Advanced Mobile SEO TIPS For Mobile Marketing

In 2016, Google introduced the mobile-first index system to provide the best user experience for their mobile users by prioritizing mobile-friendly websites. This new indexing system will first look into the mobile version of your website to determine the ranking. Websites without a mobile version or poorly optimized mobile websites will drop out even further in search engine results pages (SERPs). But, the good news is this Mobile SEO is simple and easy to do yourself tasks.

Advanced Mobile SEO Tips for Mobile Marketers:

Mobile SEO is nothing than a conventional SEO, creating content and tagging to make it stand out online. These white-hat mobile SEO tips will help you to avoid search engine penalties and maintain better online visibility.

1. Google My Business: mobile online marketing.

One of the most important and effective mobile marketing move that business owners can do is signing up for Google My Business account. It is free and simple, by filling the information to the best of your ability and add more possible pictures of your business. When people searching for the keyword that is related to your business, there is more likely to visible your 2nd information first. So, think of using it for mobile marketing.

2. Using social media:

According to reports, average mobile users spending their 80% of the time on social media of the total times they are spending on the mobile. These social media sites bring a huge amount of traffic to your website. So, to improve visibility to mobile users, priorities your social media marketing strategy. The frequency of posting, Quality of content and optimized social media campaign will help your brand stands out. Also, read our Content Marketing Guide.

3. Take advantage of plug-ins for mobile SEO:

If your website uses WordPress or another content management system (CMS). you can use various plug-ins to improve your mobile site more user-friendly. One of the popular CMS, WordPress offers a large number of plug-ins to optimize images, improve speed and take care of other important mobile SEO factors.

WPtouch is the popular universal WordPress plug-in that will create a Google-approved mobile version of your website. If you can't afford a professional to update and optimize your website, try these plug-ins to build a mobile-friendly website and improve visibilities.

4. Use keywords for mobile users:

It is proven that mobile users search differently than other desktop users. Optimize your content for mobile keyword search phrases to show up your content to the right people. Find the right tools to find the right keywords for your content, you can find keyword comparisons by the device in Google's Search Console.

5. Improve page loading time:

When it comes to mobile SEO, page loading time is the most important issue. There are many factors that define the page loading time. Gzip compression, Image optimization and using Google AMP (Accelerated Mobile Pages), there are some tools and plug-ins to perform this tasks and improve the faster loading of mobile web pages.

Final Words:

Digital marketing trend changed the whole scenario of marketing. Mobile SEO is becoming a most essential task for all bloggers and webmasters for mobile marketing.

TUNING-IN: A Key Element for Improved Functional Movement and Overall Wellness for Your Workouts!

When you think about health improvement, it can cover a lot of different things. Your focus for health improvement will depend on your wellness goals. What do you want to achieve? Better fitness, strength, balance, flexibility, improved sports performance, weight loss, stress management. There are many components to a well-planned health improvement program for optimal wellness and whole-body health.

Fitness however is one of the most important parts of any health improvement plan. Performing daily exercises and maintaining an active lifestyle is vital to maintaining good health. Good functional movement habits will help you achieve a strong, fit, flexible body that works well to keep you safe and injury-free for optimal wellness!

Evaluate this question; How often when you workout, do you "tune-out?"

Many people rely on their electronic toys to distract them from what the body is doing during a workout. Almost everyone works out watching TV, reading on their Kindle or iPad, or listening to music on their headphones. People do not realize that they are losing their focus on what the body is paying by paying more attention to the book, show, or song they are watching or listening to then what they're doing! The body ends up working out on auto-pilot. Who knows if the right muscles are doing the work, because we're too busy singing along with our favorite tune, or watching TV to really pay attention to what we're doing.

To get maximum benefits from your fitness activities, it's important to "tune-in" and pay attention to what the body is doing while it's moving! This is one of the great benefits from Pilates training. Usually there is no music, you HAVE TO pay attention to everything your body is doing from your head to your toes through the whole entire workout. Breathing, Control, Concentration, Flow, Rhythm, and Precision are all consistently adjusted and corrected because you're consciously moving the body.

Striving for balanced muscle development to stay fit and injury free takes focus. It takes brain-power to tell the body what to do and how to move. And then it's important to pay attention and notice if the body is doing exactly what you've asked it to do.

This is why "tuning-in" is so important! You can get much better results if you are aware of what your body is doing. Not only do you have the chance to notice if you're working well, but you can also quickly evaluate whether you're doing things right, or wrong, and make adjustments. Why waste time during your workouts. Tune-in to practice efficient functional movement habits for improved health!

