20 hours will pay the equivalent of 2,000 hours' worth of work one day, and eventually zero hours will pay 10,000 hours. Fortunately, in our business the compensation for our work is amazing, but if you do not expand with people, you will not take advantage of the true income potential of network marketing.

D: Thorough and well said. I would like to add that when you said one should always be in the creative mode, in addition to working the ABC's, I think the creativity part should apply to marketing your business. Be creative in your marketing efforts. Think outside of the box and create many different marketing campaigns. Utilize technology and the internet. The more you put yourself out there, the more you achieve exactly what you are saying, Chris, which is maximum exposure of the business to as many people as possible so you can increase your odds of signing up significant numbers new members into your downline. I do this on a daily basis myself, and I also make it a point to talk to people every day to make new contacts, as you have recommended.

Getting back to my questions, what were your first thoughts when you were introduced to the specific business we are in together?

C: I was actively looking for an online business to get into. I was not looking for network marketing/multi-level marketing, I was searching for an online business that was cutting edge and in which I could earn a residual income. When I saw this business it was in a cutting edge industry, doing business in 170 countries, it offered a strong income opportunity without having to sponsor people, yet by sponsoring people, it offered the ability to create wealth and long term residual income. They say to be successful you need a product that people want, need and can afford, that will be used over and over and is desired in the market place. I found it!

D: As we already know, this is not the only network marketing business you have ever been involved in. Were there any others besides Amway and ours?

C: I looked at a few others along the way, but I did not join any.

D: Why not?

C: Well, I am a high income earner in the trading world, both as a trader and an educator. I have been doing this for 17 years, and nothing really struck me as good enough for me to give it my full attention. I have seen MANY companies, products and services. When I saw the opportunity in the industry you and I are in together, I saw an industry that was young, dynamic, and that people loved. It has a place in the market because it meets people's desires to find a bargain and/or make a deal. Also, it is VERY profitable, so I wanted to be a part of it. I got in first, and then I learned about it as I grew with it. I have not looked back. I have built an incredible team that's growing in leaps and bounds. You are a part of that team, Denise, an amazing student and downline member.

D: Thank you, Chris! How do the other network marketing companies you've analyzed compare to the one you and I are in together?

C: They cannot compare.

D: Besides what you have already stated about our company when you actually found it, what made you think that this was the company to join?

C: I have no products to carry around, no juices or vitamins to purchase or sell, I did not have to sneak up on my family and friends, and I do not have to sell expensive products that I can buy in the store cheaper. We get paid to advertise. Period.

D: Now, I would like to share with our reading audience your own personal tips for network marketing success. Please tell me, what works for you?

C: Relationships are everything; your network is your net worth. I am always in the creative process and always opening doors to new people, saying hello and breaking the ice to get a conversation going. In network marketing, our job is to leverage time and money; without people on your team it becomes impossible. I would suggest genuinely becoming interested in others, going to events, whether it is a show or a business event, or any gathering where good quality people who you may want to work with will attend. I also suggest speaking to people who you would not normally speak to and might even make you feel a little uncomfortable; those are often your best prospects. We tend to feel heroic because we got the number of the drive-through window guy at Mc Donalds; meanwhile, we get false impressions of success when we see somebody dressed in a nice suit and tie and just assume they are already successful, so we say nothing to them because we think they've got it all already and don't need a change in their lives. Both of these people may be your best prospect, or your worst, but you will never know unless you open up the door and say something to break the ice. With the "successful business man" (or so we assume) who we are often afraid to approach, you can start with something as simple as, "Hey, nice tie, where did you get it?" Then see where the conversation leads.

D: Is there anything that you've done that didn't work so well?

C: Yes. As I've mentioned before, it takes years to become an "overnight success." I have made, will make, and will continue to make mistakes. It is okay to fail; the more you fail the closer you will get to winning. Becoming immune to failing is the key to success. You may wonder why I say this. Well, if you have somebody who is not used to failing and thinks failing is bad, then when he/she hears "No" enough times, it damages his/her confidence, and that person is afraid to keep trying. However, if you are not afraid to fail, you will not let those "No's" stop you. Instead, you will become more motivated to find the people who will say "YES" to your opportunity or presentation. Become a failure to become a success. This goes for ANY business!

D: What is the ONE business building idea you can share that you think is the MAIN reason you are where you are today, about to retire from trading, and about to embark on some major journeys in life, both literally and figuratively?

C: First, let me clarify something very important. The word "retire" is loosely used in the network marketing industry. I have been trading for 17 years and it is time for me to take a break. Do I think I will stay out of it for long period of time? No, it has always has been and will always be a passion of mine. I have built my name and reputation as a trader and educator, so I will most definitely return to the industry; however, I welcome a break in the action right now.

I love to help and give to others, so this is my current mission. There is nothing better than creating a profit in network marketing and helping others create wealth in the same fashion. Then, bringing my profession back into the mix, profiting on those profits as a trader too is a home run! However, I really do have the freedom to either work or not work; that is how large the income that I have created in our network marketing business is already. The MAIN reason I am where I am today is I will do whatever it takes; I will work 100 hours in a 24 hour day until I make it. As I said earlier, the main ingredient for me is that four-letter curse word, W O R K... and I have a LOW "IQ" ("I QUIT") level!

D: Lastly, you are extremely jazzed about the network marketing company we are in together. What are the defining qualities of this company that makes it so good? Based on that, what should people look for in their own network marketing company or when deciding to actually join one?

C: Well, it seems lately I am sleeping no more than 3 hours per night! The energy of the team, of the company, and of the industry has taken the world by storm, and this keeps me "jazzed" as you say! I believe I had already mentioned earlier the reasons why I like our company, because there are no products to lug around and there is no trying to sell to friends and family a product or service they do not want. I have been approached by other network marketing companies that involve selling legal insurance, utility companies, juice companies, vitamin companies, weight loss companies, you name it! I have found that ours is so simple; our work is to advertise and it takes no more than two minutes per day. I am from the Amway world. I got my PhD in network marketing. In my opinion, the most ideal situation is the one that does not require a person to sponsor people to become successful, yet offers the opportunity to earn larger income because you do sponsor, train, and motivate others, and once you help them earn income, you earn additional bonuses. I come from a world where, when you help enough people get what you want, you in turn will get what you want. Everybody has their own version of what is best for them. Some may like a particular industry. My advice? Do your due diligence, figure out what you are passionate about, and run with it. That's all.

I want to thank Mr. Terry for taking the time to answer these questions so thoughtfully and thoroughly.

On a side note, Christopher Terry is one of the most benevolent and philanthropic men I've ever met, and he does it without creating great publicity or accolades for his generosity. He believes very strongly in the idea that "it is in giving that you shall receive." I am honored to know him and very glad we have gone into business together.

So there you have it. Christopher Terry's story and his tips for helping you create success in your own network marketing company. If you want have any questions or want to learn more, please email me at denise@bettermlmsuccess.com.

Are Your Managers Ready for Generation Y Employees?

Generation Y or the "Internet Generation" will dramatically change every aspect of your business in the next five years!

Change will be constant, rapid and revolutionary. Want proof?

First, the Massachusetts Institute of Technology is putting all of their 1,500 courses on the Internet. MIT believes that the "disclosure of knowledge and information can open new doors to the powerful benefits of education for humanity around the world." That means students, educators and self-learners will be able to audit these courses when and where they want.

Second, Bob Lutz, General Motors Vice Chairman, has a blog to communicate directly with his customers. It is an invaluable way to get important information out to the market. It is also a vehicle for timely and accurate feedback. Other GM executives are setting up blogs to talk directly to and get information from their employees. By comparison, Microsoft has over 1,500 customer and employee blogs.

Third, YouTube is an Internet overnight success story. It allows people to upload and share videos over the Internet. To date they have 100 million videos on their site and receive another 65,000 per day. The company was founded in February 2005, and was never profitable. Yet, Google understands the potential of their technology and purchased the company nineteen months later for $ 1.65 billion.

While Gen X employees understand Internet, multitasking and instant communications, Generation Y members excels at use of these three tools, and they will use them to transform business. They will challenge every aspect of the workplace.

How do the different generational employees look managers?

B oomers: The boss is not always right, but the boss is always the boss. I will put in long hours to get ahead. If necessary, I will do so at the expense of my family.

Generation X: The boss is not always right, but I'm not going to be here very long. I watched my parent's jobs being downsized or outsourced so I do not have the same loyalty to a company they did. I'm not married to the company; I value my life outside of work.

Generation Y: The boss is not always right, but are they open to new ways to do business? Events like 9/11 and the Columbine High School shooting have taught us that life can be fleeting. The Internet as exposed us to new ways of approaching life and work. I want to flexibility, to be valued for my ideas and my work and I want time off to volunteer.

They are called Generation Y, as in "why," because they are constantly questioning the status quo. They are almost as large as the Boomer generation and are over 65% larger than the Generation X group. In the next twenty-five years 80 million Boomers will be retiring. As the Boomers retire, the Gen X employees will become the Gen Y's managers. However, because of their sheer size Generation Y will be the overwhelming influence in the workplace for the next fifty years.

Generation Y fully embraces technology. Today's twenty-year-old college graduate was only five years old when the Internet was developed in 1992. They have always had the world at their finger tips. They grow up with instant messaging, text messaging, cell phones, iPods, PDAs, MySpace, YouTube, multitasking and blogging. They think, and act, in terms of instant communications. While Gen X employees understand and used these vehicles, Generation Y is totally immersed in them.

Baby Boomers changed the culture on civil rights, woman's rights, and gay rights. Their world was shaped by the Cold War. The members of Generation Y were born after the Civil Rights Act was passed (1964), the gay rights movement started (1969), the first woman sat on the US Supreme Court (1975), and the Berlin Wall came down (1990). The struggles many of us remember are accepted facts in their world. Generation Y individuals overlap diversity as an accepted norm and until recently knew nothing about war. Their world has always included diversity.

Each of us has memories of some recent tragic events: the Oklahoma bombing, the Columbine High school shooting, the World Trade Center bombing, and three wars-Iraq, Afghanistan and the War on Terror. If you were a thirteen to fifteen year old, how would these events shape your thoughts about the future? In a practical way These Generation Y's remain optimistic.

Generation Y members are group-oriented, confident, goal-oriented and civic-minded. They have a more worldly view than Generation X'ers. These new employees have been coddled by their parents. As children they received trophies for simply participating on a team. Parents told them were special and capable of doing anything. Their non-school activities were scheduled (eg, karate, soccer, etc.), and their parents were not afraid to call a teacher, coach or boy Scout leader if they did not think their child was being treated fairly.

Generation Y kids have been raised with instant communication, unrealistic feedback and rapid decision making as the norm. They believe they have the world in the palm of their hand. And, with their knowledge of today's technology they do.

So what can your managers do to get ready for Generation Y employees? Generation Y employees want to be heard and valued by their company when they start with your company. They place a high value on family and flexibility and will volunteer their time to cause them feel are important. They are fearless and not intimidated by titles or corporate organizational charts.

They love variety and are not afraid of change. If they think they have a good suggestion they will take ownership of the idea. And, they will not be afraid to take the idea up the corporate ladder to be heard.

Successful companies must find ways to harness the new employee's talents, integrate them into the company and turn ideas into a competitive advantage. Progressive companies understand that learning is a two-way street. Generation Y employees will revolutionize internal and external communications. Companies have a lot to teach the Gen Y's, but they have a lot to learn from them also. That will be difficult in rigid, highly structured companies.

Jack Welsh, former CEO of General Electric, stated that "... ebusiness knowledge is usually inversely proportional to age and rank." Hiring, challenging and retaining good employees have always been the hallmark of successful companies.

Successful companies today must develop a culture of learning, sharing and embracing change. They will employ two-way mentoring, blogging, new training platforms, and new ways of hiring and promoting people.

Training Generation Y employees will change. Boring, all-day seminars will become less frequent. Generation Y employees will text message their friends during those seminars. They need the information in the seminar, but companies will have the training available in different platforms and in smaller "bite-sized" portions. These training modules will be downloadable to an employees' Blackberry, iPod or computer. The employee will view the sessions at home, or on a plane or listen to them in the car driving to an appointment.

This is an exciting and dynamic time for business! Change will be constant, rapid and revolutionary.

Generation Y employees will change how we look at hiring, turnover, mentoring, performance reviews, employee orientation, retention issues, and how we communicate with our employees and customers. Are your managers ready for this new employee?

Questions for Discussion:

1. A new employee takes approximately six months to "learn the routes," and they will probably leave the company within four years. How will your managers take full advantage of the Generation Y employee's creative energies?

1. What systems within your company need to be reviewed to take advantage of these upcoming changes?

1. How can you dramatically change the way you communicate with your customers and your employees?

Flow Experience - A Key To Happiness

What is flow experience?

Flow experience is a concept defined by Csikszentmihalyi to describe those moments when you are completely and collectively absorbed in an activity. As such, everything else is forgotten. You have total concentration and nothing else matters. You are no longer aware of what is going on around you. The rest of the world is forgotten.

When you are in a flow experience, your focus is so complete that you forget about sleeping and eating. You are not even aware of yourself; you are immersed in the activity you are engaged in.

Sincemore, since you are so engrossed in the activity, your experience of time changes. You are so absorbed that the past and future are forgotten. Time absolutely flies by, although you are not aware of this at the time. It is only when you come out of the activity that you notice how much time has passed.

You can have a flow experience with any activity that is mindful and requires you to actively participate in it. As such, good conversation, reading a novel, playing sport, working on your hobby, letter writing, gardening, even cleaning the house are examples where you can experience flow. Passive activities such as watching television and sport are not conducive to a flow experience. You will probably know when you have had a flow experience as you will get that feel-good buzz afterwards of having engaged in something engrossing.

Whilst you are engaged in your activity, you will feel completely in control and are not worried about success or failure. The activity fees effortless but engaging. To the objective observer the activity may look risky and demanding (for example, surfing), but not to you, the participant.

We all possess the ability to engage in flow experiences and the more we have, the happier we are.

Why is it important?

• Flow enables you to focus and have total control and concentration during a particular experience.
• Understanding flow enables you to focus your attention at will, rather than waiting for something to come and grab your attention.
• Your skills are being used at their very best - you are giving your all.
• It can help you achieve your goals, since you are free from intrusive thoughts and events.
• It will enhance your well-being and happiness.
• Understanding flow can help you understand why you are procrastinating on a particular issue. Have a look at the conditions needed for a flow experience and reflect on them in terms of the task you are struggling to stay.

The three conditions to a flow experience

Csikszentmihalyi stipulates three conditions that must be met in order to have a flow experience:

1. Your chosen activity should have a clearly defined set of goals. This will help you focus your energy and give you direction.
2. You want a good balance between your perceived skills and perceived challenges. The important point here is 'perceived' rather than actual. It is a mind-state. If you believe your skills far surpass the challenge, you will become bored as it will be too easy for you. Whereas, if you perceive the challenge as being too hard for you, you will become frustrated.
3. Feedback is essential. It will enable you to modify your actions if necessary, to keep you in the flow. The feedback can be negative as well as positive. It can enable you to move on and progress (providing you have the skills to do so).
How to have more flow experiences Flow can occur with any activity, provided it is mindful. What is important is how the activity is carried out. Take a look at the following tips to help you towards engaging in regular flow experiences:

• Avoid multi-tasking. Trying to do two (or more) things at once is no way to achieve flow. It is not possible to give your all to two tasks at the same time. This will reduce your enjoyment and quite possibly the outcome may be compromised. Try to cut down on multi-tasking even for the most everyday chores.
• Try not to check your email every five minutes if you are working on a computer. Choose a time to read it and give it your full attention.
• Limit your distractions. Is there anything in your environment that is preventing you from achieving flow? Temperature, noise, layout, objects, other people, level of light can make a difference.
• Determine your goals and break them down into achievable chunks. Make sure these chunks are adequately challenging to keep your interest.
• Try new activities and develop new skills. The more your skills develop, the more pleasure you will receive. You may experience boredom or frustration early on. So take care to monitor your progress to check the activity is interesting enough and within your capability. Modify your goals if you need to.
• To keep experiencing flow with a particular activity you will need to increase the challenge - one that you believe you can meet. As your skills develop, the activity can become boring as it no longer requires as much attention. A new challenge will not only up your interest but enhance your expertise.
• How is your job? You spend a great chunk of your life in work, so you really want to obtain as many flow experiences as possible. If you are feeling bored, is there anything you can do to make it more challenging?
• Try to obtain regular feedback on what you are doing. It could be from yourself or another person.
• Avoid mindless activities which you do not actively get involved in - for example, watching television.