By focusing on what you are doing, you will become more aware of how things feel, what muscles are really working or are not working, how easy or difficult the challenge is. Learn to be conscious of your body's posture while moving, feel the right muscles do the work, and notice if you are breathing properly!

These may all seem like simple, small things to pay attention to, but when you start taking them into consideration during every single second of your workouts, BIG results will come your way! Get the best results possible from your health improvement program, start by re-evaluating your health and fitness goals. Check out your wellness routine, then "tune-in" and see what you notice!

If you need help optimizing your form, function, and being sure you've got the right exercises in your workout program to get results, consult with a Pilates teacher or functional movement specialist. Quickly improve your functional movement habits and increase the results from your training efforts!

Better Functional Movement Habits + Repetition of Good Habits with Exercise = Amazing Health Improvement Benefits!

Make the most of your efforts for health improvement all the time! "TUNE-IN" and pay careful attention to form and function for optimum fitness.

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Computer Degrees Online Available for You

Computer degrees online allow students to acquire a solid education on any computer related course from a reputable college or university, offering online computer program, without actually attending school. It is a distant learning that harnesses the student's knowledge and skills in any computer field.

Online computer degrees provide students with the required talent to enter into a rapidly growing industry with a well-paid profession. As technology advances, the need for computer experts continues to increase. Employment opportunities will exponentially grow in this field as technology and computer use becomes more relevant to the modern life.

Anyone interested in acquiring an online computer degree can choose from any of these courses available in online computer programs of most colleges and universities.

Computer science degree

Computer science degree online will give the students the edge in terms of employment and career advancement in today's fast-paced marketplace. This profession offers a lucrative paying job with a starting salary of over $ 50,000.00, and still increasing as demand for the profession continues to grow.

Computer science is described as the study of theoretical foundations of information and computing. The students also learn practical techniques for their implementation and application in systems.

Software engineering degree

A software engineering degree online can land you a six-figure salary job once you graduate and get certified. Although, this degree is admittedly one of the most difficult Information Technology programs because its coursework consistors of intricate mathematical principles.

Software engineering is the application of engineering to software. It involves the design and development of faster, affordable and easy to maintain software.

Computer networking degree

Computer networking degree online is an off-campus opportunity for individuals to learn and maintain secure network infrastructures. Usual subjects for a computer networking program includes study of hardware devices, including routers, switches and bridges and their problem areas; wireless devices, networking security and security protocols; computer applications and software like sharing files and shared applications; working with various operating systems and programming tools and languages; and designing, modifying and upgrading to more complex systems.

Computer information systems degree

This field is among the fastest and highest paying professions in Information Technology. Individuals can get online computer information systems degree from many reputable universities offering distant learning opportunities.

The program involves designing and developing information-based systems critical for operations and management.

Web design degree

Many now rely on the internet to provide almost everything they need: from getting news to providing information, from doing business to paying bills. Virtually, almost everything is accessible and can be done with a click of button. Because of the convenient use of the internet, more and more people are turning towards worldwide web for business or even their day-to-day needs. This phenomenon has resulted in the surge of websites to cater the growing public demand, thus making web design a very profitable profession. Web designers can easily secure a good paying job whether in a company or working freelance. What's great about it is that an online web design decree is available for everyone with access to computer and internet and with some spare time to the study the course at their own space. Visit websites of colleges and universities to learn about their requirements.

Game design degree

Game design can be said to be in its early stage of rapid growth. The opportunities for development are vast and wide, and this can be observed in the increasing market needs for new and exciting gaming software. Too, the industry is constantly in need of expert game designers, and professionals in this field have very well-paid jobs. Get an online web design degree from well regarded universities to have that extra edge. At any rate, a web design degree can get a solid employment.

Computer programming degree

Programming is a critical phase of software development. It involves creating source codes that will determine how software works. In simple term, programming can be understood as the detailed instructions that tell computers what to do. As a vital part of computer engineering, computer programming is regarded as a highly intricate process that requires excellent skills and expertise in the field. That is why this profession is among the most in demand and well paid position. Major universities offer online computer programming degree, which can be completed at the student's convenience.

CAD degree

Most high-quality presentations now require Computer Aided Designs or CAD. It is the use of a variety of computer-based tools to assist engineers, architects and other design professionals produce well structured real or virtual objects. CAD software allows objects to be designed in two dimensional or three dimensional space. Online CAD degree programs or online CAD degree courses may be offered through schools like ITT Tech and Penn Foster.

If you are planning to enroll in any of the computer lessons online be sure to study its requirements, and determine whether the specific field suits your interest. Any of these courses can provide good employment opportunities.

Make Money Online - Starting Your Internet Business

Making money online by starting your own internet business is a big draw with economic conditions the way they are, many are trying to make extra or replace their income. Although the need and want are there, knowing where to start and what to market, gets many beginners very confused. Having a plan will help the confusion.

Time management is where many go wrong, they may have a regular job, or family to deal with and feel they just don't have time to start a business online. However having a plan with an effective system in place will allow even the beginner to run their business with less time.

Evaluate business opportunities When deciding what business you should set up, be sure they fit your needs and desires. Choose wisely, because by planning ahead you will be able to find many things that can be marketed by using the same type of system.

Choose one thing to market and learn the marketing techniques that it will take to make money online, by doing this before jumping to market a lot of different things at the same time, you will understand what it will take to make your business a success. Then you can take what techniques you know are successful and apply them to other markets.

By learning and improving your marketing skills, testing what works and fine tune it, you will be successful at starting your internet business. As an example: Many begin with affiliate marketing because it is easier to do, it can even be done without a web site or advertising budget.

However, as they learn an apply what the learn they soon realize that they can make more money online by having the proper tools in place, such as a domain name, web site and auto responder. These tools are used to build a list of potential buyers instead of sending them to someone else who will put them on their list and profit from you.

Another example is many start out writing articles to promote the products that they are selling because of budget restraints, but once they make enough they want to move on to pay per click or other ways to bring even more traffic, so take the time to learn and improve your skills and profit from them.

If you want to making money online by starting your own internet business, take action, make a plan so time can be managed, and you will have a system to follow. Evaluate business opportunities, and of course learn an improve as this needs to be done.

Business Retreats - Good for You, Good for Your Business

A business retreat is a holiday location specifically designed to allow corporations to send employees to allow them to pursue business development and / or strategic planning activities in a relaxing and support-filled environment. They are typically geared towards upper-management and CXO level employees, although it is also quite common to hold leadership development and team building weekends at business retreats.

Such retreats are not only good for the continued growth and development of your business - they also provide a relaxing and refreshing environment for attendees to recharge their batteries. A corporate retreat will often provide recreation activities either at the retreat or in the near vicinity. Such activities include things like golf, hiking and swimming. Many retreats (especially those located outside of city limits) will also have a strong focus on providing healthy, nutritious and organic food.

There are a number of business development activities employees who can undertake at such facilities, including:

• Strategic planning meetings
• Board or upper management meetings
• Leadership development activities
• Team building activities
• Individual / team coaching

It is easy to see that a Business Retreat is not just an excellent way to ensure your business is moving towards its goals and objectives, but to also ensure that your employees are happy and healthy while doing this. A retreat is an excellent way to reward your most valued (or most senior) employees, helping them to relax and increase their value to your business.

When choosing your venue, make sure you look into more than one option. Calling the director of each is also a necessity to ensure not only that they support your requirements for the retreat, but also that the retreat and its operators suit you and your team. Following these simple guidelines will help you to ensure your next corporate retreat is a success.

BYOD - A Device Responsive Practice

The unpresented growth of smartphones and laptops in an individual's life has made the gap between personal and professional life negligible. This de has led to a new revolution in the market which we know as BYOD (Bring Your Own Device). BYOD is a practice that enables employees of an organization to use their own devices (ie smartphones, laptops, tablets and computers) at work. Like BYOD, businesses also implement Bring Your Own Computer (BYOC) and Bring Your Own Technology (BYOT), which fall under a greater umbrella of consumerization of IT. This is blending of the personal and professional workspace with help of the internet and smart devices, majorly pushed by the millennial these days.

" BYOD is making significant marks in the business world across the globe with about 75% of employees in higher growth markets such as India, Brazil and UAE and 44% in the developed markets using their own devices at work." - CXOUnplugged.

How BYOD can transform your business

BYOD has created various opportunities in the market and is making workplaces flexible than ever. Here is how BYOD will help you take your business to the next level.

• Enhanced productivity

When you allow all employees to use their own devices at the workplace, the comfort of working on a similar device increases the employees work efficiency. By making use of familiar technology and user interface the employees will not have to engage their time in understanding a new device.

• Reduced infrastructure cost

Many times for a company, major amount of capital goes into building IT infrastructure and maintaining it which can come from the cost by implementing BYOD. When a company implements BYOD, it automatically reduces its cost of procuring devices for each employee and instead can provide better connectivity services in the organization.