Read more

Csikszentmihalyi, M. (1991) Flow: the Psychology of Optimal Experience.

The Gold IRA Rollover: Learn How to Invest Like a Billionaire

It's been said that imitation is not only a great form of flattery, it's also the best way of learning and modeling on the success of others. If it's financial success you're looking for, what better role model could there be than a billionaire?

What Billionaires Know

Though their world views may have little in common, billionaires like George Soros, John Paulson, and Carlos Slim have all admitted to holding a part of their wealth in gold. Even Warren Buffet, who personally prefers what he calls "productive investments," admits that gold has served investors well especially during times of inflation.

Do you remember those dark, dark days of 2008 when the stock market's near crash caused retirement accounts to lose $ 2 trillion in a mere 15 months? Guess where your money could've been at that very same time gaining in value instead of losing it?

That's right, gold.

Had you purchased gold in 2001, by 2011 you'd have seen your investment grow by 700%. Let's say that again: a growth of 700%. This same decade was also one of the rockiest economic periods in human history. As the stock market fell, gold thrived. Why? Because when the stock market tumbles and big money investors look for other safer places for their money, precious metals is often where they go.

Could this all happen again? Well, today we're inside the largest stock market bubble in history. Many experts believe it's only a matter of time before that bubble bursts again. If you do not want to again see your retirement accounts lose their value because of another collapse of the economy, the time to change your investment process is now.

Why the Billionaires Own Gold

Gold is nature's hard asset. Gold has been civilization's store of value for thousands of years because gold is a tangible and finite resource with high intrinsic value. Gold is an alternate form of money all over the world. (It was mentioned in the Bible 417 times.) Gold is not subject to the sections of dilution and devaluations of other paper investments like stocks, bonds, and mutual funds. Neither is the value of gold at the mercy of governments or financial institutions. It can not be printed like money, and unlike stocks, it will not ever merge or split. Gold historically moves against the direction of the stock market. Billionaires know that gold is an excellent way to reduce the volatility and vulnerability in their capitals.

If you want to protect and preserve your wealth, there's no better place than gold.

When Is the Best Time to Buy Gold?

Many market oracles believe, at the time I'm writing this, that gold is in the final stage of a bear market. Some experts believe that at current prices gold is still undervalued by as much as 50%. This may be the epic rise that gold experts have been overing over the years.

But even if it does not experience an epic rise in value, gold is still a necessary means to protect the value and diversify the portfolio you've got.

The best time to buy gold may be now.

How to Bring Gold into your IRA

If you have a self-directed IRA , you can direct some of your IRA funds to be invested into gold. The only requirement is that the gold meets certain purity and refinement standards. The easiest way to invest in gold is through a self-directed IRA.

A self-directed IRA investment is like a regular IRA except that you the investor get to choose how your IRA funds will be invested instead of the trustees or custodian. This gives you flexibility to invest your money in whatever way you feel comfortable. It can also ensure that you are always aware of where your money is and how it is being invested.

In this IRA the gold does not get delivered to you once you purchase it. The reason for this is that delivery of the gold would be considered a disbursement of your IRA and you would probably be obligated to pay penalties. Therefore, once you've decided to put your money towards gold, you will then have that gold delivered and held for you at a designated depository. You will be informed when your gold reaches the depository and you will never have to worry about your gold ever being taken out of the depository or used by anyone but you.

Learn What the Billionaires Know

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Learn How To Make Money Online

Do you really need to learn how to make money online? I've read about Get-Rich-Quick schemes, so why in the world should I slow down my money making effort? The word 'learning' itself indicates hard work, time spent away from your usual day activities, lesser sleep and usually, there is no fun factor to it. Learn how to make money online? Nah!

Did I realize that I had to learn how to make money online? No I did not. At least not when I first started. I chose to make money online quickly. Guess what I did? I bought a Get-Rich-Quick program! Did it feel good knowing that you are on your way to earning big bucks fast? Definitely! Did it work? Unfortunately not! I did not even come close to the vicinity of success. What did you learn from all this? I need to learn how to make money online! Period.

I consider myself lucky that I only bought one get-rich-quick program. Why? Because there are others who fall for one after another. Along the way I did purchase an affiliate program, which to my horror simply ditches you the moment your payment came through. I could not even get the package to work and I could not reach them at all! I cannot begin to tell you how angry and frustrated I was. I paid $97 for nothing! It may not seem like a lot of money to you, but to me it was an expensive mistake. Never came across my mind that I could actually fall victim to a make money online scam. Always thought of myself as a careful person but I guess with scammers getting more intelligent these days, no one is spared. If it's any comfort at all, to myself at least, I am glad that these mistakes I made happened within a short period of time. It's better to make a mistake early, realize it early, learn from it and move on before investing too much time and money. Looking at it positively, I ended up learning how to make money online!

On the Internet, there are many tips to learn to make money online, learn how to make money online guides, secret to making money online and the list goes on. No harm reading. You could even pick up some very useful information. There are plenty of ways to learn how to make money online. The difficult part is choosing which suits you best, especially when you are new to Internet Marketing. You can find many techniques to learn how to make money online but what is more important here is to understand the whole process. I am a living example of someone who plunges into Internet Marketing without understanding the process. I thought I have read enough to understand how to make money online. It was only later did I realize that I did not understand enough.

So how crucial is it to learn how to make money online? I say, and I believe many other Internet Marketers will agree, that it is very crucial indeed. Remember this. When you purchase an ebook to learn how to make money online, you are learning about how this particular 'guru' made her/his money, her/his way. While it worked well for her/him, it may not work for you. You'll complain about it for a while and as these products usually come with money-back guarantee, you end up asking for refund. And then what? Next? Bought a few more, spent a few hundred dollars or even thousands, digesting each and every one of these ebooks and then try to deduce what works, what does not, how to start and where to start. You have invested lots of time and money, are you certain that you have made the best deductions on how to make money online? You can confidently answer 'yes' if you have made the money online again and again. After all, you are looking for a long-term income and not just some quick unsustainable income. Right?

For those who are just starting out, there are many credible ebooks available to learn how to make money online. Implementing the techniques taught is what I find most newbies are handicapped with. It does not get any easier when you are doing it alone. Some people are naturals. I fall into the category of the majority; people who need help and guidance. I took my first 'real' step to learn how to make money online by enrolling in an online 'university'. Finally, I patted myself on the back for taking that first 'real' step. I have chosen to educate myself to learn how to make money online. I am not a millionaire... yet (hey! I'm allowed to dream you know) but I am no longer far from the vicinity of success. I am success!

Work From Home - Make Money Online With eBay Store

By now you have probably heard plenty of success stories of people that have managed to utilize eBay to make money. The degree of success varies, but generally speaking there are certainly enough tales of financial gain out there to make anyone with even a tiny bit of entrepreneurial spirit perk up and wonder if they too could pad their income through eBay. The problem that most people run into, however, is that even those with a keen business sense and a natural talent for knowing how to find a make a sale do not typically know the tips and tricks that must be used on eBay to get a leg up on the competition.

While it certainly matters what you are trying to sell, there are other factors that will affect your trends of success. Understand that you are essentially using eBay as a store front and many of the traditional rules of making a sale apply. You have to be able to make yourself available to the customers, show that you can offer a better deal, and generally find a way to attract all of these different consumers to your product. Obviously, if you are not selling anything you will not be making any money; very soon you will most certainly need to begin mastering the different tactics that successful sellers use to attract customers to their listings, but before that you must become acquainted with the most basics of eBay.

What you want to do with eBay will determine how you need to approach the entire of your situation. If you intend to mainly use the service to attempt to try and sell a few items that you just have lying around the house then you might be well served simply by creating a few listings with catchy titles and allowing the bidding to resignation. However, if you are going to be using the service often or to sell several items, you may consider some of the other options that eBay offers. For example, one popular option that is offered is the ability to create an eBay "store".

If you tend to offer items along a particular theme, antiques, for example, then a store can provide users a quick, easy way to peruse your wares and to frequent your offerings on a fairly regular basis. This provides you with the opportunity to have a base of interested customers that are constantly updated on your new items and what you have to bring to the table. Additionally, as with most other eBay items, you do not actually have to offer the listing as an auction; it is completely within the realm of possibility to price the item yourself at the amount you would like to charge using the "Buy It Now" option. You can even offer your customers the option to haggle a bit by allowing them to make an offer; you obviously have the option to refuse this offer, but you might find yourself able to make a sell if you are willing to compromise a bit.

This, essentially, is what you need to know if you are new to eBay- that the basic styles of selling an item are a traditional auction style, where the item goes to the highest seller at the end of a set amount of time, and a very store-like option where you set the price and wait for an interested party to come along and make the purchase. Knowing these things is a good start towards making money on eBay, but these are just the fundamentals.

How you present your item could very well be the key factor in whether or not you are able to profit from your eBay venture. As you know, if a customer is unable to find your item they will, obviously, be unable to purchase it. eBay differs from a traditional store front in a variety of ways, but one of the most significant ways is that customers have to find your item by a text search, usually. This means that there are any number of problems that can occur and make someone who is otherwise interested in buying your item unable to find it.

For example, let's say that you make a spelling error when you list your item. This is going to make it significantly more difficult, sometimes even impossible, for someone who is looking for exactly what you have to offer to be able to find it. Basically, this means that you will have valuable equity locked up in an online limbo because no one is able to find your item to purchase it in the first place. You absolutely have to make sure that you do not make any errors such as this listing your product.

There are other aspects of the title, however, that are immensely important. It is not just enough for a buyer to be able to find your item; you need to try and make sure that they see what you are selling before they see the competition's merchandise. This means that you must be selective with the words that you use in your title, and even quite picky in the order of the words themselves. If at all possible, use Terapeak to try and discover what keywords customers search with to find products related to yours. These are the words that you need to use. Remember that you only have 55 characters so you have to use the most relevant keywords in the shortest space; these keywords are what will help you to be towards the highest results. If you need to communicate something else to a potential buyer you can use the subtitle feature; be aware, however, that eBay does not use this section to check for keywords, so keyword spam in this area is fruitless.

Additionally, you should be aware of the amount of time that an item is on sale for. If you have the item listed as a "Buy It Now" item this is not necessarily as relevant; if there is not very much competition on eBay from similar items it may be that you simply need to wait for the right customer; alternatively, lowering your price might be a good idea. However, the aspect in which you really need to be aware of time is the auction. Many sellers choose to put their item up for sale for the entire duration of seven days. This might seem to make the most sense- after all, the longer an item is for sale, the more opportunities people have to bid. This train of thought while being sound, is untrue.

If you pay very much attention to the various auctions on eBay you will notice that a sort of a bidding frenzy begins to ensue as the item approaches the end of the auction period. Once an item has less than a day remaining it becomes more immediate, and therefore more interesting, to a customer. In the last few hours customers are bidding constantly. One reason for this is the way in which eBay displays search results. An item with less time remaining will appear higher in the search results than an item with similar keywords but more time left. This means that you have the option to use good keywords and put your item on auction for a shorter amount of time to move your merchandise up the list of search results; additionally, you will still be able to attract the feeding frenzy type of bidding that occurs as an item nears its end. You can make the same amount of money in less time by making sure that your item is markeded properly.

Marketing is at the very soul of using eBay to make money. The odds are fairly strong that you will not be in a niche market and that you will have to struggle against competition to be able to really get a foot in the ground. If you are just starting out you can be at a distinct disadvantage against sellers that have been using eBay longer. For example, feedback is an important tool that many use when evaluating whether or not to make a purchase. Without good feedback you are fighting an uphill battle. There are, however, some tricks that can help you to overcome these obstacles and make a move on the competition.

Essentially, you must build your reputation as a quality seller from scratch. While it might be tempting to copy what it is that your competitors are doing, approach this from a customer's point of view. Why would a consumer purchase the exact same item from an unknown seller when they could get the guarantee offered by high positive feedback for the same price? It is not enough to simply do the same thing that your competitors are doing; you have to go above and beyond. To make any progress, you must outperform them.

One of the things that you must consider in the beginning is to offer your product at a lower price than other sellers. It does not have to be significantly lower, maybe as little as five or ten percent. However, a lower price can be the perfect way to sway buyers who might have otherwise made their purchase from your competition. This is not the only way to attract positive attention, however.

Depending on what it is that you are selling you might be be able to include a bonus item, something that is not very expensive if you have had the receipt to purchase it at a very low cost. For example, let's say that you are selling a smart phone- well, typically a new phone comes equipped with a charger and the necessary cables, but not a mobile charger. If you so desired, you could invest in a few of these and distribute them as a bonus with the order- you can often get a regular charger for which the owner supplies their own cable for only a dollar or two; it is a small gesture, but one that may influence a buyer to give you their business instead of your more popular competitor.

You can do other things, such as offering free gifts, that can help to build customer loyalty. For example, something as simple as including a small piece of candy with the package can be seen as a good will gesture; people will remember that you went the extra mile to make their experience just a little more pleasant, and if a mistake ever happens they might be more likely to give you a bit more leniency.

Shipping is also of the utmost priority. A common tactic that many eBay sellers attempt to use is to make a profit by charging more for shipping than it actually costs; this is not an encouraged idea. The point is to build up a great reputation among the eBay community to ensure your possible customers that you are trustworthy and will deliver their item, as promised. Padding extra costs into the purchase price very often results in very negative feedback.

You do not have to offer free shipping, but you do need to do everything within your power to make sure the buyer receives their item as soon as possible. Try to ship the item the same day that the offer closes, and be sure to supply the buyer with a tracking number so that they can keep track of their package. If something goes wrong in shipping this allows them to know the mistake was not yours; while they will not be pleased at the delay, most people are basically reasonable and will not hold this against you when leaving feedback.

Along the same idea of ​​customer service comes the feature of eBay to allow a potential buyer to ask a seller a question. If you happen to get a question from a consumer be aware that this person is, most likely, very interested in your merchandise. It is in your best interest to answer this question as quickly, and as honestly, as possible. You must do all of the little things that your competitors do not to build up positive feedback and to get the critical traffic you need as you are just getting started. The way to make money with eBay is to market yourself, market your product, and ensure people that you are a quality seller that makes sure they receive their item quickly and in the promised condition. Once you have established these things customers will be drawn to you; this is where you can begin to make money.

Top 10 Car Drawing Books For Beginner Artists

1. How to Draw Cars Like a Pro, 2nd Edition

In this long-awaited follow-up to the best-selling first edition of How to Draw Cars Like a Pro, renamed car designer Thom Taylor goes back to the drawing board to update his classic with all-new illustrations and to expand on such topics as the use of computers in design today. Taylor begins with advice on selecting the proper tools and equipment, then moves on to perspective and proportion, sketching and cartooning, various media, and light, shadow, reflection, color, and even interiors. Written to help enthusiasts at all artistic levels, his book also features more than 200 examples from many of today's top artists in the automated field. Updated to include computerized illustration techniques.

Author: Thom Taylor

2. How To Draw Cars Fast and Easy

How To Draw Cars Fast and Easy is a 134 page car drawing guide in downloadable e-book format, jam-packed from cover to cover with all the tips and techniques previously known by only a small hand of professional designers. This program contains all the information you'll ever need to draw perfect looking cars quickly and easily that will amaze your friends.

Author: Tim Rugendyke

3. How To Design Cars Like a Pro

This book describes how car design and technology work through the eyes of the most talented and powerful car designers in the world. The interviews give a deep understanding of why we see what we see on the highways of the world. Author Tony Lewin has been a highly regarded magazine editor on the world stage for so long that some of the top young guns revealing all in this book were hanging on his words just a few years ago.