• Improved employee loyalty

When a company allows its employees to bring their own devices at work, absolutely gives them a sense of trust by the company on them. By giving the freedom to use a foreign device at work and giving them the access to company's confidential data on their device, you generate loyalty among the employees, which makes them give the better result at their work.

• Ease of transit management of employees

The best part of having a Bring Your Own Device Policy is that you do not have to keep a check on the physical devices when any employee joins or leaves the company. Any sort of configuration to the company's network can be done via the cloud. In case the employee is leaving the company, his device / devices can be simply removed from the company's cloud network. No hassles with LAN wires required.

"A recent survey by the handset manufacturer Blackberry stated that 41% of Indian organizations have a BYOD policy." - GadgetsNow

With such a huge percentage of Indian organizations implementing BYOD, the next question that needs to be answered is how to implement BYOD in a business. When implementing BYOD a company should also have a stringent policy to make sure the functioning is smooth. There should be no loopholes which can put the company's confidentiality in danger.

BYOD - How to implement it in your business

To have a seamless implementation of BYOD , an organization needs to have a strong policy in place. Here are the 7 things you need to consider while implementing BYOD.

• Payments for the devices and data usage

• Device support and access levels for everyone in the workplace (permanent employee, contractual employee, and guests)

• Data storage (Cloud / local storage)

• Employee data privacy (employee's personal data should not be leaked or shared across the network)

• Data authentication (type of data that an employee can view or edit while not at work)

• In case of theft, damage or missing device what steps need to be taken

• Restoring the data in case of the device is sold, disposed or is no more in use.

How to Successfully Manage Bad Press

Too many cooks will always spoil your broth, and try as you might, teaching new tricks to old dogs is an entirely futile enterprise. However, in spite of the wisdom of some old adages, the idea that "All Publicity is good Publicity" can definitely be tossed into the "ignore" pile by anyone pursuing a serious career in PR. If you're working for any substantial length of time in public relations, there will be occasions when you have to deal with bad press, so reputation management is a skill which you need to learn. There is no one-size-fits-all strategy, since bad press can come in all shapes and sizes, but these four pointers will help you to remain calm and give you time to focus on next steps...

1. Make sure key players are informed

No matter what the size of your company, or your client's company, you should have a PR plan. This should include a crisis management section which will detail the procedures which are taken whenever there is a risk of bad press. Top item on the plan ought to be who needs to be kept informed. Typically, this will be all senior management, and often it will include all members on the communications/marketing team. If this is a lot of individuals, it might even be worth setting up an email group, so that when you do have a crisis you can alert everyone quickly. As press officer, it is your responsibility not only to inform them at the onset of a crisis, but also any key developments and also further press coverage as it occurs.

2. Ensure that employees direct journalist calls to the correct spokespeople

Depending on the number of employees and the amount of clout your company has, journalists may try a number of different methods to speak to an insider about what is going on. This could be sketchy, since other members of the team may not know the ins and outs of the story, or your official company line, and it is easy even for media trained personnel to be flustered by questions. As a part of your day to day strategy, every member of staff should be aware who the press officer is, so that they are able to field any press enquiries. However, when a crisis occurs, it is essential to remind everyone that media enquiries should be directed to the appropriate team member. Having said this, it is important that all members of staff are kept up to date with key developments in any crisis. A successful internal communications strategy will send out updates to all members of staff which give them the information they need.

3. Have a statement ready to go

If the phone starts ringing and emails are flying, even the most experienced of PROs can become flustered. That is why it is useful to have a written statement ready to go to media. The benefits of a written quote are twofold. Firstly, having a written documentation of all of the media you have spoken to will make it easier to track who you have been dealing with. This will be important when the crisis is over since you may want to let those people know some good news, and the journalists will appreciate being kept in the loop as developments happen. Secondly, it avoids a lengthy or difficult telephone conversation which may see you having to deal with awkward questions.

4. Balance it with some good PR

Here's a maxim to believe in: "All Good Publicity is Good Publicity". It's not rocket science, and maybe you can think of it as the yin and yang of PR, but after you've had a crisis it's a good idea to sit down and think about what is great about your company. Unearth the charity work that staff have been involved in, find a real life story about how your product has really made someone's day, or if you're really stuck, just write a press release about how the crisis has been resolved and what procedures have been put into place to protect you and your customers from a similar crisis. If you can get some senior spokespeople to lend their voice to this good news, then it is even better, as it gives more credibility to the story.

Whatever type of PR you are in, you will have to handle bad press at some point in your career. It can be unpleasant, although for some people, this type of reputation management can be one of the highlights of the job. Each case is different, and you learn as you go along, but by remembering those four points, you are well on the way to handling bad press in a professional way.