Author: Tony Lewin

4. How to Draw & Paint Cars

This book is not about learning how to draw and paint fashionable cars, super cars, tarted up street or 'cool' cars as referred to by some motoring journalists, it is about drawing and painting all types of cars. The author has endeavored to distill experience from many years creating images on this subject into a book that will help and encourage those keen to draw and paint cars, both for pleasure or as a career. The author takes you through the history of the car from it's conception in 1885 to current models with sketches and paintings created in a variety of mediums, with examples and step by step guides. Readers are encouraged to develop their skills, whether raw beginners or accomplished artists. The road to success will not be easy, but, through this book you will learn all the techniques short cuts accumulated over decades by an accomplished commercial artist. Whether for business or pleasure this book is THE handbook for automotive art. With 185 illustrations and step by step guides this is a must have for any budding auto artist.

Author: Tony Gardiner

5. How to Draw Cars the Hot Wheels Way

This book provides excellent how-to-draw detail that is appealing and easy to follow for Hot Wheels (tm) and drawing enthusiasts from ages 10 to adult. Detailed drawing techniques with descriptive captions allow readers to create their own automated designs. Illustrations emphasize how to draw fantasy, custom, concept, and hot rod cars. Author Scott Robertson uses original Mattel art throughout the book. With real Mattel artwork featured in detail, the bo0ok has great appeal for collectors, even if they are not aspiring artists. Because Hot Wheels (tm) diecast cars are modeled after both real and fantasy vehicles, the techniques and interest to readers is the same as for real-life car enthusiasts. Officially licensed by Mattel.

Author: Scott Robertson

6. H-Point: The Fundamentals of Car Design & Packaging

The ultimate reference guide for car designers and automotive engineers! H-Point was written by the pioneer of the Vehicle Architecture course at Art Center College of Design, Stuart Macey along with the Director of Advanced Mobility Research, Geoff Wardle. Currently used as the educational handout for the transportation design students at Art Center, it will now be available to aspiring car creators everywhere, clearly organizing the packaging standards that apply to car and truck design; along with insightful graphic explanations, this book demystifies the automotive design process and allows designers access to an illustrious careers worth of knowledge.

Author: Stuart Macey

7. How to Design Cars Like a Pro

This comprehensive new edition of How to Design Cars Like a Pro provides an in-depth look at modern automotive design. Interviews with leading automotive designers from Ford, BMW, GM Jaguar, Nissan and others, analyzes of past and present trends, studies of individual models and concepts, and much more combine to reveal the fascinating mix of art and science that goes into creating automobiles. This book is a must-have for professional designers, as well as for automotive enthusiasts.

Author: Tony Lewin

8. DRIVE: vehicle sketches and renderings

DRIVE features Scott Robertson's very latest vehicle designs intended for the video game space communicated through skillfully drawn sketches and renderings.

DRIVE builds upon the success of his prior two vehicle design books, Start Your Engines and Lift Off. Featuring four chapters, each representing a different aesthetic theme, Aerospace, Military, Pro Sports and Salvage, conceptual sports cars, big-rigs and off -road vehicle designs are beautifully represented through traditional and digital media sketches, and renderings.

Author: Scott Robertson

9. How to Illustrate and Design Concept Cars

Beginners will find an easy-to-follow introduction to the topic, while more experienced designers can find new inspirations by reading about the author's workflow process. A very interesting book for everyone who loves drawing and rendering cars.

Author: Adrian dewey

10. Start Your Engines: Surface Vehicle Sketches & Renderings from the Drawthrough Collection (Air Vehicle Sketches)

Start Your Engines compiles works from Scott Robertson's vast archives of ground vehicle drawings and renderings, and features the following chapters: Cars, Bicycles, Snowcraft Mechanimals and selected work from the conceptual design of vehicles for the video games Field Commander and Spy Hunter 2. The Cars chapter reviews about half of this book and features original designs both futuristic and retrospective.

Author: Scott Robertson

7 Top Tips to Car Salesman's Or Saleswoman's Success

Given that car sales account for 19% of total US sales in 2000 (source: US Small Business Administration), a lot of people are buying cars which mean that they are a lot of people selling cars. Additionally, new car sales have dropped from 63.4% in 1989 to 60% in 1999. Selling cars is not easy given that many still have a negative perception of car salesmen or women. Hopefully, these 7 tips may help you to sell more cars.

1. First and Foremost YOU need to think of yourself as a business. Car sales people work for an auto dealership, but most work on a salary and commission basis. When your compensation is commission based, this means you have more control of your destiny and should view yourself as a business instead of just a sales person.
2. Adopt a Planning Attitude. If you do not have a plan, then you are on some else's plan - usually the successful car saleswoman or salesman. As a practicing performance improvement consultant or coach for the last 10 years, I have observed that most people plan less for their own lives than they do for a simple visit to the grocery store.
3. Learn how to prospect. There exists a fundamental belief that the auto dealership is responsible for bringing traffic through the door because the dealership owners have all those "big bucks" for media advertising. Given that 80% of all new sales comes from referrals, would it not make more sense to prospect individually rather than simply on outside resources to control your destination? Those media efforts usually bring in suspicions, not prospects. Use your time wisely by focusing on prospects those who have a need, dollars and are a decision-maker. Do not rely only on the auto dealer to send out letters. Take the time to write some handwritten notes.
4. Improve your sales skills to make more money. Today's buyers are far more savvy than years ago. Learn how to cultivate and develop long term relationships. Consider a proven buying / selling sales process where marketing and selling skills are united to deliver to the desired results of another sold car. New car sales to used car sales are far more relationship based selling than years ago when car sales was a commodity sale.
5. Establish your sales goals using your great planning attitude. If you are a car salesman or car saleswoman and have 300 customers and the industry average sales cycle is 3 years, then every year you should be selling 100 cars. Focus your efforts of those who will be buying a car this year, but remember to continue to touch those who will potentially be buying another car in 2 or 3 years. HINT: Use the WAYSMARTcriteria for goal setting.
6. Identify the attitudes or beliefs that are obstacles to your success. Working with those in the auto industry, I have heard countless reasons why sales can not be made. However, when these reviews are reviewed, they are usually unfounded reasons based upon existing attitudes and beliefs. For example, "corporate has ruined the car industry by posting prices on the Internet. Everyone knows everything about the car." My response is "if price was a real objection, then everyone would be driving a Yugo or a Chevette. HINT: When you change how you look at things, the things you look at will change.
7. Make managing yourself priority number one. You must learn how to maximize your time especially in the area of ​​time management, ongoing professional development such as through business coaching training and personal life balance. The auto industry is truly a 24/7 business given that cars are with us each and every day of our lives. However, it is important not to lose sight of your personal life including family, friends, physical health, etc.

Yes, you can be an incredible car salesperson who can increase sales through these 7 simple car salesman tips. Just remember, sales regardless of industry is all about knowing your numbers and then multiplying your activity to secure those desired results.

Day Trading Rules to Live By

Most people looking to make money in the markets believe that the answer lies in finding some simple technical analysis strategies that will catapult them to profitability.

The truth is that trading is not as simple as beginners believe. It is a profession, and like any profession it requires a learning curve. Reading a book or getting a few simple "tips" is not going to turn you into a professional trader.

After studying for a length of time, it's not uncommon for students to begin their search for the "holy grail."

They search for more indicators, chart patterns, gurus, alert services or the latest secret day trading strategies and other things that will provide their answer to becoming successful.

But here's the fact. Success lies within you .. and it will not come easy.

In fact, one of my favorite success principles is this:

"Successful people do what unsuccessful people are unwilling to do."

Let's apply this to trading in the form of my list of "Day Trading Rules to Live By" ... all of which have to do more with you than with the market.

1. The consistency you need is in your mind, not in the market. Many in the market get frustrated because the market often behaves differently than they expect. You can not rely on the market to be consistent. It is a largely a random walk. But there are times when the market does setup with a probability scenario that gives you an edge. Your job is being consistent in trading those probability setups and trade them every time they occur.
2. Trade like a cat. Most beginners over trade. It's one of the most common trading sins. Your job is to be better than other day traders in having the discipline to wait like a cat in the brush until just the right moment (your high probability setup) and then jump on the trade without hesitation.
3. Successful trading is simply a game of not making mistakes. Keep a list of your day trading rules posted on the wall or on your monitor and then follow those rules perfectly. You must be more disciplined than the average trader. Never depart from your rules no matter how good a trade "looks" or "feet" to you if it violates your objective and back-tested rules.
4. Only trade when you are in an optimal emotional state. Never trade when you are tired or are in an emotionally unstable situation (after a fight with a spouse or friend for example). Day trading is more like athletics than academies. Trading on such a short time frame requires you to be able to make split second decisions, and you're risking a lot of money when you do. Make sure your mind is sharp and your emotions are centered.
5. Keep a detailed trading log. Every day trading course I've seen has a trading log. Yet my experience in dealing with trading students demonstrates that less than 10% of them actually use it. This is a huge mistake. Not only should you log every trade, but you should also record how you felt and what you were thinking as you took the trade. In this way your logs will become a type of "biofeedback" mechanism for you. Personally, this was the difference that made all the difference for me.

These 5 day trading rules are not the type of rules that you were probably looking for. The masses want rules about indicators, price bars, where you get in and where you get out.

Granted, you definitely need clear objective rules about those things as well. Yet thousands of traders have those types of rules, and yet continue to fail because those rules are about market action.

They fail because they do not have, or do not follow, the more important rules the rules about their own action.

If you find yourself resisting the importance of these rules about your own behavior, realize that you are one of the masses who feels the same way. But since since the masses fail at day trading, you must set yourself apart and do something different than them.

Following these 5 day trading rules are what the retail traders fail to do. Not because they can not do them, but because they are unwilling to do them. And remember, "Successful people do what unsuccessful people are unwilling to do."

Online Money Making Tips

Online businesses are some of the fastest growing businesses in the world. Take for example Amazon, which grows from selling just a few hundred books a month to a multi-billion dollar business. This is just one of the numerous websites that are exploding in growth online.

But is the internet a practical place for the average joe to make money, or does it require a tremendous amount of luck? We think that if you just follow a few easy steps, not only will you reduce the risk of getting scammed, but you will also find your success dramatically increasing.

1. If you find yourself spending much more money than you're making, or if a program requires you to spend $ 1000 to join their "exclusive" money making group, stop. Do not be a victim to these scam artists, who have perfected their predatory ways.

2. Myth # 1: It makes money to make money. We at Joe's say that if you can not make money without money, you can not create money with it. Find ways to increase your revenue without spending a dime.

3. Spend time every day working on your business, even if for just fifteen mintues.

4. Do not just rely on one author's advice. Research a particular claim before testing it out. What one author says may be out of date or even worse, just a scam. Knowledge is power and the more you gain about internet marketing, the better off you will be.

5. Learn from your competition. Your competition is by far the best teacher you will ever have. Do not copy their exact methods, but learn how you can improve on what they did.

6. Patience. Online marketing is just like any other business, it is not a lottery. Sucess does not happen overnight. However, great success can happen and you can be a part of it. Good luck.

Joe's Guides [http://www.joesguides.org]

How to Make Email Marketing Works for Your Business

Topic 1 ~ Your Email Subject Lines ~

How To Write A Good E-mail Subject Lines That Works?

Here are the 5 tips:

1. Ask a question. One of the best ways to get a reader's attention is to ask a question. But like a trial lawyer questioning a witness on the stand, make sure it 'll get you the response you're looking for. "What's the best way to grow your business?" is a great subject line for business owners. After all, what business owner would not want to grow his or her business? Or let's say you run a health club. An e-mail with the subject line, "How can you lose 5 pounds in one month?" would certainly be compelling. It's important your question to be relevant to your audience.

2. Be a tease. A clever subject line can be enticing. When it's done right, reader curiosity is piqued. They want to know more - and they'll open your e-mail. Writing a teaser-style subject line requires some creativity, and your content needs to deliver. A company that sells high-definition TVs could use the subject line, "You're not going to believe your eyes" as a teaser to introduce a new addition to their product line.

3. Tell it like it is. Often, what works best is to say exactly what you want your reader to know. Examples of this straightforward approach are, "Sale on all sweaters this weekend," "Master jazz pianist plays live this Friday" and "The seven secrets of a profitable business." This just-the-facts approach works especially well when you can appeal directly to your audience's interests. It's also the best approach to use when you send a newsletter.

4. Remember "WIIFM". When a person gets your e-mail, the first thing they consider is "what's in it for me?" They have a decision to make. Do they open your e-mail, leave it for later or delete it? If there is not something about the subject line that lets them know why it's worth their precious time to see what's inside, then the choice will be clear. Keep WIIFM in mind when creating every aspect of your e-mails, including the offer, content, images - and most definitely the subject line. It's all about them. They know that; just make sure you know it, too.

5. Get personal. The more you can make each contact feel you're speaking directly to them, the more effective your communication will be. Whatever style of subject line you use, you can make it personal by using the word "you." Professional copywriters know the secret of using this powerful little word. Just look at the advertisements, mail and e-mail you receive. A few examples are, "Find the right swimsuit for you," "You can save 50 percent on travel," and "You're look phenomenal in a custom-tailored suit." "You" is ideal, but "your" works too.

6. Not sure which approach is right for you? Try them all, and then show a friend or colleague to get their feedback. Pick the one you believe will be most effective for your audience. Whichever approach you choose, it's always worth spending the time and effort to write a great subject line. Because if your readers do not open your e-mail, they'll never have the chance to read the important message you've created for them inside.

Topic 2 ~ Increase Click-Through Rate (CTR) ~

How to Increases Click-Through Rate (CTR)?

Here are some guidelines:

1. Include a feature, a benefit, and an advantage in the opening. This needs to be used in a subtle way, but in the opening you're really doing a small marketing job for this issue of your email newsletter. Highlight an article or two that are important, explain what you're providing the readers that they will not get elsewhere, and tell them what the benefit will be. A great example is something like "Nokia and Sprint announced second quarter earnings today. Learn what our Wireless Week experts say about the results, and what effect you can expect them to have on the industry at large."

2. Put the email newsletter in the context of your readers' day. This goes hand in hand with the last point. Your readers are busy, and if you can make a compelling case for why they should stop what they are doing and take a few minutes now to read your email newsletter, you'll get them in. We recommend editors reference important events, upcoming trade shows, or other things that say to the reader "You will find it worthwhile to stop and read this email newsletter now, because the information in it will help you stay on top of your business."

3. Keep it fresh. Do not craft a "perfect paragraph" and use it issue after issue after issue. One of the keys to success is to keep the copy fresh and highlight items in that issue of the email newsletter. If you use the same generic language repeatedly, people will stop reading it and it'll be a waste of your time.

4. Keep it short. This is critical. We recommend no more than two to three sentences - just enough to get them interested and pull them in to read the rest of your email newsletter.

Try it out and see the results! This is just one of the simple things you can do to engage your reader and optimize your CTR.

Topic 3 ~ Killer Email Sales Letter ~

How to Write Killer Email Sales Letter That Get Results?

Here are what we've found works best. Use these tips correctly and your results will skyrocket.

1. Your email "from" sender line should be your brand name or company name and stay consistent. Use your own personal name only if that is your brand image.

2. Send emails only when you have something to say that will benefit the reader. No fluff. No filler. You must be relevant. If you can not be, do not send an email until you have something beneficial to say.

3. Start your emails with the specific benefit the reader can get from your message. You have no more than 3 seconds to pass the crucial "what's in it for me?" test.

4. The copywriting tone and language should be personal and conversational, instead of stuffy and "corporate".

5. Make a specific offer to the reader and, if possible, include a short deadline by which he must respond to get it.

6. Use as much copy as is needed to fully pile on all the benefits the reader will get by ordering, answer objections, create urgency, and close the sale.

7. Test your subject lines and offers on small segments of your list before you send the email to your entire list.

8. Include "Email this to a friend" service in all your communications for pass along and viral marketing.

Topic 4 ~ Good Call-to-Action ~

Get More Clicks With a Good Call-to-Action!

The call-to-action is a determining factor of your click-through rate. It is an important component of your email copy because it answers three important questions for the recipient. They are:

1. What you want them to do

2. Why they should do it, and

3. How to take that next step.

Whatever action you want your recipients to take, you can make it happen more often with a good call-to-action. First, decide what you want them to do:

1. Buy something

2. Sign up for a service

3. Fill out a form

4. Read an article or get more information

5. Visit your website or store

6. Make an appointment

Etc ...

Then, make sure you incorporate these 6 characteristics to get the results you're looking for. Make your call-to action:

1. Visible - People read, react, make decisions and take action differently. Some make decisions right away ("You had me at hello.") And some need more details ("I'm from Missouri."). Place call-to-action links in the beginning, middle and end of the email so that recipients can click whenever they are ready.

2. Clear - Stick to simple words, short phrases, bulleted benefits and paragraphs of 1-3 short sentences. Include appropriate graphics and cut the clutter by making effective use of white space.

3. Compelling - Use action-oriented verbs and phrases: "buy now," "call today," "save" and so on.

4. Rewarding - Offer an incentive or reward for action. For example, "Act now and also receives ...," or "the First 100 responders will be entered into a raffle to win ..." The giveaway, or prize, you choose should be closely related to your product or service. That way, you will be targeting customers who are interested in what you have to offer, not just the latest gadget.

5. Urgent - The longer an email sits in an inbox, the less likely it is to be acted on. Create a sense of urgency to get a more immediate response. Try limiting the offer to a specific time period, to the "first 50 customers," "while supplies last," etc.

6. Direct - Your call-to-action links should go to the appropriate page on your website with more details on the specific product or service you're promoting. If you do not have a website, the call-to-action might be store locations to visit or a number to call for an appointment.

Keep in mind that, in addition to repeating your call-to-action, you can vary your call-to-action to appeal to different types of buyers (and to fit your sales cycle). For example: "Click here to buy now" will naturally work better with loyal customers. The softer, "Click here to learn more" may be better for newer prospects.

Topic 5 ~ Avoid Common Pitfalls ~

Read Your Email Message Backwards to Avoid Common Pitfalls

Here are some common problems to look out for:

1. Misspelled words - It's a good idea to spell-check a document, but it's not enough. A spell checker will not catch every error.

2. Wrong word used - This is why a spell checker is not enough. A spell checker will only flag words it does not recognize. It can not tell if a legitimate word is used incorrectly. Some words commonly confused: accept, except; your, you're; then, than; there, their, they're; cite, site, sight; lay, lie; loose, loosen, lose. Also, look out for missing "r" in the word "your." It's easy to overlook a sentence such as "Visit our Web site now to receive you free copy."

3. Grammar error - Again, if you know you're not a good writer, have someone else look your writing for grammatical errors. Mistakes make you look bad.

4. Punctuation error - This is another area where you'll benefit from a review by someone who knows their stuff. If you're determined to do it yourself, purchase a good grammar or style book. One of the most common punctuation problems: Too many stupid commas!

5. Vague or confusing statement - Make sure every sentence is crystal-clear. You do not want your promotional message to raise more questions than it answers.

6. Ilogical statement - Read over what you have written slowly. At the end of each paragraph, ask yourself: "Did that make sense?" Rewrite so that it does.

Topic 6 ~ Frequency of Sending Emails ~

How Often (Frequency) Should You Send Email?

There's no quick answer to the frequency question. It depends on the goals for your email and the type of content you send. Some rough guidelines:

1. Mail at least once a month. Mail less often than this, and you risk being forgotten by recipients. Monthly is the bare minimum if you want to keep your brand or company name top of mind (a common email goal).

2. Let content be your guide. Look at what you provide readers and you'll get a feel for proper frequency. Analyze how often the information changes and how quickly readers must receive it to act on it.

3. Work within your resources. A daily email requires many more resources than a monthly. Better a well-done monthly email than shoddy weekly or daily. It's recommended to start with a monthly. Once that's going smoothly, they can think about moving to weekly. You need to walk before you can run!

4. Watch for trends. Declining response, open, and click-through rates can be signs of list fatigue. Although some decrease is normal, watch carefully and cut back frequency if you see a problem. Do not assume if the unsubscribe rate is stable you're OK. Many people prefer to forward email directly to their delete folder rather than unsubscribe.

Topic 7 ~ Understanding Spam Filters ~

Understanding Spam Filters to Avoid Your Emails Get Junked!

If you send email campaigns long enough, you will inevitably run into spam filter issues. On average, you can expect 10-20% of your emails to just get lost in cyberspace, mostly due to overzealous spam filters. Unfortunately, there is no quick fix. If you want to avoid getting your emails junked by spam filters, you have to understand how they work.

Generally speaking, spam filters look at a long list of criteria to judge whether or not your email is junk. For example, they might look for spammy phrases like "CLICK HERE!" Egypt "FREE! BUY NOW!". They'll assign points each time they see one of those phrases. Certain criteria get more points than others. Here's a sample of criteria from Spam Assassin, one of the most popular spam filters out there:

o Talks about lots of money (.93 points)

o Describes some sort of breach (.32 points)

o Looks like mortgage pitch (.297 points)

o Contains urgent matter (.288 points)

o Money back guarantee (2.051 points)

o Why Pay More? (1.249 points)

It's easy to use "spammy" keywords in your email without even knowing it. Here are some common ways marketers unwittingly trigger spam filters with their campaigns:

1. Using spammy phrases, like "Click here!" Egypt "Once in a lifetime opportunity!" too many times in your email. Sometimes, you can not avoid phrases like "FREE SHIPPING!" but use them sparingly, and do not do anything else risky.

2. Going crazy with exclamation points !!!!!!

3. USING ALL CAPS, WHICH IS LIKE YELLING IN EMAIL

4. Coloring their fonts bright red, or green

5. Coding sloppy HTML (such as converting a Microsoft Word file to HTML)

6. Creating an HTML email that's nothing but one big image, with no text (since spam filters can not read images, they assume you're a spammer that's trying to trick 'em)

7. Using the word "Test" in the subject line (agencies run into this all the time, when sending drafts to clients for approval)

Topic 8 ~ Why Email Marketing Does not Work? ~

If Your Email Marketing Does not Work, Think Again Why?

Before you arrive at the faulty conclusion that email marketing does not work, let's look at this from a different perspective for a moment that would make your emails ineffective.

First there's what you are writing in the body of the email. If this is your first attempt to get in touch with a prospect, what are you putting in the email? A dissertation? If it's longer than one or two paragraphs, it's too long. Look at your emails like an initial cold call. You need to laser in and deliver a compelling opening statement that's going to grab their interest and stimulate a conversation. Because there's no one to cut you off in an email or stop you from persistent pontification, people have a tendency to ramble on and on in an email, giving the prospect the life story of the product or service they want them to consider. Keep it short and focus on the one or two benefits, opening up the opportunity to have a dialogue. That's it.

Second, are you sending attachments in the first email? No attachments! It's hard enough sending an unsolicited email to a prospect. Now you're adding more barriers and increasing the opportunities of your email winding up in their spam box or junk email folder. Some people have filters on their email that if an attachment is sent it automatically gets deleted. No attachment until that information in the attachment is solicited by the person.

Third, html or text? Once again, with all the email filters people use today, you will increase your odds by sending a text message only rather than trying to get fancy with formatting, graphics and pictures. The prospect really does not care about how beautiful your email looks; they care about the core message. Beside, they will never even get a chance to see your beautiful masterpiece in an html email if it's winding up in the trash.

Finally, you are using way too many spam words. As mentioned, the largest enemy to email marketing or selling via email is the additional security that companies and individuals have on their network or computer. As such, the specific words you are using in the body of the email can be the culprit who is sending your email directly into the trash or spam box. In other words, you are using words that are often identified is spam and in turn, you email is getting flagged and deleted. Not even eye contact! The prospect is not getting a chance to, at the very least, see your email let alone read it and have a chance to respond accordingly.

Ending ~ Please Forward ~

Winning Formula For Logo Design

To get a winning logo design is the biggest desire of every company. You would always be looking for secret tip or tips to design a winning logo. Why not just follow the foot steps of successful brands. Logo designs of successful brands have become icons that are embedded in the minds of general consumers.

But always remember that your winning logo design will definitely help in building brand and corporate identity.

Before starting on with the process of designing logo, you should first consider why your company needs a logo.

a) To build corporate image

b) To build brand identity

c) To create market identity

d) To create and build consumer awareness

This is a lot to think about. But the things mentioned above are a path to achieving great logos that can help in your business growth and success.

Secret tips for a winning logo design

Many companies spend loads of time and money on their creative logo designs. But the result is a complex and sometimes misunderstood logo that becomes a part of a company's stationary. This logo is then often redesigned with the timely change in the business strategies.

Great, creative logo is not difficult to design. Follow the following step and you will finally get a good creative logo design that will help you to build your brand identity and be with you for a long time.

o Keep your product in mind. Logo must have relevance to your product and services.

o Your perception of where you would want your see your company in future

o Focus on your target market

o Corporate color theme.

o Identify some successful logos that you like

o Keep your logo design simple

o Try and incorporate your business name, message or sell line.

o Avoid complex designs

o Make sure that the logo fits your stationary and all marketing promotional materials

o Keep in mind the adaptability - make sure that your logo is made with the flexibility to adapt to all business situations, markets etc.

o Your logo design should have the ability to be memorized.

Last but not the least, you should choose a cost effective logo design company that has the capacity and ability to create your great, creative logo. You will save your precious time.

Looking For a Logo Design? Browse Logo Design Directory

How To Play Time Management Games Online For Free

1. First a warning, playing games can be addicting so remember to manage your playing time. Also be sure to download time management games from sites that you trust and always keep your anti-virus program up to date.

2. Check your browser some time management games require the Internet Explorer browser and will not work with Firefox and some other browsers.

3. Decide if you want to play time management games online or download them and then play. Please check our "Times Management Games" section for resources that is updated regularly.

4. Let us look at some of the games that you can play for free online. As you will see there are many time management games to choose from so take the time and try several of them, you will soon find out which one you like the most.

Belle's Beauty Boutique:

'Belle's Beauty Boutique' you must help run a beauty parlor single-handedly. The owner, Belle, needs your help to give all of her customers the treatments they want. Help her wash, cut, shampoo and color a crazy cast of characters. Watch them gossip, flirt, and help Belle realize her dream of creating the ultimate beauty salon.

Big Island Blends:

After arriving on Big Island you discover that the "fortune" you've just inherited is an orchard? Well, what better way to turn your fields into a real fortune than opening a smoothie stand Serve your delicious fruit concoctions to the thirsty inhabitants of Big Island in level after level of fast-paced fun. Then, use your hard-earned money to purchase a wide variety of sparkling upgrades to make your smoothie stand the best on Big Island! Colorful, fast, and fun, try Big Island Blends for a unique taste of the tropics.

Burger Island:

Help our heroine Patty turn around a run-down burger stand located on deserted Mount Tikikola Beach in 'Burger Island'. Juggle orders from demanding customers, purchase over 30 exotic mouth-watering recipes, unlock more than 40 delicious ingredients, combining up to 9 per order, all while keeping an ever-watchful eye on the clock. With 60 increasingly challenging levels, see if you have what it takes to help Patty build the best burger stand on the island!

Burger Shop:

After receiving a set of strange blueprints in the mail, you build an extraordinary food-making contraption and open a restaurant. Your goal? Make food and satisfy customers until you discover the truth behind the mysterious blueprints. Burger Shop is a fun and addicting time-management game with several play modes including: Story Mode, Challenge Mode, Relax Mode and Expert Story Mode, each with different trophies you can collect. Utilize unique food making devices to make over fifty different food items during your quest. With four play modes, over sixty upgrade items and ninety-six trophies, you can play Burger Shop forever!

Cake Mania:

Baking runs in Jill's family. Help Jill upgrade her kitchen with state-of-the-art baking tools, while serving her ever-increasingly difficult customers. Help Jill earn enough to reopen her grandparents' bakery in this fast-paced culinary crisis.

Cake Mania 2:

After re-opening the Evans Bakery, and sending her grandparents on an exotic Hawaiian cruise, Jill is back in an all-new, out-of-this-world adventure! Explore six far-flung bakery locations; serve up deliciously original creations to 18 quirky customers, ranging from Federal Agents to mysterious Aliens, and choose the path Jill will take in 'Cake Mania 22!

Delicious 2:

Uncle Antonio needs Emily's help to get out of a financial fix. Help Emily rescue her family's finances in five all-new restaurants, each with a unique menu and theme. Use your earnings to purchase decorations sure to make your customers smile. Emily's friends and family are on hand to help, but it's going to take your serving savvy to get Uncle Antonio back on track. Featuring two game modes, all-new customers, and hours of fast family fun, 'Delicious 2 Deluxe' is just the thing to satisfy your craving for fun.

Features:

* Two Game Modes

* Five All-New Restaurants

* 60 Challenging Levels Featuring New Customers

* Decorate Your Restaurant Your Way

Delicious Deluxe:

Join Emily on her quest to make her dreams come true in two game modes and seven different restaurants. Success means more tables, bigger restaurants, and a menu full of uniquely delectable items. Tasty treats may keep your customers happy, but it's going to take quick clicks and careful timing to get Emily's ambitions off the ground. Take a bite out of Delicious today!

Features:

* Two Game Modes

* Seven Different Restaurants

* Bonuses Like Bigger Trays, Chocolate, and Stars

* Five Types of Customer

Diner Dash:

Diner Dash is the action-puzzle that brings out the entrepreneur in all of us. Poor Flo! Sick and tired of pushing paper in the world of finance, she ditched her desk job and is setting out to build her very own restaurant empire. Flo's on her own now and heading for the top! It won't be easy, though. To get there she'll have to start on the ground floor and she needs your help to survive and thrive. Diner Dash combines fast-paced puzzle action with a build-your-restaurant-empire theme. You'll start with a run-of-the-mill greasy spoon and end up in a dream restaurant that will take your breath away!

Features:

* 40 challenging levels of addictive, skill-based game play that allows you to grow your restaurant through 4 complete re-models

* Five different types of customers, each with different behaviors

* Two modes of play: Career and Endless Shift

* Fun sounds, cool visual style, flashy effects, and humorous animations

* High score tracking and automatic game save

Diner Dash®: Flo on the Go:

Flo trades in her apron for a passport to paradise! But will our hard-working waitress get a chance to relax? Seat customers, take orders, collect tips and dress up Flo in hundreds of vacation outfits in the all-new Flo's Closet".

Wedding Dash":

Help Quinn, a hopeful wedding planner, make wedding bells ring! Featuring the hilarious ups and downs of wedding day drama, 'Wedding Dash"' incorporates the plate-spinning fun from the 'Diner Dash®' series with the added challenge of pulling off the perfect wedding reception. Can you keep the bride and groom happy and Quinn's business afloat? Help couples select all the details - from tasty cakes to gorgeous flowers - but once they've tied the knot, lookout for obstacles preventing the perfect party, such as tipsy guests, falling cakes, and catty bridesmaids. When the going gets tough, keep an eye out for extra help from everyone's favorite server, Flo! It's a fast-paced challenge to execute a flawless event, but for the determined Quinn, it's all in a day's work!

5. There are several types of games available, some give you resources that you have use or spend to advance to the next level. Some time management games you must complete a number of tasks within a fixed period of time while in other games you have a certain number of lives, when you have lost them the games are over. Also there are games where you can continue to play until you figure out how to advance to the next level.

6. By now you have decided what time management game you want to play. Before you start the game check the game options, select the easiest level or story mode (where available) first time so you time to become familiar with the game.

7. As you become more experienced move through the different levels or game modes. Remember one of the advantages of playing time management games online is that you can communicate with other people playing the same game, so you can always ask for help.

8. Have fun but remember playing time management games can be addictive so take a break away from your PC every now and then.

Shortly we will look at time management games that you can download and play for free, so please re-visit or subscribe to our blog.

Warm regards,

Henrik

PS. Where can you find the games mentioned above? Please go to: http://games.aol.com/browse-games/arcade/time-management/